The GrowRich Podcast by Tech Help Canada

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When someone asks a chatbot who to hire, the answer often comes from whoever published clear, easy-to-find information the chatbot can access. During the 2026 election season, political consultants noticed too.

One strategy deck (reported by Reuters in October) proposed hundreds of policy pages written for AI and listed a top success fee of $200,000. And before Quebec's 2026 election (with 21 major news outlets blocking OpenAI's search crawler), an anonymous website built with AI help showed up in 39% of ChatGPT's answers that compared the parties or gave recommendations.

This episode covers what fills the space when good sources go missing, and four things you can do about your own business. You'll hear how to test what chatbots say about you, which pages to build, how to find the sites chatbots rely on in your category, and how to avoid blocking ChatGPT's search crawler by accident.

🔍 Get help building the pages chatbots pull from: https://techhelp.ca/seo-service/

📖 Read the full article: https://techhelp.ca/political-campaigns-are-trying-to-steer-chatgpts-answers/ 

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Maybe you've got one customer who buys more than anyone else. They also got your biggest discount, and they take sixty days to pay. UPS had its own version of this problem with Amazon. Its CEO said Amazon was UPS's largest customer but not its most profitable one, so UPS cut its Amazon volume by more than half. By the third quarter of 2026, it was handling fewer U.S. packages, bringing in more U.S. revenue, and raising its full-year forecast.

This episode covers what UPS did and what it cost, why a $1,500-a-month customer can earn you more than a $5,000 one, and how to rank your top customers by what they actually leave you. You'll also hear what to try with a low-profit customer before you drop them, and how to go find more of your best ones.

✍️ Get website copy written for the customers you want more of: https://techhelp.ca/copywriting-services/

📖 Read the full article: https://techhelp.ca/ups-higher-value-shipments-2026-outlook/ 

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A bigger competitor can outspend you on ads, staff, and prices. What they have a hard time doing is moving fast. A customer complaint at a big company can sit in meetings for weeks. You can often fix it the same afternoon.

This episode looks at how fighter pilot John Boyd explained air combat with the OODA loop. Why Jeff Bezos called fast, high-quality decisions "easy for start-ups and very challenging for large organizations." And how to sort your decisions into one-way and two-way doors so you move quickly without gambling on the big ones. You'll also hear the one number that tells you whether you're getting faster.

🤖 Losing hours pulling facts together before you can decide? See Tech Help Canada's AI consulting for small businesses: https://techhelp.ca/ai-consulting-for-small-businesses/

📖 Read the full article: https://techhelp.ca/ooda-loop/

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Support tickets, email summaries, product descriptions, and all of it running on your most expensive AI model. If that sounds like your setup, your AI bill is probably higher than it needs to be. In some workflows, top models can cost 50 to 100 times more per token than budget ones.

This episode walks you through which jobs a cheaper model handles well enough, which ones are worth paying top price for, and two questions that sort any task into the right tier. You'll also hear how model routing works and how to test a budget model before you switch anything.

📬 Join the Growth Club, the free Tech Help Canada newsletter: https://techhelp.ca/newsletter/

📖 Read the full article: https://techhelp.ca/how-to-save-on-ai-api-costs/

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Marketing psychology one month, video editing the next, and a pile of saved posts you never got back to. If that sounds like you, someone has probably told you to pick a lane. For a one-person business, that advice is only half right.

This episode shows you how to choose who you help before you choose a topic, how to aim ideas from everything you've studied at one person's problem, and why a small, specific service should come before any course or product. You'll also hear the past-self test, a quick way to find the first audience you can help with confidence. And when it's time to write, you'll learn how to get help without sounding like everyone else.

✍️ Try CopyHub free: https://techhelp.ca/copyhub/

📖 Read the full article: https://techhelp.ca/one-person-business/ 

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Your website traffic just dropped, and you want to fix something right now. Hold off. Rewriting pages or blaming Google before you know the cause can turn one problem into two.

This episode walks you through five checks to run before you touch anything. Learn to tell a real drop from a normal dip, catch a broken tracking setup before you "fix" a site that was never broken, and narrow the loss down to the traffic source and pages behind it. Then find out why changing everything at once leaves you guessing about what actually worked.

📖 Read the full article: https://techhelp.ca/website-traffic-loss-audit/ 

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Most businesses know how to sell to about three types of customers — the ready buyer, the loyal repeat, and the unhappy one. Everyone else gets the same pitch. And most of them leave.

In this episode, we break down the 12 types of customers every business encounters. Each one sends a different signal and needs a different response. Once you recognize the patterns, you stop wasting effort selling the wrong way to the wrong person.

Whether you run an online store, a service business, or a SaaS product, this episode changes how you think about your next sale.

📖 Read the full article: https://techhelp.ca/types-of-customer/ 

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Google's AI Overviews are summarizing your content and keeping the traffic for themselves. Pew Research found that clicks on traditional results drop from 15% to 8% when an AI summary appears. Ahrefs estimates AI Overviews cut click-through rates for the #1 organic result by 58%.

This episode breaks down what's happening, who it affects, what the research says, and what you can do about it. We cover the economic scale of the problem (the internet is $2.6 trillion in U.S. value alone), the Munich court ruling that held Google liable for false AI-generated claims, the UK Competition and Markets Authority's push for publisher protections, what a better model for AI search could look like, and practical steps you can take right now to protect your business from the traffic bleed.

If you run a website, publish content, or depend on search traffic to reach customers, this one is for you.

📖 Read the full article: https://techhelp.ca/how-ai-search-is-deciding-who-gets-paid/ 

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Sony just announced that starting January 2028, all new PlayStation games will be digital only. No more discs. No more physical copies. They say it's what players want. The data tells a different story.

In this episode, we break down Sony's business case (the real numbers behind the shift) and why their "consumer preference" argument doesn't hold up. We cover the ownership problem with examples, including Sony removing access to over 550 purchased movies and TV shows from PlayStation accounts in the same week as the disc announcement.

We also talk about why a "code in a box" isn't a replacement for physical games, how digital-only eliminates the secondary market, and what California's AB 2426 law means for digital purchase disclosures. Plus, we look at how developers, retailers, and game preservation groups are pushing back — and where Nintendo stands in contrast.

This isn't just a PlayStation issue. If you buy anything digitally — games, movies, music, books — this conversation affects you.

📖 Read the full article: https://techhelp.ca/sony-ends-playstation-game-discs/

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Google has run search on its own terms for over twenty years. In June 2026, the UK's Competition and Markets Authority imposed three enforceable legal requirements that change the status quo, covering publisher content in AI, organic ranking fairness, and search data portability.

In this episode, we break down what each requirement actually says, what tools Google has already started building in response, and what website owners should do right now.

Listen and discover all

— How the CMA got the authority to regulate Google Search 
— The publisher requirement: AI opt-out controls, engagement data, attribution, and anti-retaliation protections 
— The fair ranking requirement: non-discrimination rules and advance notice before material ranking changes 
— Data portability: your search data, your choice 
— Google's new Search Console AI reports and their gaps 
— Whether you should opt out of Google's AI search features (with data from Ahrefs and Pew Research Center) 
— Why the tools will go global but the legal rights won't 
— What to do right now to prepare your site

Key dates to watch: 

— September 17, 2026: Data portability requirement takes effect 
— December 3, 2026: Publisher requirement takes effect 
— December 17, 2026: Fair ranking requirement takes effect 
— March 3, 2027: Page-level AI grounding control due

Links and sources mentioned in this episode are available at Tech Help Canada.

Full article: https://techhelp.ca/the-uk-just-set-legal-limits-on-how-google-runs-search/

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