The #FlexYourInfluence Podcast

Faced with the circumstances caused by COVID-19, a lot of companies had to pivot from in-person to virtual business models. In-person events were really affected in these uncertain times, and companies had to shift towards a way of doing them online. However, that brings its own challenges when the real face to face communication is lost.

In this episode, we will delve into the types of virtual events, what goals you should set yourself when creating virtual events and what software can be used.

WE WILL COVER:

My experience with virtual events (1:46)

The Living Room Business Summit event (3:51)

Different types of virtual events (10:23)

Naming your virtual events correctly (11:11)

Goals of virtual events (11:42)

Software (15:11)

MAGIC LINKS:

Support the show

SocializeLA website

Join our Modern Marketing Support Facebook Group for extra help!

A lot of companies had been forced to transition to working virtually because of the circumstances that we’re in in 2020. For most people this transition doesn’t come naturally and takes time to adjust. That’s why, as the company, you should really make sure that all your employees are on the same page when it comes to working virtually and really ask them what would make this new way of working even more comfortable.

In this episode, I will be sharing some tips when it comes to building your virtual team and keeping them feeling comfortable when working virtually.

WE WILL COVER:

• How I made my first hire (1:01)
• What tools I use for virtual communication and organisation (3:23)
• My goals when first starting my company (4:10)
• Not everyone is capable of remote work (6:52)
• How to get your team on the same page when it comes to working virtually (8:45)
• How to trust your employees when you're all working virtually (10:21)
• Is the culture of your company serving all your employees (13:46)
• Do you know all the talents of your existing team members (15:21)

MAGIC LINKS:

Support the show

SocializeLA website

Join our Modern Marketing Support Facebook Group for extra help!

We live in times where online presence is essential for your business survival and growth. However, for some business owners social media presence and online community building doesn’t come easily and naturally. And most people don’t even know where to start when it comes to online presence.

In this episode, we dive into the reasons why people put it aside and some tactics to use to make this process easier.

WE WILL COVER:

• Why social media is not your only saviour (4:27)
• Digital marketing is about building relationships (5:18)
• What content should you post on social media (6:06)
• Why posting regularly is still not effective (10:56)
• How to get value from groups (13:32)
• Going LIVE as an effective digital marketing tool (18:18)
• What's stopping people from being more present online (20:36)
• How to take first steps in online presence (21:13) 

MAGIC LINKS:

Support the show

SocializeLA website

Join our Modern Marketing Support Facebook Group for extra help!

As business owners and creators, we sometimes face the difficulty of getting started. Sometimes we postpone our projects and tasks for days, weeks or even years. So what is the secret of getting started?

Well, first of all we need to look into what stops us from getting started, then we should look into what are the things that we keep postponing. Finally, we should have a system in place that would keep us accountable when we actually get started.

Listen to this episode for more useful tips and tricks!

WE WILL COVER:

• What stops us from starting (1:35)
• Why I stopped my podcast for a year (3:07)
• What is something that you are needing to start on? (6:33)
• Why having a system is essential (7:38)
• The art of getting started begins with yourself (9:37)
• What is something you are putting off and how would it feel if you actually started doing it (11:44)
• Why spontaneity doesn't work (12:48)
• How to get rid of the 'needing to get done' feeling (17:04)
• Summary of the art of getting started (22:36)

MAGIC LINKS:

Support the show

SocializeLA website

Join our Modern Marketing Support Facebook Group for extra help!

Getting creative with your workspace can enhance creativity and productivity.  Here are some tips to making the mobile office work for you!

Are you doing the Post and Hope? Posting on social media with little to no strategy in hopes that it'll "work"? It's ok, about 40% of businesses are doing this. Guess what, this could be the reason why social media isn't producing new leads.  Take a listen! 

The customer journey is a business process that encourages collaboration, innovation, and thinking outside the box.  Do understand the thought process of your target audience, to anticipate their next moves and what you should do to nurture the process.

For more information FlexYourInfluence.com/6

Use digital marketing to be thought leader in your industry! By doing this you'll raise your VISIBILITY, CREDIBILITY and LIKEability- which shortens the sales cycle with referrals and prospects.

Plus, in this episode we introduce you to the SocializeLA.com Customer Journey Method and content to use in the 20% of the 80/20 rule!

Join our Modern Marketing Support Group for extra help!

(Audio quality is still a work in progress)

In this episode I cover the 6 steps I use to talk myself out of NOT putting myself 'out there.' There's always a reason not to do something. And the flip side of that is... there's so many reason to DO IT.

Here's a teaser: 

1. Know in your mind/heart that you are an expert in your field.
2. You're not alone.
3. It's self expression, not self promotion.
4. Create an environment that breeds creativity.
5. Done is better than perfect.
6. Know thyself! Your best time of day, posture, etc... 

Lastly, I cover the logistics of putting yourself out there.  Post with purpose!