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What happens when someone who has spent decades fighting for the planet starts using AI every day? Flora Mercury sits down with Brandi Clark Burton, owner of the Austin Common and a vision-to-reality strategist, to talk about using AI with a conscience.
Brandi shares how AI helped her find the right travel wheelchair for her mom, turn a week of agonizing over a speaking application into an afternoon, and deliver agency-level work as a solopreneur with Claude Projects. She also explains why consumers have the power to demand better from AI companies, the simple practice of asking businesses for what you want, and her coming book idea, Asking for the World You Want.
The conversation closes on "community as a service," and why in a world full of screens, human connection may be the most valuable thing a business can offer.
In this episode:
Connect with Brandi: LinkedIn: linkedin.com/in/ecobrandi Email: [email protected]
Learn more about Club Jam and join our community at jamout.ai
More than 3,400 marketers gathered in Denver for Content Marketing World 2026, and the biggest brands in the room came to a surprising conclusion: making more content is not what wins customers. Trust is.
In this AI-hosted deep dive, we break down what that means for small business owners who are stretched thin and wearing every hat. You'll learn Goldie Chan's human/AI sandwich for using AI without losing your voice, the blandness test that shows when your content could belong to anyone, and simple copywriting moves from Nancy Harhut's brain science session, like specific words, countdowns, and timing offers to fresh starts. We also cover the award-winning storytelling that beat volume, why more customers are finding businesses through AI search instead of websites, and why community is the biggest trend of the year.
Plus, three things you can do this week to turn your content into customers.
Join Club Jam, the AI training community for small business owners and marketers: skool.com/jamoutai
Vanessa Ayres spent years as a software architect before she made a brave call: put her health first and build something of her own. That something is Vassara Mahj, a mahjong lifestyle brand blending elegant original apparel, weekly community, and a whole lot of heart.
Vanessa shares how one Facebook post turned into a circle of women learning American mahjong around a kitchen table, how a free SCORE workshop led by Jam Anderson brought her to Club Jam, and how she now runs a one-woman business with Claude as her right hand. She uses AI to mock up her website for her Shopify developer, research what sells before she designs it, plan Q4 products like mahjong ornaments and wrapping paper, and build an FAQ page for Midnight Mahj, a glow-in-the-dark mahjong night designed to grow her email list.
If you've ever felt stretched thin trying to wear every hat in your business, Vanessa is proof you don't have to have it all together to build something beautiful.
Find Vassara Mahj on Instagram and Facebook, and join The Enclave on her coming soon page for first access to every launch.
Three big AI agents launched this month: Meta Muse, Instinct, and OpenAI Dots. They can browse, shop, send email, and spend money on your behalf. The fine print says that when something goes wrong, you carry the risk, and their liability is capped at about one hundred dollars.
So what does a small business owner need to get started with AI? About twenty dollars a month.
In this AI-hosted episode, we break down the new agent wave and what the terms mean for you. Then we walk through Jam Anderson's AI 101 newsletter on the twenty dollar a month setup she built for her husband Mike's production company. It runs on Claude, a free Obsidian company brain, Fathom call transcripts, GitHub for website updates, a pricing tool, and a voice file of 20 real emails that writes like him without touching his inbox. We follow Mike through a real week, from discovery call to proposal, scope changes to case studies, and show why building this foundation now lets you delegate to agents later on your own terms.
Missed last Friday's episode? Flora Mercury sat down with Jam for their monthly conversation. They covered how Claude found over 1,400 dollars in unused subscriptions, why beginners should pick one AI platform, and the Money Moves sprint kicking off November 2.
Flora is at Content Marketing World in Denver this week. Next episode: her takeaways.
Join the community: jamout.ai
What if your AI could find money you didn't know you were losing?
In this October check-in, Flora Mercury sits down with Club Jam founder Jam Anderson to talk about a busy month of travel, speaking, and testing new AI tools. Jam shares how she used Claude to audit her business finances and ended up cancelling more than $1,400 in forgotten subscriptions in a single afternoon.
They also dig into what Club Jam members are talking about right now, from building a "second brain" so your chats stop disappearing across devices, to why the best way to start with AI is to pick one platform and use it every day.
