In 1963, the US Postal Service introduced "Mr. Zip" to make mail delivery faster. They never intended for those five digits to determine your insurance premiums, your home value, or your health outcomes.

In this short deep-dive, we explore how an arbitrary logistical tool became a shorthand for community and why that’s dangerous. From the misleading boundaries of Dallas, Texas, to the tragic data failures during the Flint water crisis, we uncover the real story behind the map.

Listen in to learn why it's time to move beyond the zip code and start looking at the details that actually matter.

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