What email marketing strategy are you using for your blog or website at the moment? Here are five email marketing strategy that works.

Email marketing is not new. It is the act of sending valuable content to emails subscribers on your list. Despite successes of social media, email marketing has come to stay. Any serious online entrepreneur must have a workable email marketing plan.

It is sad to think that social media has taken over email marketing. It is not true. Social media sites are using email marketing to woo their users over. They send a lot of email notifications to their users.

Readd

Email marketing works.

In today's episode, I will teach you a 5-step email marketing strategy that works. But I must warn you, your email marketing strategy is an evolving process. It is not a “set it and forget it” task. You have to keep adjusting and making changes from time to time.

Follow this 5-step email marketing process. You will

* attract a large list of loyal subscribers,

* build solid relationships with those subscribers, and

* use email as one of your most successful sales tools.

If you have a podcast, blog or website, start building your email list from day one. Do that and thank me later. You will always need it. But you must go about it the right way. That is what you will learn in this podcast.

The perfect audience is all you need to make that million you want to make from your product. The perfect audience is that person that will listen to you and buy whatever you sell. She is the one that would make your dream of becoming a successful entrepreneur come true.

That is your target audience. You must find her.

Perfect Product.

The sad news is that many online entrepreneurs release countless products or projects to the sound of crickets. No one cares about them. No one listens. No one buys a thing.

It is not that what they produced is not good. No, they worked hard and spent months or days producing that product that nobody wants. Despite all the adverts, no one buys.

Don't make the same mistake.

I know you are smart. You don't want to be like one of those disgruntled producers. You want to make a sale. You want to reach an audience. You want to affect lives with your message. Yes, you can!

Perfect Audience

In today's episode of the Fruitfulujah Podcast, I have listed out 4 principles you can use to define your target audience. There are tested principles I have used myself. No gimmicks.

Here is how to find your target audience. 

Download this episode, listen to it, apply these principles and let me know.

Before you launch that website, podcast, blog or product make sure you do the right thing to get the deserve results.

Leaves questions in the comments section below.

PS.

I have launched my online training platform sign-up and start learning for free.

Lara is a chat-bot built specifically for public transportation directions and fare quotes in Lagos. She’s like that friend you call on when you find yourself lost in an unfamiliar place. Lara gives users public transit directions on-demand, 24/7.

Lara is available as a progressive web application on https://Lara.ng & Facebook Messenger.

In today's episode of The Fruitfulujah Podcast, where I simplify technology for everyday people, and help you build fruitful internet projects, I interviewed Ladi Ojora, one of the team members, about the project.

I know you will enjoy this interview as much as I did.

This is my 35th episode so far. :)

Don't forget to leave a comment in the comments section below, after you have done listening. We'll love to know what you think about Lara.ng.

Lara is co-founded by a team of 3 guys with varying backgrounds that share a passion for Technology and Transportation.

Show Notes

* Lara.ng

* Ladi Ojora

* Roadpreppers Inc.

Freelance mastery is a great way to make extra income no matter the state of the economy. A Freelance is a self-employed person available to work. She works or can work for many companies or employers. She is usually hired for a limited period.

Who can freelance?

Anyone, including you!

You can meet your goal with a lot of ease when know more about freelance before you step into it. You can get that freelance job you want when you prepare for it. Freelance can make extra income while maintaining her current place in any company.

My guest on the show today is Fumnanya Bernard. Fumnanya Bernard is the Chief Limit Breaker at www.theLimitBreaker.com. She hosts the Limit Breaker Show. She is also the founder of the Limit Breaker Mastermind Group on Facebook. Fumnanya and I discussed the topic:

Freelance Mastery: "How to earn an extra income no matter the state of the economy"

We covered her 4 step PLAN:

* Preparation Process

* Launching Process

* Attraction & Growth Process

* Nurturing Process

She took a very complex topic and broke it down into simple take-action tips that you and yours can use. Don't miss out on this one. You can follow the link in the show notes to download her recent book, which we discussed in the show. Tell me what you think about this episode after you have down listening to it.

Click the download button to download this episode of the Fruitfulujah Podcast. Or, you can click the play button to listen to the show right away

Show notes:

* Fumanaya Bernard

* Freelance Mastery Plan E-Book (FREE)

* The Limit Breaker Mastermind Group on Facebook

* The Limit Breaker Website

Let's talk about the right approach website development. Should you hire an expert or do it yourself? That's a tough question.

There are decisions that we make in life that shows how important that thing is to us. Take for an example, when we need a doctor, we don't go for a quark. We go for the best. When we need a dentist, we look for the best.

Now, to set up a website that can earn you millions so that you can take care of yourself and family. You want to do it yourself. It is usually referred to as the DIY approach. That is, Do-It-Yourself approach to website development.

But look at it this way, this business is going be online 24/7. You want your visitors to part with their hard-earned cash when they visit your online store. You want your clients to trust you. You want to rank high in Google's search results.

Why entrust such an enormous work to yourself and not hire the expert to do it for you? That is web development for you. Everyone can do it these days. (Don't get me wrong, it is good) But is that the right approach?

I hope you are not lost in the long intro?

