The Home Care & Assisted Living Business Series

The Home Care Millionaire X Factor: Step by Step Guide to Building a Million Dollars Worth of Momentum


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Similar to the 10x rule or growth marketing  

The X Factor: a variable in a given situation that could have the most significant impact on the outcome. 

There has to be an unprecedented amount of action taken to create long lasting momentum and compounding effects.  

You can't passively make an serious impact. 

If your capital is low in the beginning focus on scaling the things you can do with little to no capital.

 250 Signs A Week. (125 per county) 

250 calls a day.  

250 emails a day.  

100 office visits a week.  

500 pieces of direct mail a week.   

5 Business Networking Events a month with 30 real follow ups and lunch meetings. 

$50.00/day Targeted Facebook Ads 30 Cross marketing Social Media Post a Day. (Instagram, Facebook, LinkedIn, Medium, Pinterest, YouTube, Twitter) Reply to everyone who engages! 

25 Clients x $800.00 (part-time client $200/wk) x 12 Months = 240k  

You literally have to become an Extraordinary Human Being willing to work 14 18 hour days to create a presence in the your marketplace.  

How do I do all of this with little money and no help? Build system, schedules and a team. 

Each task or series of task and assistance are added as you begin to make sales and generate income. 

Hire a virtual $4.00/hr 40 hours for $160.00 of work  Freelancer.com  and local assistant Indeed.com $10.5/hr 20 hours $210.00 , create an unpaid collage internship program, seek volunteers. 

Scale The Unscalable. 

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The Home Care & Assisted Living Business SeriesBy Allen Chaney

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