In Episode 54, we’re chatting about small businesses and defining your version of success! Abigail and Kate discuss their experiences and challenges in balancing horse show life with freelance work, and then dig into interviews with two social media and marketing experts: Kelly Giardano of Avenue Equestrian, and Denise Alvarez of Stormlily Marketing. These guests shared strategies for marketing and business growth, tailored to equestrian entrepreneurs. Both of us took notes and were inspired to immediately implement some of their strategies. We hope you find this episode helpful!

In Episode 53, we’re chatting about social media! Our extended interview is with social media consultant Lydia Kyle, where she gives LOTS of great advice. And in our intro segment, we’re announcing our upcoming Freelance Remuda Cowboy Country Workshop.

In Episode 52, Abigail and Kate are talking about equine books! First, Kate and Abigail discuss Abigail’s experiences writing her first book, which is coming out this summer. Next, we chat with Rebecca Didier, managing editor and graphic designer at Trafalgar Square Books, the leading publisher of equestrian books and videos. We hope our conversations are helpful, whether you’re looking to write your own book or are simply an avid reader.

In this episode we are digging into marketing: freelancing as a marketing professional, and promoting your services and brand authentically. We discuss how we’re handling summer schedules and upcoming pitching season, and dive deep into conversations with Ashton Kirkeide and Mackenzie Kimbro.

**This is the FULL episode with nearly 30 extra minutes. The previous Episode 47 cut off at 52 minutes, unbeknownst to us. Please enjoy the rest of the interview with Mackenzie--you absolutely won't want to miss what she has to say!**

In Episode 51, Abigail and Kate visited with two movers and shakers in the equine video and Western television media scene! First, we talked to Lily Rhodes, a digital marketer and social media manager who creates content we love for equine brands. Next, we chatted with Karlee Peterson, an executive producer at The Cowboy Channel, about her rise from interning at the National High School Rodeo Finals to heading up the Cowboy Channel. What are your thoughts about this episode? Let us know at [email protected].

In Episode 50, we’re talking with two equine media professionals about AI – Artificial Intelligence – and how it is changing the way we create! We visit with photographer Shelley Paulson about how she’s seen AI affect photographers and the images being generated. In segment two, we visit with writer and marketer Katie Navarra Bradley about how AI can be used to a writer’s benefit. We hope you find today’s episode insightful and eye-opening. Let us know your thoughts in our Facebook group, or email [email protected].

This is our last episode of 2023, and today Kate Bradley Byars and Abigail Boatwright discuss our thoughts on the current state of equine media—print, digital, social media and more. We are then joined by the king of equine podcasts, Glenn Hebert for an insightful chat about where podcasting is today. Holly Caccamise of Horse llustrated rounded out our conversation as we discussed print and digital magazines. We hope you enjoy!

In today’s episode, you’ll hear conversations with “Cowgirl Comedian” Chelsea Edsall and quintessential freelancer Lizzie Iwersen. Both of these amazing women are carving their own career paths out of opportunities that present themselves through friendships and connections they have made in the horse world. In our first segment, Kate and Abigail chat about our new freelancer retreat, and some of our favorite guest blog posts on our Freelance Remuda website. We can’t wait to hear what you think!

In this episode Kate and Abigail are digging into marketing: freelancing as a marketing professional, and promoting your services and brand authentically. We discuss how we’re handling summer schedules and upcoming pitching season, and dive deep into conversations with freelance marketing pro Ashton Kirkeide and Western influencer Mackenzie Kimbro.  Let us know what you think of this episode - you can email us or even better, leave us a review on Apple Podcasts!

Show notes

In this episode, Kate and Abigail discuss some recent adventures with work, and in the main segment we visited with author Liz Hughey about her children’s book series featuring mule packing. We also share a preview of the self-marketing for freelancers panel that we are co-moderating at the upcoming American Horse Publications annual conference, and a bit about two other sessions in which we are panelists. Don’t miss our announcement about our annual in-person Freelance Remuda Gathering at AHP!