The Growth Code Podcast

What does the successful law firm of the future look like?

In this episode of The Growth Code, Ethen Ostroff sits down with his longtime friend and legal operations expert Josh Kwartler, COO of Kwartler Manus, for a wide-ranging conversation about technology, staffing, AI, and the systems that help law firms scale.

Josh shares lessons from years of running legal operations and explains why having a case management system is no longer optional for growing firms. The conversation covers Salesforce and platforms such as Lithify, the challenges of implementing and continuously optimizing a highly customizable system, and why smaller firms may be better served by simpler solutions.

They also explore the growing role of AI in personal injury law, including AI intake, claims processing, demand generation, data extraction, and follow-up. Josh explains where AI can genuinely improve efficiency—and where keeping a human in the loop remains critical.

The conversation also goes deep on virtual assistants, including which legal tasks they excel at, how to structure their workflows, how to successfully manage remote teams, and why firms should start by delegating one small, repeatable process before expanding.

In this episode, we discuss:

Whether you're a solo attorney, law firm owner, legal operations professional, or someone interested in the future of legal technology, this episode offers practical insight into building a more efficient, scalable, and technology-driven law firm.

To contact Josh Kwartler for referral opportunities in Pennsylvania, please reach out to him via email at: [email protected]

In this episode of Growth Code, Derek Martin shares how he's building an AI-first law firm and why he believes the future belongs to firms that embrace AI early. We discuss running a law firm like a business, leveraging Salesforce for operations, using AI safely in legal practice, and the mindset lawyers need to stay ahead in a rapidly changing industry.

Topics include AI adoption, law firm growth, Salesforce, legal technology, client acquisition, automation, and the future of legal services.

To contact Derek Martin for referral opportunities in Chicago, please reach out to him via email at: [email protected]

In this episode of The Growth Code, Ethen Ostroff sits down with Hunter Garnett to talk about the future of law firms, AI, branding, and client relationships.

Hunter explains why strong personal branding and authentic client connections still matter in a fast-changing legal industry. The conversation also explores how AI is helping firms improve operations, automate repetitive tasks, reduce costs, and create better systems without losing the human touch.

They discuss:

This episode is packed with practical insights for law firm owners looking to grow smarter, improve operations, and stay ahead of technology changes.

In this episode of The Growth Code Podcast, Ethen Ostroff sits down with Jason Adams, founder of Advocate Cloud Solutions, a Salesforce consulting agency specializing in consumer law firms. Jason brings a rare skill set to the legal space, combining deep law firm management experience with cutting-edge law firm technology expertise that drives real law firm growth.

In this episode of The Growth Code, Ethen Ostroff sits down with Abdel Cowo, one of his first virtual assistants who now leads Attorney Assistant’s operations in Belize. Abdel shares his personal journey, how Belize emerged as a powerful offshore hub for law firms, and why culture, education, and a strong service mindset are critical for long term success.

They break down the biggest mistakes law firms make when building offshore teams including poor onboarding, lack of structured training, no clear roadmap, weak marketing alignment, and unclear expectations. The conversation dives into intake quality, consistent follow up systems, AI adoption, and how documented processes transform offshore staff from simple support roles into scalable growth engines.

If you are running or scaling a law firm and considering offshore talent, this episode delivers practical insights on building high performance teams that drive measurable results.

Most law firms believe growth comes from cheaper leads.

In this episode, host Ethen Ostroff welcomes Joe Dougherty Jr, a Philadelphia radio legend known for his unmatched networking ability, to discuss what truly drives growth in modern law firms. The conversation centers on why cost per case—not cost per lead—is the metric that actually matters.

They discuss:

If you’re a law firm owner, attorney, or legal professional looking to scale smarter not just spend more this episode delivers practical growth insights grounded in real-world results.

In this episode of The Growth Code, Ethen Ostroff sits down with Jimmy Lai — an attorney and entrepreneur who turned rejection into opportunity. From being an international student and car salesman to building a multi-million dollar law firm in Oklahoma, Jimmy shares his inspiring journey, lessons on delegation, culture, and growth, and how empathy and AI are shaping the future of law.

🎙️ Topics Covered:

Using AI and empathy to grow smarter

Join Ethen Ostroff on the Growth Code Podcast for an insightful conversation with his business partner and friend, Bill Hauser, co-founder of Attorney Assistant. Recorded live at a Scottsdale event with over 200 lawyers, this episode dives deep into the entrepreneurial journey of scaling law firms and leveraging innovative strategies to stay ahead. Ethen and Bill explore the synergies between running a law firm and a staffing company, the transformative impact of AI on legal marketing and operations, and the critical importance of mastering intake processes to convert leads effectively. From overcoming early financial struggles to embracing risk and problem-solving, they share candid insights on what it takes to build successful businesses. Learn about their latest venture, Intake 360, a game-changing 24/7 reception and intake solution designed to address the persistent challenges law firms face. Packed with practical advice and real-world examples, this episode is a must-listen for entrepreneurs and law firm owners looking to grow their businesses and adapt to the future of the legal industry.

🎙️ Welcome to The Growth Code Podcast – Featuring Brian Glass: Navigating Law Firm Evolution and Business Growth!

Join host Ethen Ostroff as he engages with attorney Brian Glass, https://www.benglasslaw.com/. In this episode, they delve into the dual roles of being a lawyer and an entrepreneur while exploring how to effectively manage law firm growth. Discover insights on overcoming early challenges in family business dynamics and implementing efficient systems for case management.

💡 Key Insights:

#LawFirmGrowth #LegalMarketing

🎙️ Welcome to The Growth Code Podcast – Featuring Brian Glass: Navigating Law Firm Evolution and Business Growth!

Join host Ethen Ostroff as he engages with attorney Brian Glass, https://www.benglasslaw.com/. In this episode, they delve into the dual roles of being a lawyer and an entrepreneur while exploring how to effectively manage law firm growth. Discover insights on overcoming early challenges in family business dynamics and implementing efficient systems for case management.

💡 Key Insights:

#LawFirmGrowth #LegalMarketing