The Fifteenth Page Show | AI Systems, Marketing Tips, andContent Marketing Strategy for Busy Teams

In this episode, we’re answering some of the biggest questions that came up during our recent AI & Brand Voice workshops. If you missed the live sessions, don’t worry—we’ll be hosting more soon (sign up for the waitlist below 👇).

The 6 questions we cover in this episode:

• ✍️ Join the waitlist for our next AI & Brand Voice Workshop: Sign up here

• 🎙️ Missed it? Listen to Episode 11 for a deep dive into custom GPTs

• 💡 Want prompts + brand marketing tips delivered to your inbox? Subscribe to our newsletter

If you’re spending too much time rewriting newsletters, giving feedback, or briefing freelancers—this episode will change how you work.

This week on The Fifteenth Page Show, we’re diving into Custom GPTs: what they are, why they’re different from regular ChatGPT chats, and how we use them to cut busywork and keep our content sharp, consistent, and on-brand.

You’ll learn:

• What a Custom GPT is (and how it compares to Gemini’s “Gems”)

• A behind-the-scenes look at "Judge McJudge"—our brutally honest custom GPT that reviews client work like a no-BS CMO

You’ll also get:

🔗 Our favorite Custom GPT prompt—try it for yourself

Chapters

00:00 Introduction to Custom GPTs

00:59 Understanding Custom GPTs

03:31 Practical Applications of Custom GPTs

05:17 Creating and Sharing Custom GPTs

07:03 Real-World Examples and Use Cases

09:34 Setting Up Your Own Custom GPT

On this episode of The Fifteenth Page Show, Amanda and Rachel pull back the curtain on one of their favorite under-the-radar AI tools: Google’s NotebookLM. While ChatGPT often steals the spotlight, NotebookLM offers something different: a document-driven AI that only works with the materials you feed it, from brand voice guides and product claims to clinical protocols.

They explore why this matters so much for women’s health brands, where accuracy, compliance, and brand consistency are non-negotiable. You’ll hear how NotebookLM can repurpose approved content, prevent AI “hallucinations,” act as a searchable brand library, and even generate audio and video overviews that would normally take days to produce.

If you’ve been looking for a way to supercharge your content creation without risking off-brand or inaccurate messaging—and maybe even cut your video production budget—this episode will give you the inspiration (and practical steps) to get started.

This week, we’re bringing you something a little different: an at-home AI mom hack that will save your sanity (and maybe make you laugh).

Amanda shares how she used ChatGPT’s voice mode to handle her toddler’s endless “Is it time to go yet?” vacation questions—turning it into a fun, low-stress game instead of a battle of logic with a 3-year-old.

Whether you’re weeks out from a big trip, trying to dodge a trampoline park visit, or just need creative backup in the parenting trenches, this hack is for you.

We’ll cover:

• How Amanda set up this simple, fill-in-the-blank ChatGPT prompt in seconds

• Why voice mode makes all the difference

• Tips for personalizing the experience (like uploading your itinerary or using your kids’ names)

• Why this isn’t really lying to your kids (and how it’s no different than classic “they’re just not open yet” parenting)
  

📱 Bonus: Grab Amanda’s ready-to-use prompt template here

Just when you thought you were getting the hang of ChatGPT, there’s a new update you need to know about: ChatGPT Agent.

In this episode, we unpack:

• • What “agentic AI” is (and how it’s different from custom GPTs)

• Why ChatGPT Agent could transform how content and brand teams work

• Real-world use cases: from full content production loops to competitor research and meeting prep

• How to prepare your team now—even if you don’t have access yet
  

👉 Spoiler alert: The teams who’ll win here aren’t the most technical. They’re the most prepared.

UPDATE: Since recording, we’ve gotten access to Agent and have started testing it out—stay tuned for an upcoming episode where we’ll share our favorite ways to use it for brand and content teams.

