Worth Your Salt

The Human Words Project

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Differentiating yourself in the crowded health and wellness space is a challenge, but my guests today are helping us all be a little more authentic – a little more human – in how we connect with others. Chris and Joanna Osmond, co-founders of The Human Words Project are bringing attention back to the imperfect perfection of words generated by real people. Listen as we discuss the influence of AI, the subtle nuances of human emotion in connecting with your community, and why Dr. Osmond carries his 1965 Lettera 32 typewriter into coffee shops to write. 

You’ll learn:

  • How your unique words can help you stand apart from competitors
  • Why human experience matters in building trust and authority
  • The importance of including your voice in your marketing messages
  • What you can do to support and celebrate true human words
    • Links & Resources
    • Connect With The Human Words Project
  • Human Words That Saved My Life
  • Invite Dr. Osmond to Speak

    • Listen to the full episode, here:

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    Worth Your SaltBy Salt Marketing