The Finance Cafe

In this episode, Shauna and Shannon sit down to discuss 5 tips to overcome financial self-sabotage. Self-sabotage is defined as when you have behavior that creates problems and prevents you from accomplishing your tasks or goals, such as procrastination. Many entrepreneurs often avoid looking at their financial statements, but unfortunately, we know that avoiding things only provides temporary relief from anxiety, shame and other uncomfortable feelings. This is a form of financial self-sabotage many of us have experienced and we’re going to dive into 5 tips on how to overcome this.

Listen in to learn what self-sabotaging behaviours to look out for, what the ostrich effect is and how to overcome this with money mindset, accountant-recommended accounting software for your business, understanding when a client is a right fit for you, and having those difficult conversations, and of course 5 tips to overcome financial self-sabotage.

Resources

The Finance Cafe Classes: https://thefinancecafe.ca/women-entrepreneurs/

Sponsor

For more resources and information for women entrepreneurs be sure to connect to our incredible podcast sponsor the Women Entrepreneurship Knowledge Hub 

Connect with Us

Website: thefinancecafe.ca/

Instagram: @thefinancecafeofficial 

LinkedIn: The Finance Cafe 

Learn more about our financial literacy program designed specifically for you and don’t forget to use code PODCAST10 to save 10% off at www.thefinancecafe.ca/

In this episode, Shannon sits down with Evelyne Nyairo, M.Sc. P.Biol., a socially conscious innovator and driving force behind the luxurious all-natural skincare line, Ellie Bianca. We discuss her entrepreneurship journey including the barriers she’s had to overcome, what has made her so successful in the retail industry, advocating for women’s rights, advice for entrepreneurs and what’s next for Ellie Bianca.

Evelyne holds an undergraduate degree in environmental Sciences with Biology and Chemistry Majors and an M.Sc. in Environmental Management and currently she is a PhD candidate pursing Strategy and Innovation.  Evelyne has provided strategic planning on high profile projects worldwide and has held many energy sector leadership positions.

Ms. Nyairo’s contributions have been recognized by many including: Winner of the Prestigious 2021 RBC Canadian Women Entrepreneurship award, Featured on the 2021 Dragon’s Den, Semi-finalist of the CANIE Black Entrepreneur of The Year Award, Receiving the CHFA Industry Achievement Award for Celebrating Diversity, and Receiving the Covid 19 Leader Award for working to keep Canadians safe with our soap and hand sanitizer project.

A serial entrepreneur, Ellie Bianca, inspired by her daughter, its namesake, is the most recent of five companies that Evelyne has created and nurtured to success. Through Ellie Bianca she has not only created a skin care line but also a pro women’s empowerment venture designed to “heal not just the skin, but the soul”, Ellie Bianca is a beacon of hope and global connection.

She thrives best when she can contribute to advancing equality and through Ellie Bianca, she is able to see this vision become a reality by working with female producers and ensuring that women are rewarded directly for their hard work.

Resources

Ellie Bianca: https://www.elliebianca.com/

Sponsor

For more resources and information for women entrepreneurs be sure to connect to our incredible podcast sponsor the Women Entrepreneurship Knowledge Hub 

Connect with Us

Website: thefinancecafe.ca/

Instagram: @thefinancecafeofficial 

LinkedIn: The Finance Cafe 

Learn more about our financial literacy program designed specifically for you and don’t forget to use code PODCAST10 to save 10% off at www.thefinancecafe.ca/

In this episode, Shauna and Shannon sit down to discuss 5 tips to grow your bottom line in your business. While most business owners are always thinking about how to increase their sales, there is still another important factor to consider in order to see the full picture of your business - your bottom line, also known as net profit. Profit is what’s left once all expenses have been reduced from your sales or income.

A healthy bottom line is what enables us to build up an emergency fund, invest in the business, and pay ourselves as owners. Uncovering the bottom line is really all about the relationship between our sales and the expenses we incurred over a period of time. So, if you’re looking to grow your business’s bottom line, this episode is for you! Listen in to learn what the bottom line really is and why it’s important, what financial statements to be looking at to determine your bottom line, and 5 tips on increasing the net profit in your business.

