We are witnessing one of the biggest shifts in human capital in history. This has forced companies and collective industries to completely regroup and reevaluate strategy on how to recruit, retain, and, perhaps most importantly, engage the next generation of talent.
The skilled trades are undoubtedly one of the foremost examples of this crisis, as this recent NPR story noted, and struggles to engage Millennials. According to XYZ University data, 64% of Millennials said they wouldn't even consider working in construction if you paid them $100,000 or more.
The way to combat this trend of retirements and labor shortages is to effectively engage the generation after Gen Y. Generation Z, born 1996 – 2009, is perhaps the best hope to breathe oxygen back into the skilled trades and reverse the trend of labor shortages and declining interest.
In this episode, Josh sits down with Molly Weiss, Senior Director of Human Resources at Mortenson Construction Company. They brainstorm ways for the skilled trades to more effectively engage Gen Z and come out with some actionable takeaways.
Molly Weiss: [email protected]
SHRM: https://www.shrm.org/hr-today/news/hr-magazine/1118/pages/a-16-year-old-explains-10-things-you-need-to-know-about-generation-z.aspx
Blog: https://www.xyzuniversity.com/5-ways-youll-have-better-luck-recruiting-gen-z-into-the-trades/