The Foolish Adventure Show | Internet Business Radio

Turn Your Niche Site Into Passive Income

Pat Flynn became an Internet entrepreneur after being laid off from his architecture job, but thankfully he had been building an audience that was interested in passing an architecture certification exam.

In this interview, you’ll hear how Pat turned his study notes into a full-time income and then how he has grown into several other online businesses.  He talks about his niche sites, affiliate marketing and building iPhone apps.  This is an interview you don’t want to miss.

Check out his website and his podcast (Izzy and I enjoy both) over at The Smart Passive Income Blog.

Topics covered:

Enjoy your Foolish Adventure...

Where’s Your Proof?

One of the most powerful tools of marketing is social proof.  It can also be misused–so be cool with it.

In this episode, we talk about what social proof is, how to get it and what to do with it.  We cover customer testimonials, of course, but also go into a few forms of social proof you may not have thought to use.

Below is the video we discuss in the show.  You can watch it before or after listening to the show.

Enjoy your Foolish Adventure!

Online Marketing Has A New Tool: The Manifesto

man · i · fes · to: a written statement declaring publicly the intentions, motives, or view of its issuer (Merriam-Webster)

In this episode, Izzy and Tim discuss the recent rise in creating a manifesto to drive traffic to your site and increase audience engagement.

This is a powerful new tool in Internet marketing, but also a true way to show your authenticity.

In this interview episode, Izzy and Tim interview Mark Robertson of ReelSEO.com.  Mark was working in search engine optimization, but decided to learn about the emerging video SEO industry.  He took his blog from a personal interest to an industry-leading content site in just 2 years.

You will definitely learn a lot about creating and growing in your niche and get some tips to optimize your site and videos.

A couple things mentioned in the interview:

TubeMogul: Distribute videos to multiple video hosting sites.

Yoast: A leader in Search Engine Optimization and WordPress plugins

This one is a great interview though we had skype audio difficulties.

Enjoy your Foolish Adventure!

Video, Audio, Webinars, Teleseminars and More!

In this episode, we continue our conversation about creating your digital info product.  We covered making an ebook in the last episode, but this one we wanted to talk about using different media for creation.  Also, we talk about getting paid before and after the creation of your product.

Also inside we mention some software we use to make these products.  Check them out below.

GoToWebinar – great tool for teaching how to do something on the computer.  Preferred method when you need to show people instead of just tell them.

Screen Capture Software

Camtasia – both for PC and Mac; record what is on your computer screen with voice narration

Screenflow – similar to camtasia, but only for Mac

Jing – Up to 5 minute screen capture videos. No editing tools, but awesome for quick how-to videos.

Depending on the questions we receive, we might record a part 3 to this series.  We think there is a lot more to say on the topic and we want to know what you think we should cover.

Enjoy the show!

How To Actually Make Your Digital Infomation Product Part 1

We’ve been asked several times to talk about how to make an info product and turns out we had a lot to say.

This episode focuses heavily on making an ebook, but the concepts we cover can be used for any info product.

Note From Tim: We didn’t talk about using specific tools for ebook creation, though.  When I’m making a PDF, I use cutePDF to turn doc files into PDF.  It is free and wholly inadequate for doing high quality ebooks.  The people I hire from eLance.com typically use inDesign to layout and design the ebook and then Adobe Acrobat to turn it into a PDF.

Enjoy the show!

Learn How A Full Time High School Science Teacher Is Building His Online Business

Leslie Samuel (aka The Freebie Guy) was commenting and asking questions several times on our site.  But most importantly, he reported back to us how he was taking action on what he was learning.

We thought it would be interesting to interview one of our listeners, especially one who has had an online business for several years to see what Leslie was up to and what we could learn from him.

This interview goes into the power of online networking with people in your niche, time management (how to handle a full-time job and run several niche sites) and many more topics we hope you get a lot of actionable takeaways as we did.

Creating a Sales Page for Your Internet Business Doesn’t Have to be Scary

Sparked by a listener email, Izzy and Tim set off on a Foolish discussion about what makes a good sales page.

The FTC is mentioned and here is a link to properly using testimonials in your marketing: http://www.ftc.gov/opa/2009/10/endortest.shtm

Enjoy the show!

Learn From The Same Mentor Who Taught Me How To Turn My Hobby Podcast Into A Real Internet Business

I’ve said on the show several times that I almost quit IzzyVideo if it hadn’t been for one man I met at the New Media Expo several years ago.   I was so happy when that mentor agreed to be on the show and share his lessons learned in running a business online, specifically a video podcast.

I learned the basics of my business model from Don McAllister, the host of ScreencastsOnline.  The things he showed me had an enormous impact on me and my life.  And frankly, his willingness to share with me is one of the reasons I want to share what I’ve learned with you.

His story is inspiring and packed full of great lessons.  Enjoy!

This episode is loaded with valuable information. Inside the audio, you’ll hear us talk about:

This one is fun, and hopefully useful. Enjoy!