Resources

The Finance Cafe Classes: https://thefinancecafe.ca/women-entrepreneurs/

Sponsor

For more resources and information for women entrepreneurs be sure to connect to our incredible podcast sponsor the Women Entrepreneurship Knowledge Hub 

Connect with Us

Website: thefinancecafe.ca/

Instagram: @thefinancecafeofficial 

LinkedIn: The Finance Cafe 

Learn more about our financial literacy program designed specifically for you and don’t forget to use code PODCAST10 to save 10% off at www.thefinancecafe.ca/

In this episode Shannon sits down with Nadine Spencer, CEO of the Black Business Professional Association, to discuss her own entrepreneurial journey as a black woman including unique obstacles and opportunities, how we can close the funding gaps out there for black entrepreneurs, some of the key outcomes uncovered in the Rise Up Study researching black women entrepreneurs experiences, and much more.

Past President, and appointed CEO of the Black Business and Professional Association in 2021, Nadine Spencer is an accomplished businesswoman, entrepreneur, and community leader spearheading the organization’s efforts to advance Canada’s Black community through various equity and programming initiatives. Nadine is currently on secondment from her role as CEO at BrandEQ, a global agency specializing in social change marketing, communications, and public relations. There, she rose to prominence in Canadian business by accelerating strategic growth and brand visibility through multi-tiered corporate campaigns for a diverse client portfolio. She also pioneered BrandEQ’s cultural sensitivity arm, BrandEQ Black, which works with a variety of socially conscious organizations to examine racial biases in advertising and marketing. Her proprietary “People Matter” strategy continues to generate long-term value for clients and effect change in society.

A dedicated Black community champion, she has devoted her life to fighting discrimination, battling poverty, advancing women’s education, and advocating for equality for women and girls of colour. She was acknowledged for her philanthropic and societal contributions in the recently published book, 100 Accomplished Black Canadian Women, and she has received numerous accolades, including the Harry Jerome Business Award and the United Nations Volunteer Award. In 2020, she was named CGA Businesswoman of the Year.

Resources

Boss women Program: https://bbpa.org/programs/courses/bbpa-boss-women-entrepreneurship-training/

Rise Up Pitch: https://riseuppitch.ca/

Connect with Nadine

LinkedIn: www.linkedin.com/in/nadine-spencer-9489806

Instagram: https://www.instagram.com/msnadinespencer/

Website: https://nadinespencer.com/blog/

BrandEQ Website: https://brandeq.com/

Black Business Professional Association

LinkedIn: https://www.linkedin.com/company/black-business-professional-association-bbpa/

Instagram: https://www.instagram.com/thebbpa/

Sponsor

For more resources and information for women entrepreneurs be sure to connect to our incredible podcast sponsor the Women Entrepreneurship Knowledge Hub 

Connect with Us

Website: thefinancecafe.ca/

Instagram: @thefinancecafeofficial 

LinkedIn: The Finance Cafe 

Learn more about our financial literacy program designed specifically for you and don’t forget to use code PODCAST10 to save 10% off at www.thefinancecafe.ca/

In this episode, Shauna and Shannon sit down to discuss 5 strategies that you can implement to find new revenue streams for your business. Identifying new revenue streams in your business is very important as it can not only generate more income and help protect your business from being reliant upon a single source of income, but it also allows you to be more confident in the future growth of your business.

If you’re looking to diversify your income streams in your business but are not sure how or what resources are available to help, then this episode is for you! Listen in to learn 5 tips on creating new revenue streams in your business, why diversifying your income streams is so important, and ways to reduce your costs & increase income in your business.

