DeShaun Williams sits down with Deniza Robinson, Founder and CEO of Aevlys AI, for a conversation about purpose, ownership, communication, and what it really means to build a company with intention.

Deniza shares the story behind Aevlys AI, an AI-powered pitch training tool created for Sales Development Representatives, startup CEOs, and founders who need a safer way to practice high-stakes sales calls, investor pitches, and client conversations before stepping into the real room. Built around live feedback, communication psychology, and realistic practice, Aevlys AI is designed to help people sharpen their voice, improve their delivery, and correct costly mistakes before they happen.

Throughout the conversation, Deniza opens up about the defining pivot that led her to bootstrap Aevlys AI as a sole founder, the pressure she faced to scale too quickly, and the difficult decision to walk away from mentorship and tech support that did not align with her vision. She explains why protecting equity, staying lean, listening to real data, and building with legal and operational clarity became non-negotiable parts of her founder journey.

In this episode of The Founder’s Table, DeShaun Williams sits down with Paula Norton, founder of RevQ Systems and Kitchen Design Girl, for a powerful conversation about business ownership, delegation, burnout, systems, and what it really means to build a business that works for you instead of consuming your life.

With over 30 years of entrepreneurial experience, Paula shares how her journey started with selling blueberries as a child and eventually grew into a career in kitchen design, business operations, and revenue recovery. She opens up about the lessons she learned from trying to do everything herself, the hard process of letting go of control, and the moment she realized that working harder was not the same as working smarter.

Throughout the conversation, Paula and DeShaun discuss the importance of clarity before action, building a strong business foundation, trusting your team, and creating systems that protect both your revenue and your peace. Paula also shares why one of the hardest decisions in business is not always starting over, but choosing to stay, adjust, delegate, and keep building when things get difficult.

Paula’s story is a reminder that freedom in business does not come from doing everything yourself; it comes from building structure, creating systems, and believing in your business enough to see it through.You can connect with Paula on facebook: https://www.facebook.com/kitchendesigngirl

DeShaun Williams sits down with Alexi Bracey as we discuss her battle with Cancer, and how it changed her life to really understand the power of resilience, faith, and the power of Mindset. Ms. Bracey talks about the power of prayer, and the impact that it can have on someone that you may have never met before, as well as instead of focusing on the negative things in life, we should talk about and think about what we are grateful for.

You can connect with Ms. Alexi Bracey by going to LinkedIn, (https://www.linkedin.com/in/alexibracey) and if you tell her joke, you'll even get a gift.

DeShaun Williams sits down with Daman Grewal, co-founder of LogisticsSales.com, for a powerful conversation about repetition, resilience, personal growth, and learning how to move through life instead of getting stuck in it.

Daman shares the story behind building a free global education platform designed to teach real-world skills in business, entrepreneurship, sales, communication, job searching, and ethical service. What starts as a conversation about career paths and business quickly turns into a deeper discussion about mindset, mentorship, fatherhood, adversity, and the importance of listening to the voice inside of you that knows there is more for your life.

Together, DeShaun and Daman unpack how repetition creates belief, how small habits lead to major transformation, and why getting started matters more than getting everything perfect. From building skill sets to recognizing your value, this episode is a reminder that growth does not happen overnight; it happens through the reps, the lessons, the pivots, and the courage to keep flowing forward.

As Daman says in the episode, you are the river, and no matter what life throws into your path, you still have the ability to flow, grow, and reach the destination meant for you.

https://www.logisticssales.com

What if the reason you feel stuck has less to do with discipline, strategy, or effort, and more to do with the blueprint already wired within you?

In this episode of The Founders Table, DeShaun sits down with Annah Elizabeth, Founder of Annah Elizabeth, LLC and creator of The Five Facets® Philosophy on Healing, for a powerful conversation about growth, healing, leadership, and the patterns that shape how we move through life and business. Annah’s work challenges the idea that there is one right way to heal, lead, succeed, or build something meaningful, and instead introduces an identity-first approach that helps people understand what is driving them at their core.

After walking through a seven-year season of significant loss, Annah found herself asking why some people rise after tragedy while others remain trapped in despair, and that question became the foundation of The Five Facets®. Through this conversation, she shares how understanding your intrinsic blueprint can create more clarity, stronger decision-making, better communication, and a more sustainable path forward.

This episode is for the founder, leader, or individual who has been trying to force growth through formulas that no longer fit.

Connect with Annah Elizabeth:

Website: https://www.annahelizabeth.comLinkedIn: https://www.linkedin.com/in/annah-elizabeth/

Welcome to Season 2 of The Founders Table Podcast, we kick off the season with a bang as host DeShaun Williams talks recaps Season 1, and the great amount of success that Season 1 had, and what we're expecting for Season 2 of the Podcast, and how we'll keep opening the doors for more and more Founders, and more advice for those who are just getting started, or who are stuck. We look forward to Season 2, and we hope you are too.

