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Jo Perotta sits down with Jay Freeman, the trailblazing Co-Founder and CEO of Panda International, to discuss the complexities of leadership in life sciences recruitment.
From over two decades in the recruitment industry, Jay shares his views on the importance of maintaining emotional balance and self-awareness in leadership, the impact of AI on business processes and how continuous personal and professional growth can drive an organisation forward.
Join Jo Perotta as she sits down with the esteemed Jo Sellick, a luminary in the recruitment industry, on Marmalade Marketing's latest episode of the Growth Bites Podcast.
Diving into a conversation that spans decades of industry experience, Jo Sellick shares the story of his humble beginnings, launching his business with nothing but a credit card and a laptop, and the pivotal moments that defined his career.
Jo reveals the entrepreneurial spirit that drove him from making his first placement in his mum's kitchen to establishing multiple offices across the UK.
From the challenges of leadership and the importance of building a unique culture in a recruitment business to the continuous evolution required to thrive in a competitive market - this episode covers it all.
Jo Perrotta meets Paul Rawson, one of the original "Godfathers" of recruitment marketing, and asks him what he's learnt over the last two decades working in the UK and abroad.
Paul shares his wisdom on the enduring nature of marketing fundamentals, which have remained unchanged for 60 years. He highlights the importance of understanding clients and explores the potential of AI for effectively reaching the right audience.
Jo Perrotta meets Melanie Forbes, one of the UK's most inspirational female recruitment leaders. Melanie talks about her non-academic route into the industry and overcoming imposter syndrome.
She also explains what she's doing to help others without academic backgrounds break the glass ceiling and, through greater collaboration, help more women achieve leadership roles.
Join Jo as she sits down with Louise Shaw, Managing Director of Omni RMS to talk all things recruitment. Having worked in various organisations such as The Bank of Scotland and AstraZeneca, Louise has seen it all. In this episode, we hear all about what it takes to be a great leader, from the importance of emotional intelligence in business leadership to ensuring diversity in the workplace.
In this episode, we hear from the founder and CEO of the workflow automation platform, Autometry, Alex Farrell. From selling coat hangers to scaling and selling a business, we find out exactly what it took for her to become the successful entrepreneur that she is today. Alex also shares why she believes that AI and automation should supercharge recruiters, instead of circumnavigate them.
Having built and sold a recruitment company, it's safe to say that Kamal truly understands the industry. From candidate chaos to operational obstacles, he's seen it all. In this episode, Kamal shares the important lessons he has learned along the way, advises on when is best to review a tech stack and lets us in on the areas he would be investing in if he were a recruitment business leader today.
From the publisher's feed
Welcome to the Growth Bites Podcast, Jo Perotta, Founder and MD of Marmalade Marketing sits down for some heart-to-heart chats with industry leaders, as they share lessons, learnings and laughs…
Join Jo as she uncovers the secrets of their success, one growth bite at a time. From the vast potential of marketing technology to the trials and tribulations of business leadership. Grab a cuppa and listen up, you don’t want to miss this.
Founder and Managing Director of Marmalade Marketing, Jo Perrotta is a powerhouse in building and executing marketing strategies for businesses in recruitment and beyond. With an extensive track record spanning over 20 years, Jo has done and seen it all. In her previous roles, from Marketing Manager in the charity sector to Head of Marketing for an international recruitment business, she has built marketing functions from the ground up - and has the battle scars to prove it. Spearheading Marmalade Marketing into its 7th year, Jo’s on a mission to shape how technology and creativity revolutionise revenue-generating marketing. On the Growth Bites podcast, Jo gets to the warts-and-all details with directors, owners and founders on what it takes to scale a business for success.