Resources

Export Development Canada (EDC): https://www.edc.ca

Trade Accelerator Program: https://bot.com/Programs-Networks/trade-accelerator-program

The Trade Commissioner Service: https://www.tradecommissioner.gc.ca/index.aspx?lang=eng

WEConnect International: https://weconnectinternational.org/

Sponsor

For more resources and information for women entrepreneurs be sure to connect to our incredible podcast sponsor the Women Entrepreneurship Knowledge Hub 

Connect with Us

Website: thefinancecafe.ca/

Instagram: @thefinancecafeofficial 

LinkedIn: The Finance Cafe 

Learn more about our financial literacy program designed specifically for you and don’t forget to use code PODCAST10 to save 10% off at www.thefinancecafe.ca/

In this episode Shannon sits down with Victoria Bennett, Founder and CEO of The Crowdfunding Hub, to discuss everything around crowdfunding from what it is and how it works, to the different types of crowdfunding and which one is right for you as a business owner. She also shares what it is that makes a crowdfunding campaign successful and advice for women looking to crowdfund.

A strategic marketer by training, she has over 25 years of marketing experience and has worked on many major brands including Ariel, Pampers, ENMAX and TD. She was a co-founder of an oil and gas service company that had a successful exit to Schlumberger. Her startup and marketing experience helps her support companies raising capital in North America and Europe.

Victoria loves the democratization of capital that comes with crowdfunding, allowing businesses access to capital, and allowing the population access to invest in private companies. She ran her first successful crowdfund campaign over nine years ago, a long time in crowdfunding years. As an Ambassador for the National Crowdfunding and Fintech Association, she has sought to raise awareness of crowdfunding. She is regularly called upon to speak on crowdfunding, most notably at the Global Crowdfunding Conference on women in crowdfunding. Working with the Impact Hub in Calgary she launched The Crowdfunding Hub in 2019 to provide education and self service tools for all types of crowdfunding, from donations and rewards to equity. In 2022, she expanded The Crowdfunding Hub to offer a Crowdfunding for Authors course, to support authors raise the funds to professionally launch their books.

Resources

Connect with Victoria

Website:

www.thecrowdfundinghub.com

www.bmwconsults.com

LinkedIn: https://www.linkedin.com/company/the-crowdfunding-hub

Twitter: https://twitter.com/thecrowdhub

Instagram: https://www.instagram.com/thecrowdfundinghub/

LinkedIn: https://www.linkedin.com/company/bmwconsults

Twitter: https://twitter.com/VikiBennett

Instagram: https://www.instagram.com/bmw_consults/

Sponsor

For more resources and information for women entrepreneurs be sure to connect to our incredible podcast sponsor the Women Entrepreneurship Knowledge Hub 

Connect with Us

Website: thefinancecafe.ca/

Instagram: @thefinancecafeofficial 

LinkedIn: The Finance Cafe 

Learn more about our financial literacy program designed specifically for you and don’t forget to use code PODCAST10 to save 10% off at www.thefinancecafe.ca/

In this episode, Shauna and Shannon sit down to discuss 5 tips for improving your financial resilience. Being resilient means the ability to get back up when you fall; so what does financial resilience mean and how can you build upon it? We share the answers to all these questions, giving you tangible tips on how to do so.

Resilience is especially important today because the business environment is becoming more dynamic and unpredictable.  We’ve been through 2 tough years and entrepreneurs are dealing with a lot, including rising inflation, which means the cost of doing business is increasing. But, how do you manage this as a business owner? Listen in to learn where to start, and how you can make building your financial resilience fun & easy!

Resources

Sponsor

For more resources and information for women entrepreneurs be sure to connect to our incredible podcast sponsor the Women Entrepreneurship Knowledge Hub 

Connect with Us

Website: thefinancecafe.ca/

Instagram: @thefinancecafeofficial 

LinkedIn: The Finance Cafe 

Learn more about our financial literacy program designed specifically for you and don’t forget to use code PODCAST10 to save 10% off at www.thefinancecafe.ca/

In this episode, Shannon will sit down with Charlene SanJenko, an Impact Producer and Media Visionary. Charlene leads Turtle Island's only Indigenous-owned and female-led media impact agency. reGEN's media is looking to shift how advertising dollars are spent and bring more investment to transformative stories that deliver target returns. We discuss the role media plays in shifting our future’s narrative, how money and finance fit into the change, what financial lessons she has learned through her entrepreneurial journey and more.

