The Great Marketing Podcast

If your sales process starts on the call, you’re already behind. In this episode, we reveal the two overlooked pre-call sales assets that determine whether your prospects show up ready to buy—or ready to bail.🔑 You’ll discover:

• Why your qualifying form is more than just collecting name and email—it’s a silent sales rep that pre-frames authority, urgency, and fit.
• How to use BANT (Budget, Authority, Need, Timeline) questions without scaring off leads.
• The #1 way to engineer your form so it attracts qualified, ready-to-buy prospects.
• How to turn a boring thank you page into a powerful conversion tool with video, testimonials, and FAQs that build trust before the call.
• Proven strategies to increase show-up rates, reduce no-shows, and boost close rates—all before saying a single word on the sales call.

Whether you’re a coach, consultant, or marketer, this episode shows you how to build sales assets that work for you 24/7 and close deals before the conversation even begins.👉 Listen now and learn how to optimize your funnel for higher conversions and easier closes.

Confused about Meta Advantage+ and whether it’s worth using in your Facebook and Instagram ad campaigns? In this episode, we break down Meta’s powerful AI-driven advertising tool in just 4 minutes.You’ll learn:

• What Meta Advantage+ actually is and how it works inside Ads Manager
• The difference between full automation campaigns and single-step AI tools (like Advantage+ Audience, Placements, Creative, and Budget Allocation)
• How advertisers are seeing 9–10% lower costs per lead and sale using Meta’s AI optimization
• Why Meta is pushing advertisers toward AI-first campaigns — and what that means for your ad strategy
• The #1 way to test Advantage+ against manual campaigns so you know what really performs best

AI is changing the future of digital advertising, and Meta Advantage+ is at the center of it. Whether you’re running eCommerce, lead gen, or funnel-based ads, this episode gives you the insights to start testing and scaling smarter with AI.👉 Want help integrating AI into your marketing? Book a free strategy call with Great Marketing AI and see how we optimize client campaigns for maximum ROI.

🎙 7 Bold Marketing Predictions for 2025 (That Are Already Coming True)
AI is taking over—but not how you think. In this episode of The Great Marketing Podcast, we reveal our top 7 marketing predictions for 2025 that every agency owner, entrepreneur, and content creator needs to hear.From the rise of long-form video to the rebirth of webinars and the explosion of personal brands—we break down how to stay ahead in a rapidly shifting digital world.You’ll discover:

• Why marketers who know how to use AI will dominate
• How we built a lean, high-performing agency team with 10+ custom GPTs
• The real reason short-form content still wins—but why long-form is the future
• How personal brands are outperforming company brands
• Why your email list is more valuable than ever (thanks, ad inflation)
• The power of community-led growth and building brand ecosystems
• How webinars are making a massive comeback (with real examples)

This isn’t theory—these are the exact systems and strategies we’re using to scale fast in 2025.
🚀 Want to grow with us? Apply to work with our agency: greatmarketing.ai
👥 Join our free founder community: skool.com/ai-deal-makers
📱 Follow us on social: @greatmarketing.ai

Are your ads burning cash and not bringing results? In this episode of the Great Marketing Podcast, we break down the 5 biggest mistakes business owners and coaches make when running paid ads—and exactly how to fix them so you can scale faster and smarter.Whether you're a digital marketer, course creator, or business coach, you’ll discover:

• Why a weak or generic offer is killing your conversions (and how to repackage it for impact)
• The missing sales process that’s sabotaging your ad ROI
• How to nail your targeting so you're not “selling steak to vegetarians”
• The secret to follow-up systems that convert cold traffic into paying clients
• The power of emotional storytelling and urgency in ad campaigns

Packed with real-world examples, client case studies (including how we helped a general coach niche down and explode their revenue), and actionable ad strategies — this episode will help you turn your ad spend into consistent sales.👉 Ready to audit your funnel or get help with ads? Visit https://greatmarketing.ai to book a free strategy call.

What if one great hire could transform your entire business? In this episode, we break down the exact hiring system our agency uses to scale fast—without sacrificing quality. You’ll learn how to attract A-players, avoid bad hires that can tank your company, and build a team that drives 10x growth.We cover:

• The biggest hiring mistakes most businesses make
• Why LinkedIn (with ads!) is our secret weapon
• How to write job posts that sell your company
• Our complete hiring funnel: from Typeform to Loom to Notion
• The importance of culture fit, onboarding, and retention

Whether you’re building a marketing agency or scaling any type of business, this episode gives you the blueprint to hire smarter and grow faster.👉 Want help building a dream team that actually performs? Visit greatmarketing.ai

