Ricardo Bueno has quietly been one of the most influential figures in real estate events over the last decade. From his early days blogging about mortgage rates to building hyperlocal websites, to leading Follow Up Boss into becoming a brand powerhouse (culminating in a $500M acquisition by Zillow), Ricardo has been behind some of the most impactful real estate conferences in the country. In this episode, we dive into how he curated game-changing events like FUBCon, what it takes to create unforgettable conference experiences, and why attending the right events can radically shift your business. We also explore Ricardo's new chapter as he helps teams, brokerages, and tech companies create events that truly move the needle. If you're in real estate and want to grow your network, elevate your brand, and actually convert more clients—this episode is a must.