Strength Matters

The Hidden Formula Behind Every Successful Personal Trainer Website


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Ever wondered why some personal trainer websites thrive while others barely survive? Tune in to today's episode where James Breese and Josh Kennedy unveil the secrets behind the most successful personal trainer websites. From the importance of Google rankings to the art of capturing attention in mere seconds, this episode is a goldmine for anyone looking to elevate their online presence.

Timeline Summary:

  • [00:01:00] The Importance of Website Conversion.
  • [00:03:00] The "Google Factor" in Website Success.
  • [00:05:00] Key Elements of a Successful Landing Page.
  • [00:10:00] The importance of controlling the narrative.
  • [00:12:00] Making the content about the client.


Detailed Breakdown:

  1. Google Ranking is Essential: No matter how visually appealing your website is, if it's not discoverable on Google, it's practically invisible.
  2. Speed Matters: A fast-loading website keeps potential clients engaged.
  3. Clear Messaging: Your website should clearly convey who you are, what you offer, and who your services are for.
  4. Compelling Call to Action: Direct your visitors towards a specific action, like booking a strategy call.
  5. Client-Centric Content: Your website should focus on solving the client's problems, not showcasing your achievements.
  6. Testimonials Over Qualifications: Real-life success stories resonate more than a list of certifications.
  7. Keep It Simple: A clutter-free, easy-to-navigate website is more likely to retain visitors.


Websites & Links Mentioned:

  • Strength Matters


Remarkakble Quotes:

"If you can't get found on Google, no matter how good your website is, it's a waste of time and money." - James Breese

"You have three seconds to capture their attention to tell them what it is that you do." - James Breese

"Your potential clients don't want to know all about every qualification you've attained. They want to know if you're the right solution for their problem." - Andrew Wallis

"Simple works best. Keep it simple, stupid is the mantra." - James Breese

"The number of times I'm seeing websites now, literally post a picture of their naked torso on the front... It's not what people want to see." - James Breese


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To

Show Your Support: Rate and Review Us!

If you enjoyed today's episode, please consider giving us a 5-star rating and a review on Apple Podcasts or wherever you listen to podcasts. Your support helps us reach more people and bring you even more quality content. Click the link below to rate and review us now!

Rate and Review us on Apple Podcasts

FREE Downloads
To learn more about Strength Matters and our high-performance training system, download your FREE copy of The Strength Matters System of Athletic Development. Get it at - www.strengthmatters.com/system

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