Most business owners are missing out on simple, powerful strategies that could 10x their results — without spending a dollar more on ads. In this episode, we break down four overlooked marketing tactics that are working right now for high-performing brands.💡 Whether you're running a local business, service brand, or coaching program, these tips can help you capture more leads, increase conversions, and unlock scalable growth.🎯 Here’s what we cover:

• The website mistake killing your conversions — and how to fix it with better CTAs, chat widgets, and page speed
• Why low prices hurt your brand and how to use price psychology to drive premium sales
• Referral goldmine — how to turn your happy customers into your sales team with a few simple asks
• Upselling your existing clients — why this is your most profitable (and underused) strategy

💬 “You get paid based on how much you think you’re worth — not per hour, but by the value you deliver.”Packed with tactical insights and real examples, this episode is your reminder to stop chasing complexity and start mastering the fundamentals that actually move the needle.👉 Perfect for marketers, founders, creatives, and anyone looking to level up their business — without burning out.

What if your next event could unlock your next six figures? In this episode, we sit down with Alec Mountain — the go-to guy for turning local events into thriving businesses. From making $0 in a new city to building a $200K+ business around networking events, Alec has mastered the art of using live, in-person gatherings to create meaningful relationships, build community, and land high-paying clients.🎤 In this high-value episode, you'll learn:

• How Alec went from knowing no one in Orange County to selling out 15+ local events
• His exact strategy for using simple video ads to grow a profitable email list and fill rooms
• Why charging for your events matters — and how to stay profitable even with rising costs
• The $99 strategy session offer that converts attendees into high-ticket clients
• Mistakes to avoid when starting your own events (free events, no ad engine, poor positioning)

💬 “It’s not about how much money you make from the event — it’s about who you meet in the room.”Whether you're a coach, consultant, or creator looking for your next growth strategy, this episode will shift how you think about marketing, connection, and scaling with intention.🎧 Tune in now — and get ready to make your next event your biggest growth lever yet.

What would you do if all you had was $400 to your name and no real plan? For Jason Diaz, that was the starting point. Today, he’s the founder of a multi-million dollar window tinting business with two locations, a thriving commercial/residential division, and a spotless reputation — all before hitting 30.In this raw and inspiring episode, Jason shares the full behind-the-scenes story of how he:

• Turned a $400 hustle flipping iPhones into a thriving entrepreneurial path
• Learned window tinting in 5 days and opened a shop just months later
• Scaled his company without loans, using pure grit, marketing, and reinvestment
• Maintains 1,000+ five-star reviews with zero one-stars — and why that matters
• Navigates hiring, firing, leadership, and growing a loyal team of 7
• Stays grounded with big 5-year goals including franchising, a $2M home, and starting a family

💡 “If anyone’s going to do a bad job — let it be me. If anyone’s going to feel the stress — let it be me.”Whether you're building from nothing, scaling your first business, or just need a reminder that belief and delusion can be your best assets — this episode is a must-listen.

What does it take to go from zero to 1M+ followers in just 3 months — without spending a dime on ads?In this episode of The Great Marketing Podcast, we sit down with Justin Ho, aka The Viral Genius, to unpack the exact strategy he used to build viral content, grow multiple personal brands, and land clients like Joe — who scaled from 5K to 1M views in just 6 months.🎯 What you’ll learn:

• The simple 3-layer content funnel that generates leads (even with low views)
• Why storytelling beats any hook — and how to do it well
• How to find your “viral lane” even if you’re just starting out
• Why a personal brand is your most valuable business asset in 2025

Justin’s journey from Snapchat motivation stories to scaling 6-figure brand deals is not just inspiring — it’s packed with actionable gems for business owners, creators, and marketers alike.🔗 Follow Justin on Instagram: @theviralgenius
📲 Learn more at: https://greatmarketing.ai/

🔥 From Technician to Multi-Million Dollar Business Owner 🔥What if the opportunity of a lifetime was right in front of you—but you felt completely unprepared? That’s exactly what happened to Nestor Gutierrez, who started as a technician with no business experience, no capital, and no plans to own a shop. Fast forward, and he not only acquired his own auto repair business but scaled it to over $1 million per year—all while navigating massive challenges, leadership struggles, and personal growth.🚀 In this episode, you’ll learn:
✅ How Nestor bought his business with almost no money
✅ The mindset shifts that transformed him from an employee to an owner
✅ The hiring mistakes that nearly cost him everything—and how he fixed them
✅ The power of mentorship (from Grant Cardone, Brandon Dawson & more)
✅ How he’s now helping other business owners 10X their growthNow a 10X Business Coach and successful entrepreneur, Nestor shares the exact steps he took to go from struggling technician to thriving business owner—plus his plans to franchise his business and acquire more companies.🎧 Tune in now and discover how to level up your own business!