In this enlightening podcast, we explored the art of “Elevating Your Black-Owned Business Brand Identity Online.” We emphasized the pivotal role of brand identity, from establishing a captivating visual identity to building a dynamic online presence through website optimization, engaging social media, and content marketing. Cultivating a strong online community and continuously measuring success were also underscored as vital. Moreover, we delved into why your website is your greatest employee, working tirelessly around the clock, and how its effectiveness hinges on consistent content, traffic generation, and SEO efforts. This journey ultimately empowers black-owned businesses to thrive in the digital age by staying true to their unique brand identity while adapting to the evolving online landscape.

Welcome to The GoBlackly Podcast w/Kyle D. Amaker, hosted by entrepreneur, founder, author, and owner of one of the fastest growing black-owned digital marketing agencies. On this podcast,

We’ll be guiding you through the latest trends, strategies and best practices in digital marketing. Whether you’re a small business owner, a marketer, or simply someone looking to elevate your personal brand, this podcast is for you.

Here at Go Black Own, we understand the unique challenges and opportunities that come with building a brand in today’s digital landscape. As a black-owned agency, we’re committed to using our platform to uplift and empower other black-owned businesses and entrepreneurs.

Follow The GoBlackly Movement:

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The post Elevating Your Black-Owned Business Brand Identity Online | Ep 3 first appeared on GoBlackly: Digital Marketing For Black-Owned Businesses.

In this thought-provoking episode of The GoBlackly Podcast, we dive deep into the controversial 1954 video, “The Secret to Selling the Negro.” Produced by the Advertisers Educational Foundation, this video aimed to guide advertisers on marketing products to African American consumers. We dissect its content, highlighting the harmful stereotypes and racial biases it perpetuated, and discuss its implications for advertising and society today.

Welcome to The GoBlackly Podcast w/Kyle D. Amaker, hosted by entrepreneur, founder, author, and owner of one of the fastest growing black-owned digital marketing agencies. On this podcast,

We’ll be guiding you through the latest trends, strategies and best practices in digital marketing. Whether you’re a small business owner, a marketer, or simply someone looking to elevate your personal brand, this podcast is for you.

Here at Go Black Own, we understand the unique challenges and opportunities that come with building a brand in today’s digital landscape. As a black-owned agency, we’re committed to using our platform to uplift and empower other black-owned businesses and entrepreneurs.

Watch The Secret Of Selling The Negro on YouTube Here

Follow The GoBlackly Movement:

Instagram | Facebook | Youtube | Twitter | TicTok | GoBlackly

The post Unpacking ‘The Secret To Selling The Negro’ (1954) and The Black Business Perspective | Ep 2 first appeared on GoBlackly: Digital Marketing For Black-Owned Businesses.

The heart of Black business is akin to the ancient analogy of a seed, time, and harvest. In this metaphor, the seed embodies the ‘Why’ of a Black business owner – their deeply rooted purpose and motivation. Time, in turn, represents the consistent nurturing and unwavering commitment to that ‘Why.’ It is in the patient cultivation of this seed that the roots grow deeper, resilience strengthens, and vision crystallizes. The harvest symbolizes the profound moment when the fruits of one’s labor are seen, a testament to the tenacity and dedication poured into the ‘Why.’ But, it doesn’t end there; it extends to producing additional seeds for future Black generations, perpetuating a legacy of empowerment and prosperity. Moreover, as we explore the heart of Black business, we must also reflect on the painful lessons of history, such as the tragic events of the Black Wall Street massacre. Understanding these historical injustices serves as a stark reminder that what we do today can lay the foundation for a brighter and more equitable future, where the ‘Why’ behind every Black business becomes a beacon of hope and progress for all.

Welcome to The GoBlackly Podcast w/Kyle D. Amaker, hosted by entrepreneur, founder, author, and owner of one of the fastest growing black-owned digital marketing agencies. On this podcast,

We’ll be guiding you through the latest trends, strategies and best practices in digital marketing. Whether you’re a small business owner, a marketer, or simply someone looking to elevate your personal brand, this podcast is for you.

Here at Go Black Own, we understand the unique challenges and opportunities that come with building a brand in today’s digital landscape. As a black-owned agency, we’re committed to using our platform to uplift and empower other black-owned businesses and entrepreneurs.

Watch The GoBlackly Creed on YouTube Here

Follow The GoBlackly Movement:

Instagram | Facebook | Youtube | Twitter | TicTok | GoBlackly

The post The Heart Of Black Business; Uncovering The “Why” | Ep 1 first appeared on GoBlackly: Digital Marketing For Black-Owned Businesses.