Season 1 closes with a conversation that reflects what this show is built on, structure, clarity, and decisions that hold weight in real business, while bringing necessary attention to how a message is crafted and delivered in a way that actually lands.

In this episode, Chris Hanlon joins the table from New Zealand as we break down where business owners get it wrong, why those patterns keep repeating, and what it actually takes to correct it, while moving into how messaging shapes perception, how weak communication creates confusion inside a business, and how to structure what you say so it is understood with clarity and intention. This is not theory, it is a direct look at how a business is built to operate, protect itself, and scale, and how your ability to communicate that determines whether people understand what you actually do or continue to misinterpret it.

We also step into what the TEDx stage actually represents, what it demands from the person stepping onto it, and how crafting and delivering a message at that level requires discipline, positioning, and execution that aligns with how your business is built behind the scenes.

This episode brings the season full circle while setting the standard for what this platform stands for.

Listen now and take a real look at how your business is built and how your message is being delivered, follow the show so you are in position for Season 2, go back and catch the episodes you missed because every conversation builds on the last, and share this episode with someone who is serious about building something that actually works. If you are a founder, operator, or entrepreneur with real experience and a perspective grounded in execution, apply to be a guest and take a seat at The Founders Table.

Most entrepreneurs are not struggling because they lack motivation; they are struggling because they cannot clearly explain what they do, who they work with, or how their business is actually structured.

In this episode, I sit down with Mr. Robert Butwin to unpack his journey into entrepreneurship and what he has consistently seen from founders in their early stages. We move through his experience working in a family business, his natural tendency as a giver, and how that shaped his path into building something of his own. From there, the conversation sharpens around where entrepreneurs misstep, specifically in how they approach structure, how they communicate their value, and how often they move without a clear understanding of who they are actually working with.

A major gap we address is the inability to confidently deliver a clear pitch. Many founders are building, posting, and showing up, yet cannot articulate what they do in a way that makes sense to the people they are trying to reach. That lack of clarity creates friction everywhere, in conversations, in opportunities, and in decision-making. It leads to saying yes too quickly, holding onto the wrong opportunities, and operating without direction.

We also break down the discipline behind decision-making, understanding when to say yes, when to say maybe, and when to say not now without disrupting the direction of the business. As the conversation develops, we highlight what it actually means to be a connector and a networker, not just being present in rooms, but knowing how to move with intention and purpose inside of them.

This episode will challenge how you think about your business at its core. If you cannot clearly explain what you do, who you work with, and how your business is structured, then the issue is not growth, it is foundation. Once structure is in place, clarity follows, and when clarity is present, everything else begins to move with intention.

In this episode of The Founders Table, Dr. DeShaun Williams sits down with Nick Laureano, a two-time award-winning speaker and mental health advocate who turned personal adversity into a nationally recognized brand.

Nick breaks down how Only the Motivated evolved from a phrase he used to survive difficult seasons into a movement that resonates across communities, industries, and even celebrity circles. The conversation moves beyond surface-level motivation and into the operational reality of building something meaningful without early support, navigating marketing challenges, and sustaining belief when traction is slow.

This episode challenges the idea that you need everything figured out before you begin. Instead, it presents a more grounded truth: execution builds clarity. Both voices emphasize discipline, self-belief, and the necessity of starting despite uncertainty, while also addressing the mental weight that comes with entrepreneurship.

Connect with Nick Laureano for speaking, collaborations, and brand updates:

Website: nicklaureano.com
Brand + Merch: onlythemotivated.shop

You can also find him on social platforms under his name and “Only the Motivated” for ongoing content and community engagement.

Dr. DeShaun Williams sits down with Kimberly Parry, founder of Emergence Life Coaching, to unpack what it really looks like to build a business under pressure.

After a life-altering health crisis, Kimberly transitioned from a 16-year academic career into entrepreneurship as a chronically ill single mother, navigating uncertainty, cultural expectations, and the realities most people avoid discussing.

This episode challenges the “just start” narrative and dives into transformation, decision-making, mentorship, and the balance between vision and execution. From the butterfly effect of growth to the Walt vs. Roy framework, this conversation breaks down what it takes to build with both alignment and structure.

Ways to connect with Kimberly Parry

Connect with Kimberly Parry

Website: emergencelifecoaching.com

LinkedIn: Kimberly Parry

Instagram: @KimberlyParrySpeaker

Her work focuses on helping professional women elevate their presence, clarify their identity, and build personal brands that align with their goals.