Well, into today's episode of the Fruitfulujah Podcast we will look at these questions:

* Should you hire a professional to design your website for you or should you do it yourself?

* Should social media profiles replace your business website?

* When should you out source your web development work?

and more

My guest on the show is Jimoh Oluwatobi Segun.

Jimoh Oluwatobi Segun is the host the NGOPocast. He is a freelance Web-Developer/Designer At GoldenPro Inc. A start-up IT company that have its clients and deliver all its services online.

Their service includes: Web Development & Designing,Digital Marketing & Tutoring.

Show Notes

Jimoh O. Segun

NGOPocastshow

GoldenPro Inc

There are basic security tips every WordPress blogger should know. Failure to know basic precautions to keep your WordPress safe can lead to a hack.

The safety of your site and that of your clients should be your number one priority. If you want to keep your blog safe, then you need to listen to this episode.

A few months ago, I helped a blogger fixed a site that was blacklisted by Google. His site was hijacked by a hacker and used as a phishing site. And you know, that is against Google's policy. It took a long time to identify and clean up every suspicious code from the website.

When I was working on the site, a few things stood out. There where several security precautions taken for granted. This led to security breaches. I mean multiple security holes.

In today's episode of the Fruitfulujah Podcast, I discussed basic security tips for WordPress bloggers. This is episode was originally published as episode #7.

Happy listening.

If you have ever heard someone describe blogging as the "old fashion way of communication", then that person is inferring that blogging is dead. 

In the beginning, there was blogging. And for businesses looking to build an audience that helped grow the bottom line, it was good. - Brian Clark

To be clear, blogging never went away. Blogging is not dead, either. That is what we would be discussing on the 31st episode of the Fruitfulujah Podcast.

My guest is Promise Excel. He is the founder of maverickexcel.com. He mentors, inspires, support and empower young people to pursue entrepreneurship and build successful businesses.

Find a podcast niche in 2017 so you could be heard. The podcasting market is new, however shows are springing up on a daily basis. If you are a podcaster, you should find a podcast niche.

Many people have embraced podcasting as a new way of connecting with their clients. And 2017 has promise to see more podcasters joining the new trend, especially here in Nigeria.

However, it will be unwise to start podcasting without knowing what you want to podcast about. It is good for you to choose a topic. And not just choose a topic, but choose a niche that you can succeed in it. It's serious business.

In today's episode of the Fruitfulujah Podcast, my guest today is Samuel Adeoye (popularly known as “Se7en” or the “Startup Engineer”) , an entrepreneurship enthusiast and the lead podcaster at Podlobe. We will look at the topic "How to Find a Podcast Niche in 2017".

Please don't miss this one.

Find a Podcast Niche

Do you know, this episode is the last for the year 2016. In a few days we will start a new year. I appreciate your support throughout this year. And I am looking forward to 2017 with hope and expectations to do more than we have accomplished together.

To find a podcast niche is the right way to go. Samuel has explained the whole process in this episode. He took the complex process and broke it down into simple "take-action" tips that you can do. It sounds like a lot of work. Yes, it is. But you can do it. Yes, you can.

Click the play button on at the end of this page to listen to this recording. And remember to leave your questions or impression in the comment section. Or, you can simply click the download button and take the recording with you. :)

Show Notes

* Samuel Adeoye

* Podlobe.com

Should you backup your site or not? Backup is not an option. It is a must.

Most people hardly talk about backup until disaster occurs. It ought not to be so. When you make plans to set up any website, you should think of backup as part of the project from the first stage.

7 WordPress plugins to help you backup your site

When you discuss a project with a client, a backup plan is part of the cost. Make that clear to your client at the beginning of the project.

In this episode of the Fruitfulujah Podcast, I discussed backup is not an option for your project. I have explained why you need it. How you can setup an effective backup plan that is within budget. I shared my personal story working on several projects, of how a healthy backup saved the day.

Performing backup by yourself may sound overwhelming, but it is not. I have explained 7 ways you can back up your WordPress site. And these plugins are easy to use.

You can choose a free or premium version. It all depends on what you want to do.

Show Notes

Here is the list of plugins I mentioned in this episode:

* VaultPress

* BackupBuddy

* BackWPup

* BackUpWordPress

* UpdraftPlus

* Duplicator

* WP-DB-Backup

SSL (secure Socket Layer) certificate provides encrypted communication between two computers. A websites with an encrypted communication (https) protects its business, and has the safety of her customers at heart. And, you know customers love that.

Learn how to get a free SSL certificate on your website.

In today's episode of the Fruitfulujah Podcast, which is my 28th episode, I will look at the benefits of having an SSL certificate installed on your WordPress website.

I have covered:

* What an SSL Certificate is all about.

* The benefits of having a ssl certificate on your website, and

* How to get it free without changing your present hosting company.

Click the download button to get the episode or click play to listen.

Remember, I offer my service to install free ssl certificates from Cloudflare on your WordPress site.  Use the contact page on my site to let me know how I can help you.

Note: If you hear SS instead of SSL in the recording, know it's just a slip. :) You probably know what we are talking about here, right?

Show Links

* Cloudflare

* Let's Encrypt

* Get technical assistance from me.