On this episode of The GAUD Show, hosts Ray Daniels and Rocki Jean sit down with legendary music executive Jacob York for an unfiltered conversation about the business, the culture, and the future of hip-hop.

York has been connected to some of the biggest moments — and beefs — in rap history. From Gucci Mane vs. Jeezy to the current drama between Young Thug & Gunna and even Kendrick Lamar & Drake, Jacob gives rare insight into how these battles start, how they escalate, and why the industry sometimes fuels them.

But the talk doesn’t stop at beef. York also exposes the music industry’s biggest scam: fake streams. He explains how artists can go platinum or even diamond “at the push of a button” while still struggling to sell tickets in real life. The conversation reveals how bots, stream farms, and label manipulation are reshaping success in hip-hop.

🔥 Highlights in this episode:

Jacob York exposes the truth about fake streams and industry manipulation

The untold story of Gucci vs. Jeezy’s beef and how a business deal went left

Why today’s Thug vs. Gunna drama feels like history repeating itself

The parallels between Kendrick vs. Drake and past legendary rivalries

How whack records still go platinum in a broken system

The fight to bring hip-hop back to talent over street politics

This is one of the rawest conversations on hip-hop, business, and legacy you’ll hear anywhere.