Most roofing companies don't lose deals because of price. They lose them because they quit following up.

In this episode, we break down the follow-up math most roofing sales teams get completely wrong, including why 35 touches is the new standard, how one roofing company closed a deal 17 months after the first visit, and why your CRM is full of money you've already stopped chasing.

0:00 – Brand Builds Trust. Speed Captures It. Now Let's Talk Sales.

0:18 – Most Companies Don't Lose Deals Because of Price

0:44 – The Hard Truth: Sales Reps Don't Like Following Up

1:17 – How Long Should You Actually Follow Up?

2:25 – Follow-Up Is Not Pressure

2:56 – The Math: Every Unsold Lead in Your CRM Is Potential Profit

3:30 – Why Automation Is the Only Way to Scale Follow-Up

4:10 – 35 Touches.

4:50 – What Happened When We Automated Follow-Up

5:29 – What Today's Homeowner Actually Expects

6:04 – The Inside/Outside Sales Model That Separates Good from Great

7:31 – What a Real Inside Sales Rep Does

8:07 – The One Personal Touch Almost No Roofer Is Making

8:44 – The Sales Process Starts the Moment They See Your Brand

9:36 – You Can't Improve What You Can't See: CRM Activity & Call Recording

10:28 – Automation Doesn't Replace the Sales Rep

Want a Roofing CRM that sells more jobs for you?

Go here: ➡ https://www.useproline.com/sell-more-roofing-jobs/?utm_source=youtube&utm_medium=video&utm_campaign=brpepisode

Watch These Next if You’re a Roofer: https://www.youtube.com/playlist?list=PLWe3-KYbzYzhMIwGT1hJJ2jnTtkiMY9zo

Subscribe to our Podcast channel: https://www.youtube.com/@BigRoofsClips

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Ways to Work with Us:ProLine Office Hours w/ our Emily, VP of Support & Success (Tuesdays 4:30PM EST Weekly)https://us06web.zoom.us/j/86305653101

Get your Roofing Questions Answered on Roofer2Roofer (Monday 4:30PM EST Weekly) https://us06web.zoom.us/j/81260583471

Book a Demo with our Team to Explore ProLine CRM:https://www.useproline.com/sell-more-roofing-jobs/?utm_source=youtube&utm_medium=video&utm_campaign=brpepisode

Create a Free ProLine CRM Account:https://proline.app/get-started

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Question - What is your Roofing CRM missing?