"First in Quality Around the World", "Toys They're Not", "Smart, Fast, and Accurate", "The Pro Standard", "Developing Better Tires and Wheels", "Toyshop We Are Not", "American Innovators", "Serious About Having Fun", "Champions by Design", and "No RC Car is Safe", are famous foundational mottos in the radio controlled hobbyist community, not just corporate marketing branding slogans. We go beyond these mottos and get you the story behind them in this episode of the RC Deep Dive podcast.