The Home Staging Show

When you're busy working in your business, it can be really easy to forget to work on your business too. The trouble with that is, you could look up from your latest client or project and find that you don't have any more clients ready to go.

Stacey Brown Randall is a member of the business failure club, a contrarian on how to generate referrals and a supporter of the entrepreneurial dream. Stacey's programs help small business owners and solopreneurs take control of their referrals, their client experience and their business.

Stacey is a true master of referrals and has so much wisdom to share with us in this episode. We talk about how her previous business failed, what it taught her about getting clients, and why she thinks that referrals are the best source of clients you could possibly ask for. We also talk about the mindset shift you need to go through in order to get referrals and take care of your relationships with referrers, and we answer some listener questions about referrals, too.

Find more info at staged4more.com/podcast.

One of the less glamorous but incredibly important aspects of owning or selling a home is keeping pests out and their damage to a minimum. Today's guest is an expert on natural and eco-friendly pest control, and he has some super-helpful tips for keeping insects, rodents, and other troublemakers away from your homes.

Franklin Hernandez is a part of Nature Pest, an Integrated Pest Management Company located in Miami, Florida. They specialize in eco-friendly, natural, and organic pest control for homes, lawns, and gardens. Franklin also hosts the Pest Geek Podcast, a show dedicated to training pest control professionals around the world on Integrated Pest Management and teaching consumers that real pest control is not chemically dependent.

Franklin and I talk about the pest control industry and why it's shifting away from chemical-heavy treatments. Franklin also shares his top pest control tips for homeowners that will be selling their homes in the near future, and talks a bit about what you should budget and look for when hiring someone to do pest control for you.

Find more info at staged4more.com/podcast.

A life-long interiors obsessive, Joanna Thornhill's passion for design, eye for pulling together a cohesive visual story, and approachable yet knowledgable writing style has led her to her dream career as an Interiors Stylist, Writer and Author.

Joanna and I talk about her career as an interiors stylist and how she works with brands to create beautiful, thoughtful designs for events, film, and online content. Joanna and I also chat about her books and what she recommends for renters and first-time homeowners who want to make their home feel and look beautiful even when they have a smaller budget.

Find more info at staged4more.com/podcast.

Great design and a beautiful home should be accessible for everyone. Kate Dawson is an interior designer who specializes in making homes look like a million bucks at a fraction of the price. Kate works with her clients to make sure their home brings them a sense of joy and excitement without breaking the bank.

Kate and I talked about her love of treasure hunting and how she got started as a self-taught interior designer. We also discuss why she loves finding accessories at vintage shops and estate sales and some of her favorite places to source great items.

Find more info at staged4more.com/podcast.

On this last episode of the special mini series, Marketing Your Home Staging Business, I shared 5 tips on how to build a consistent clientele for your home staging business: the key things you must do, what you must find out about your potential clients and why a marketing system is so crucial in your success is a home stager.

Enrollment for the 6-Figure Floor Plan Mastermind course is now open! Check out our courses at staged4more.school

On this fourth episode of the special mini series, Marketing Your Home Staging Business, I shared 5 tips on marketing your home staging business on social media: what platforms to choose, how not to spend so much time on social media and still be effective, and how to be found on social media by your target customers.

On this third episode of the special mini series, Marketing Your Home Staging Business, I shared 5 tips on writing your email newsletter: easy ways to keep it consistent without feeling stressed about it, how to boost your open rates, and how to build trust and credibility with this incredible tool.

On this second episode of the special mini series, Marketing Your Home Staging Business, I shared 5 tips on preparing what to say when you are marketing to homeowners on a live stream on Instagram.

In these 5 tips, I covered what not to say in front of homeowners, what are some of the common myths homeowners may have about home staging and how to market to a large group of people quickly without investing a great deal of money.

If you want to catch me live, make sure you follow me on Instagram @staged4more!

Instagram will remind you when I go live and you can hop on to ask your questions!

If you have not yet signed up on next week's free marketing training for home stagers, sign up here.

On this first episode of the special mini series, Marketing Your Home Staging Business, I shared 5 tips on preparing what to say when you are marketing to real estate agents on a live stream on Instagram. In these 5 tips, I covered what not to say in front of a real estate agent, different meeting scenarios with realtors, plus, what motivates real estate agents to work with you.

I also answered people questions live during the live stream on Instagram, such as:

• Is now a good time to start a home staging business?

• I am not ready to start my home staging business, but would you recommend me start networking with agents?

• How do you convince realtors to work with you?

• How can I start a home staging business?

When you're running a home staging business, it can feel like a million and one things are happening on any given day. Between networking with real estate agents, arranging stagings and professional photos, liaising with clients, and managing your team, it can feel like adding marketing to the list is overwhelming.

Kate the Socialite is a published author, podcast host & entrepreneur. Her #1 goal is to help home professionals market their businesses with ease and simplicity. We talk about why social media shouldn't be your only marketing strategy, and why your email list is one of the most important things you'll build in your business. We also chat about marketing trends and what home professionals need to know about SEO and standing out in their local market.

Find more info at staged4more.com/podcast.