Former national marketing manager of a private investment services firm, two-term politician, and competitive athlete + performance coach, Charlene is a two-time Indigenous Founder, media visionary, and artist of impact dedicated to unlocking human potential to live, lead, and heal with regenerative media to mobilize impact. As a natural-born leader and community economic development enthusiast, Charlene is a bridge between two cultures in our country. From the Splatsin tribe, the most southern tribe of the Shuswap Nation in British Columbia, Charlene now resides on the beautiful Sunshine Coast, the traditional territory of the Squamish (skwxwú7mesh) First Nations.

reGEN media is a first-in-market regenerative media agency, specializing in innovative finance for transformative stories that yield target returns using a matched-funds model with progressive brand partnerships and impact investment. Charlene believes that impact media will follow in the footsteps of impact investing in this decade. reGEN’s goal is to harness the exponential influence of media, our generation’s most powerful trajectory-shifting vehicle, to shift our future’s narrative.

Resources

Connect with Charlene

Instagram: https://www.instagram.com/regenimpactmedia

LinkedIn: https://www.linkedin.com/in/charlenesanjenko/

reGen’s LinkedIn: https://www.linkedin.com/company/regen-impact-media

Sponsor

For more resources and information for women entrepreneurs be sure to connect to our incredible podcast sponsor the Women Entrepreneurship Knowledge Hub 

Connect with Us

Website: thefinancecafe.ca/

Instagram: @thefinancecafeofficial 

LinkedIn: The Finance Cafe 

Learn more about our financial literacy program designed specifically for you and don’t forget to use code PODCAST10 to save 10% off at www.thefinancecafe.ca/

In this episode, Shauna and Shannon sit down to discuss 5 financial goals to set you up in 2023. With a new year, comes new goals for yourself and your business. But, did you know that 25% of people give up their new years resolution within the first week? Shannon and Shauna are going to share their tips for making realistic financial goals you can stick with, and how to create a plan in order to do so!

Listen in to learn why financial goals are so important to make, how to consistently keep track of them, creating a plan to achieve your financial goals and examples of financial goals you can make for your business. Start the new year off right with these 5 key tips for setting your financial goals in 2023!

Resources

Sponsor

For more resources and information for women entrepreneurs be sure to connect to our incredible podcast sponsor the Women Entrepreneurship Knowledge Hub 

Connect with Us

Website: thefinancecafe.ca/

Instagram: @thefinancecafeofficial 

LinkedIn: The Finance Cafe 

Learn more about our financial literacy program designed specifically for you and don’t forget to use code PODCAST10 to save 10% off at www.thefinancecafe.ca/

In this episode, Shauna and Shannon sit down to discuss the highlights of 2022 and what they're looking forward to most in the new year. As co-founders of The Finance Cafe, they discuss some of the most notable episodes that stand out from Season 2 of the podcast, fascinating statistics from the year, behind the scene moments of the podcast, and details about their financial literacy program for women entrepreneurs. Looking back on such a successful year at The Finance Cafe, Shannon and Shauna want to thank all of you for supporting the podcast and business!

Share your business and finance success stories with us on social media by tagging us at @thefinancecafeofficial so we can celebrate all the milestones accomplished this year.

Tune in again on January 8th, 2023 for Season 3 of The Finance Cafe Podcast!

Resources

Sponsor

For more resources and information for women entrepreneurs be sure to connect to our incredible podcast sponsor the Women Entrepreneurship Knowledge Hub 

Connect with Us

Website: thefinancecafe.ca/

Instagram: @thefinancecafeofficial 

LinkedIn: The Finance Cafe 

Learn more about our financial literacy program designed specifically for you and don’t forget to use code PODCAST10 to save 10% off at www.thefinancecafe.ca/