The HR Marketing Guy's Podcast

Hello, James here and welcome to this week's podcast. 

In this week's main event, we're going to talk about a very juicy and contested subject for HR consultants and that's target markets. 

There's loads of confusion around target markets and niching... 

So in this podcast I'm going to explain the importance of having target markets. 

The difference between target markets and niching. 

And give you 3 ways to start using target markets today to help you get new clients. 

And in this week's though of the week, I'm going to ask you how brave you and if you'd challenge a client even if it meant risking your relationship.

So let's jump straight in. 

Hello, James here and welcome to this week's podcast. 

In this week's main event, I'm going to be talking to you about the jobs to be done framework. 

It's transformed the way I work as a business growth and marketing consultant and it will help you to become a better business owner too. 

And in this week's though of the week, I'm going to talk to you about why I've finally left the bank Barclays and the big business lesson that it has taught me. 

So let's jump straight in. 

Hello, James here and welcome to this week's podcast. 

In this week's main event, I'm going to be talk you through the 4 ps of marketing and how you need to use each one to get new clients and grow your consultancy. 

And in this week's though of the week, I'm going to tell you some very exciting news and hopefully inspire you to dream big for 2025. 

So let's jump straight in. 

Hello, James here and welcome to this very special podcast episode as we're celebrating the launch of my flagship video programme:  

"How to package up and sell HR to make more money." 

In this week's main event, you're going to hear the very first video of this programme. 

Most consultants I know aren't making as much money as they should be. 

So I start this programme with a loving wake up call. 

I then give you 3 reasons why HR is so difficult to package up. 

And what YOU should be doing to stop trading your time, make more recurring revenue and FREE yourself from client delivery. 

And in this week's thought of the week, I tell you why I want you to join the recurring revenue revolution with me. 

So let's jump straight in. 

Hello, James here and welcome to this week's podcast. 

In this week's main event, I'm going to share a proven growth formula that you can use to build a successful consultancy. 

I've spoken to hundreds of consultancy owners. 

And the ones that have big businesses, like 400k plus, all share the same growth journey. 

And I'm going to talk you through each step of growth formula so that you can achieve the same success. 

In today's cheeky plug, I'm going to talk to you about my brand new video programme: How to package up and sell HR to make more money. 

And in this week's though of the week, I'm going to talk about the power of staying in your own lane . 

So let's jump straight in. 

Hello, James here and welcome to this week's podcast. 

In this week's main event, I'm going to talk to you about a huge opportunity you have to offer business owners strategic support and a special HR audit. 

And in this week's though of the week, I'm going to explain why I always say "I have a vision" and why it's really important for you to have one too. 

So let's jump straight in. 

Hello, James here and welcome to this week's podcast. 

In this week's main event, I'm going to talk to you about 'quiet patches'. 

Whether you've had a quiet patch, or you're going through one right now, they can be really unsettling. 

Especially when your outgoings are more than what you've got coming in. 

I'm going to talk you through what you can do to prevent them from happening in the first place, as well as what you can do to get some new clients fast. 

And in this week's though of the week, I'm going to talk to you how terrible people are at delegating and why I think its the ultimate business flex. 

Have a listen and let me know what you think.

Hello, James here and welcome to this week's podcast. 

I got asked this question last week: 

"Can I grow my consultancy when I don't have the time to do client work and if so how" 

My answer is 100% yes you can and in this week's main event, I'm going to explain exactly how you can do it. 

And in this week's though of the week, I'm going to ask if your to do lists are helping or overwhelming you? 

I love me a good old to do list and I'm going to explain how you can super charge your productivity by managing your to do lists in a slightly different way. 

So let's jump straight in.