RESOURCES REFERENCED IN THE EPISODE:

• Brand Voice Worksheet (Free Download) – Get your voice documented and ready for AI

• OpenAI’s ChatGPT Agent Announcement

• 
  

  Have you used Agent? Share your tips and use cases in the comments—we’d love to hear what’s working. 👇

And don't forget to sign up for our newsletter⁠ for the most up-to-date AI marketing news and tips.

Amanda’s out on the beach (jealous), so today you’re stuck with just Rachel—and a very punctuation-forward rant.

Lately, LinkedIn has been filled with hot takes about the em dash being a dead giveaway for AI-generated content. But here’s the thing: writers love em dashes. Editors live for em dashes. And yes, ChatGPT uses them too—because it learned from us.

So, is an em dash a red flag? Or just a beautiful, dramatic, totally human piece of punctuation doing what it does best?

We get into:

• Why the em dash deserves a little respect
• The real question we should be asking about AI-generated copy

• A quick plug for our live AI & Brand Voice workshop happening Wednesday, July 23 @ 1PM ET Sign up here.

You know that moment when AI almost nails your brand voice—but not quite—and you end up spending 45 minutes fixing it? This episode of The Fifteenth Page Show is your invitation to stop the cycle.

We’re sharing what you’ll get from our upcoming live workshop on July 23 on how to use AI for content without losing your brand voice—designed for women’s health marketers, content leaders, and founders who want to scale smartly and authentically.

You’ll get a sneak peek at what you'll get from the workshop, including:

- A clear, personalized Mini Brand Voice Guide

👉 If you’re ready to save hours on rewrites and feel confident using AI, this is for you.

📌 Join us Wednesday, July 23 — seats are half off now!

RESOURCES REFERENCED IN THE EPISODE:

Save your workshop spot now: Get your seat for 50% off here

If you wouldn’t hand a freelancer a one-liner assignment and hope for the best, why do it with AI? In this episode of The Fifteenth Page Show, we break down how to brief AI like you would a smart but junior copywriter—so it helps you work faster without endless rewrites.

You’ll learn:
– The 5-part anatomy of a great AI brief
– How to apply what you already know from briefing freelancers to your AI tools
– Simple tips to save time and reduce “prompt panic”

👉 If your team is using AI but still spending hours editing outputs, this is your next step.

FREE RESOURCES REFERENCED IN THE EPISODE:

- July 23 Workshop: How to Use AI for content—without losing your brand voice: ⁠Sign up here⁠

- Get our brand voice guide: ⁠A FREE workbook for women's health brands

Welcome back to The Fifteenth Page Show: the podcast for *all* things AI, brand marketing, and women’s health.

In this episode, we're sharing the real reason we started this podcast—and why AI has unexpectedly become such a big part of our work. We break down:

- Why a clear, written brand voice guide is no longer a nice-to-have—it’s non-negotiable in the age of AI- How women’s health brands risk losing their personality when using tools like ChatGPT without a strong voice strategy- Simple steps to define your brand voice so AI can actually sound like you (not like everyone else)

-Plus, our Paris meet-cute story 😍

FREE RESOURCES REFERENCED IN THE EPISODE:

- July 23 Workshop: How to Use AI for content—without losing your brand voice: Sign up here

- Get our brand voice guide: A FREE workbook for women's health brands

Welcome back to The Fifteenth Page Show: the podcast for *all* things AI, brand marketing, and women’s health.

Feeling overwhelmed by AI? You’re not alone—and you’re not behind. In this episode of The Fifteenth Page Show, we share a pep talk and practical steps for women’s health marketers who want to use AI without the stress.

We cover:
- Why you definitely don’t need to master every AI tool out there

- The important reason why you shouldn't drag your feet any longer on using AI for your brand marketing

- How to align AI with your business strategy (instead of chasing trends)

- Real client examples of AI that actually works

- Simple ways to upskill your team together (think Slack channels, lunch & learns, and more)

👉 If AI has felt complicated or intimidating, this is your reset: confidence, not perfection.