Darren and Mark are joined by sporting royalty in this special episode as rugby league legend, Robbie Hunter-Paul, shares his experiences as a player when it comes to fan engagement and tells them why players can make the match day experience more memorable, as well as why you'll get a lot of stares if you walk around Bradford in bare feet.

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Noel Mooney, Head of National Associations Business Development at UEFA, is Mark and Darren’s special guest as he describes his journey from goalkeeper to goal setter, and how football at all levels and in all countries needs to understand the power of the fan experience when it comes to growing attendances.

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As well as joining Darren and Mark to discuss how important travelling to the match is, Aleks Dmitrijev tells them about the journey he took with Estonian Club FC Narva Trans as they saw attendances increase from 85 fans to over 850, thanks to some innovative match day experience initiatives as well as engaging with the local schools.

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Can the Fan Experience Company and Knosis create world class fan experience for you and your partners? Drop us a note to [email protected].

One of the recently added touch points on the fan experience journey, social media has quickly become a key way to engage with supporters, communicate important information and develop innovative content that lifts the overall experience. Shaun Lockwood of Doncaster Rovers joins Mark and Darren as they discuss the topic, identify ways that clubs can fully utilise the tools and find out how Donny Dog’s Twitter account helps to keep families informed.

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Joining Mark and Darren at the first touchpoint on the fan experience journey is Ante Cicvaric (Marketing Manager at the Croatian Football Federation) as they tackle the importance of first impressions. This touchpoint centres mainly on the online and digital aspects of the experience with the website being the key starting point for many fans, especially new ones. Ante helps to unpack some of the main considerations when looking to create a great first impression; as well as reminiscing about Croatia’s run all the way to the World Cup Final in Russia.

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Footballing and broadcasting legend, not to mention our Honorary President, Don Goodman joins us to discuss the launch of the podcast, our work in football and what he thinks will happen when we come out on the other side of the COVID-19 pandemic.

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Follow us on @FanExperienceCo on X

Check out our new website www.fanexperienceco.com

Can the Fan Experience Company and Knosis create world class fan experience for you and your partners? Drop us a note to [email protected].