In this episode: - How Jam ran a private financial audit with Claude (and how to protect your account info) - The daily workflow Jam uses to turn meeting transcripts into custom proposals in minutes - Why AI can create more work if you're not careful, and how to set healthy boundaries - Jam's advice for small business owners who are stretched thin heading into Q4 - Lightning round: favorite tool, go-to weekly skill, and one word for 2026 - What's new inside Club Jam, including expert guests, a reorganized training vault, and why the free trial is off - A first look at Money Moves, our next sprint starting November 2nd, focused on prospecting and closing deals
Whether you're already a member or curious about learning AI with a community that makes it simple, this one's for you.
Join us at skool.com/jamoutai or visit jamout.ai to learn more.
Enjoyed this episode? Share it with one friend who's ready to make AI work for their business.
Agent-Ready: Making Small Business Findable for AI Assistants
Your next customer might send their AI assistant to check you out first. It might call your business, read your website and compare your prices before a real person ever says hello. If it can't understand your business in seconds, it moves on to someone it can.
In this Monday episode, our AI hosts unpack what's happening right now: Google's AI calling local businesses on behalf of shoppers, a personal AI agent raising $1 billion to handle people's errands, and why AI is great at finding businesses while your own website still closes the sale.
You'll learn: - What an AI assistant looks for when it checks out your business - The 7-point Agent-Ready Checklist, from plain-text pricing to reviews - The 10-Minute Robot Test, four simple prompts you can run today in ChatGPT, Claude or Gemini - Why clear beats clever, for people and for machines - How being findable by AI gives you more time to be human with the customers it sends you
A quick note: Monday episodes are hosted by AI, so names and newer tech terms may get a little mispronounced. The real humans behind the show are at jamout.ai.
Want help running your Robot Test and picking your one fix for the week? Join us in Club Jam, where small business owners learn AI step by step, together. Your first week is free until Wednesday, September 30 at midnight: jamout.ai/freetrial
The Human Side of AI is produced by Club Jam. Learn more at jamout.ai.
Krista DeBuhr spent seventeen years building the yoga community in Arkansas, from her first studio in Clarksville to co-creating the Yoga on the Mountain gathering in Aspen Snowmass, where she and Flora first met. She's three weeks into taking her newest project, the Joy Collective, virtual, a community helping women reconnect with joy through movement, nature, and real connection. Krista and Flora talk about what it's like to build a new platform as a solo founder learning AI in real time, why busy isn't the flex our culture treats it as, and how getting time back only matters if you spend it on the people you love. Learn more about the Joy Collective at joycollectivecommunity.com.
Every Monday, we hand the mic to our AI hosts. This week they got their hands on a poll from inside the Club Jam community: fill in the blank, I use AI every day for ___.
Members were only allowed to pick one answer. Almost nobody did.
Our hosts dig through the real comment thread, members running their entire CRM through AI, one building a custom platform because nothing on the market fit, another wanting to build an AI agent that runs all of his other AI, to figure out what happens when AI stops being a tool for one task and starts becoming the operating system for an entire small business.
Club Jam is an AI training community of 430 small business owners, marketers, and sales professionals learning to actually use AI, not just talk about it. Come see how they're doing it at jamout.ai.
Katherine Gruenberg has spent her career building digital marketing systems for small businesses, and her latest pivot says a lot about where the internet is headed: from ranking on Google to being recommended by AI. In this episode, Katherine and Flora talk about how she built an app that automates pre-shift updates for restaurant staff, why AI SEO is different from traditional SEO, and the practical first steps any small business owner can take to show up when someone asks ChatGPT or Claude for a recommendation.
Katherine is offering Jam members a free AI Visibility Mini-Check, plus her full AI Search Visibility Audit (normally $299) for $69, limited to the first 10 sign-ups. Reach her on LinkedIn: linkedin.com/in/katherine-ai-powered-social
Today's episode flips a script we've been running for a while. Instead of finding new ways to do more with AI, we're looking at how to do less: less busywork, less manual grinding, less time spent on tasks that were never the best use of you. Our AI co-hosts break down the "confused intern" problem, why vague prompts get vague results back, and what changes when you stop treating AI like a chatbot and start treating it like a system, one that handles content, follow-up, and even strategy pressure-testing in the background while you step back. We also cover the POWER framework for giving AI direction that works the first time. If you've been feeling behind on AI, this one's for you. You're not behind. You've been using it backwards, like most of us.
From the publisher's feed