The Game Changer

This on demand audio series is a part of the Executive Girlfriends Group Vignette Series. Chicke Fitzgerald is interviewing Kelly McDonald. The original live interview was 07/08/11.

In “How to Market to People Not Like You, Know It or Blow It, Rules for Reaching Diverse Customers", author Kelly McDonald details how to create a deep, emotional connection between your product and the new, diverse consumer and how to recognize these differences and tailor your product, message or marketing efforts to reflect the consumers’ uniqueness.

Kelly McDonald is president of McDonald Marketing, named one of the top ad agencies in the U.S. by Advertising Age. Kelly is an expert in multicultural marketing and marketing to consumer values.

For more information about the Executive Girlfriends' Group see:http://www.executivegirlfriendsgroup.com

What I Learned About Life When My Husband Got Fired! with authors Red & Black. This on demand audio series is a part of the Executive Girlfriends Group Vignette Series. Chicke Fitzgerald is interviewing Tina Pennington (aka Red) and Mandy Williams (aka Black). The original live interview was 06/2411.

Join us for a tale of two unlikely sisters, Red & Black. Red is a Sugarland, Texas housewife who is warm and fuzzy and formerly financially clueless. Black is a retired oil and gas executive with a master's degree in international finance and a passion for racing Ferrari's' and Porsches. Touted as a “reality show in a book”, it is a poignant and frank view into their lives and how one sister's crisis taught them both what matters most in life. Whether you have lost your job, or know someone who has, or you just struggle with your finances or relationships, this book is for you.

For more information about the Executive Girlfriends Group, see http://www.executivegirlfriendsgroup.com

Climb; Leading Women in Technology Share Their Journeys To Success. This on demand audio series is a part of the Executive Girlfriends Group Vignette Series. Pattie Brinkman is interviewing Sandra Hofmann. The original live interview was 06/17/11.

Author info; Sandra Hofmann is an innovative and inspiring executive who understands and drives the value of alignment across the enterprise.

For more information about the Executive Girlfriends' Group see:http://www.executivegirlfriendsgroup.com

If you are In Between Successes, you will enjoy this back-to-back TRANSITION SOLUTIONZ Series when Chicke Fitzgerald interviews author Elinor Stutz and finds out How To Get HIRED! How to Use Sales Techniques to Sell Yourself on Interviews; and at 4:30pm ET, Author Lizandra Vega tells us how to create THE IMAGE OF SUCCESS: Make a Great Impression and Land the Job You Want.

Wander Woman- How High-Achieving Women Find Contentment and Direction. This on demand audio series is a part of the Executive Girlfriends Group Vignette Series. Chicke Fitzgerald is interviewing Dr. Marcia Reynolds. The original live interview was 11/06/10.

author info; Dr. Reynolds is fascinated by the brain, especially what triggers enthusiasm and innovation in the workplace. She is a corporate trainer whose expertise lies in organizational development and helping high-achieving women examine and strategize their full and amazing lives.

For more information about the Executive Girlfriends Group, see http://www.executivegirlfriendsgroup.com

A WOMAN'S PATH TO INNER BEAUTY: This on demand audio series is a part of the Executive Girlfriends Group Vignette Series. Chicke Fitzgerald interviews Ginger Garrett. The original live interview was on 06/03/11.

For more information about the Executive Girlfriends Group see: http://www.executivegirlfriendsgroup.com

INFLUENCE: How Women's Soaring Economic Power Will Transform Our World for the Better.  This on demand audio series is a part of the Executive Girlfriends Group Vignette Series. Chicke Fitzgerald is interviewing Maddy Dychtwald. The original live interview was 05/27/11. .

author info;

Maddy Dychtwald is a nationally recognized author, co-founder of Age Wave, and leading expert on the changing demographic trends shaping the marketplace, the workplace and our lives.

For more information about the Executive Girlfriends Group, see http://www.executivegirlfriendsgroup.com

Let Go to GROW. This on demand audio series is a part of the Executive Girlfriends Group Vignette Series. Chicke Fitzgerald is interviewing Polly White. The original live interview was 05/20/11. .

author info; Polly White is a Partner in Whitestone Partners, Inc. Before joining Whitestone, Polly led her own consulting firm, Pro HR Services, for eight years, which provided human resources, workforce and professional development expertise to companies ranging in size from small businesses to Fortune 10 organizations.

For more information about the Executive Girlfriends Group, see http://www.executivegirlfriendsgroup.com

18 Holes for Leadership; To order book, click HERE. Chicke Fitzgerald is interviewing Nancy Clark. The original live interview was 05.13.11. For more info see  http://www.executivegirlfriendsgroup.com

Power Tools For Women; To order book, click HERE. This on demand audio series is a part of the Executive Girlfriends Group Vignette Series. Chicke Fitzgerald is interviewing Joni Daniels. The original live interview was 05.06.11. For more information about the Executive Girlfriends Group, see  http://www.executivegirlfriendsgroup.com