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How to Lead Major Industry Events – Alex Pratt on Balancing Success with Well-Being
In this episode of iGaming Leader, Leo sits down with Alex Pratt, Group Managing Director at Clarion Gaming, to discuss leadership in large-scale events, business resilience, and the mindset shifts needed to sustain long-term success.
Alex shares his journey from sales to leading some of the most influential events in the iGaming industry, including ICE and iGaming Business. He provides insights into what makes an event successful, how to navigate high-pressure situations, and why adaptability is key in the ever-changing gaming industry.
The conversation also covers authentic leadership, personal growth, and work-life balance, offering valuable lessons for executives, entrepreneurs, and anyone looking to thrive in high-performance environments.
Guest Bio
Alex Pratt is the Group Managing Director at Clarion Gaming, overseeing some of the industry's most prominent events, including ICE and iGB Affiliate. With over two decades of experience in iGaming, he has played a pivotal role in shaping gaming media, events, and community-building.
He began his career in sales, eventually growing iGaming Business from a small quarterly print magazine into a dominant media powerhouse. He later joined Clarion Gaming, where he has led transformative changes, including the recent relocation of ICE from London to Barcelona.
Known for his strategic vision, innovative approach, and people-first leadership style, Alex is passionate about creating valuable industry connections, improving workplace culture, and helping leaders grow both professionally and personally.
Key Topics Discussed
00:00 – Welcome and Introduction
01:30 – Moving ICE to Barcelona
06:30 – Starting in Sales
09:00 – Journey in iGaming
12:00 – Almost Losing the Business Overnight
17:30 – Handling Public Criticism and Pressure as a Leader
21:30 – Authenticity and setting boundaries
26:00 – Vulnerable Authentic Leadership
33:00 – The Future of Industry Events and AI in Conferences
38:40 – How to Get the Most Out of Industry Events
43:40 – Work-Life Balance and Leadership Energy Management
Important Links
From Burnout to Unstoppable Entrepreneurship: Lessons in Leadership and forging your own path with Robert Lenzhofer
In this episode of iGaming Leader, Leo sits down with Robert Lenzhofer, Co-Founder & CEO of Hölle Games, to discuss his 20-year journey in the gaming industry, from his early days at Bwin to leading his own tech-driven company. Robert opens up about the lessons he learned from burnout, the power of asynchronous work, and the importance of creating agile, efficient teams.
This conversation is packed with insights for leaders seeking to improve organizational flow, reduce workflow waste, and build sustainable businesses while maintaining personal well-being.
Guest Bio
Robert has been involved in free-to-play and real-money gaming for 20 years. Starting with Bwin in Vienna in 2001, Robert was instrumental in the early stages of product development of the sports betting and casino products, specifically being responsible for the launch of Bwin Casino and Bwin Poker.
Robert moved to Berlin in 2010 and headed the Product Development of Crowdpark, an Earlybird and Target-Partners funded venture in the area of social betting. Later, Robert co-founded Crowdbet, taking prediction market technology into the real-money sports betting market.
In 2015, Robert co-founded Glück Games, a real-money lottery game supplier for private and state lottery companies. In 2018, Glück Games merged with Gamevy, a London-based supplier of Instant Win games. Today, the company is called g.games and has multi-year contracts with the state lotteries of Italy, Norway, Turkey, Latvia, Denmark, Morocco, etc.
Today, Robert is the Co-Founder & CEO Hölle Games, an ISO 27001 certified 'Made in Germany' video slots company that also has a Remote Gaming Server (RGS) business-vertical called hinterzimmer.io.
Key Topics Discussed
00:00 – Robert transition into the gaming industry.
04:20 – Questions about the industry's impact.
07:00 – The Tanker vs. Speedboat Metaphor
10:00 – The Impact of Burnout
15:38 – Lessons from Large Organizations
19:45 – Applying Lean Thinking in iGaming
24:00 – The Power of Asynchronous Work
29:30 – Advice for Aspiring Leaders
Memorable Quotes
Important Links
Connect with Robert Lenzhofer:
Follow Leo Judkins on LinkedIn: https://www.linkedin.com/in/leo-judkins/
Subscribe to the iGaming Leader newsletter: https://www.igamingleader.com/signup
Join the iGaming Leader Mastermind: https://www.igamingleader.com/
In this inspiring episode of iGaming Leader, Leo sits down with Roger Redfearn-Tyrzyk, VP at IDnow, to discuss his remarkable journey from his strenuous beginnings to becoming a prominent leader in the iGaming industry.
Roger shares his unique insights about overcoming personal and professional challenges, developing accountability, and maintaining a growth mindset to achieve great success.
We delve deep into the lessons Roger has learned about leadership, the importance of team spirit, and the transformative power of taking ownership for your own actions. You will gain valuable advice on balancing ambition with personal well-being, celebrating team success, and embracing the journey of self-improvement.
Guest Bio
Roger Redfearn-Tyrzyk is a 32-year-old visionary leader and the Vice President Gaming at IDnow, now 8 years in the iGaming industry.. With a career that began in sales, Roger has rapidly ascended to leadership roles and became the youngest VP in the company at 29.
A huge sports fan with football, American football, basketball, Formula 1 and baseball being by far his favourites.
In his own words: making mistakes is the only way to get better, owning and being accountable for your own actions is the only way to become and stay successful.
Key Topics Discussed
00:00 – Roger’s Journey to VP at IDnow
07:49 – Lessons from Humble Beginnings
13:00 – Overcoming Imposter Syndrome
12:00 – Celebrating Team Success
17:18 – The Weight-Loss Journey
24:00 – Tremendous Benefits Beyond the Scale
27:48 – Learning From Mistakes
31:10 – The Power of Accountability
36:20 – Advice for Aspiring Leaders
Memorable Quotes
Important Links
From Police Raids to Transforming iGaming Events: Pierre Lindh’s Remarkable iGaming Leadership Story
In this episode of the iGaming Leader podcast, Leo speaks with Pierre Lindh, Co-Founder and Managing Director of Next.io. Pierre shares his entrepreneurial journey, from founding a poker club in his teens to leading Next.io through the challenges of the COVID-19 pandemic. The conversation explores the evolution of Pierre’s leadership style, the importance of building genuine connections, and his mission to foster a global iGaming community.
The discussion highlights lessons in resilience, adaptability, and authenticity, offering inspiration and practical advice for leaders and entrepreneurs navigating a rapidly evolving industry.
Guest Bio
Today we're joined by Pierre, a pioneering force in the online gambling and gaming industry. His remarkable journey began during the early days of online poker, where his passion for the industry first took root. In 2006, Pierre took on an influential role with the Swedish Poker Federation, championing the cause for poker legalisation in Sweden. His expertise then led him to leadership positions at major online gambling platforms like Betsafe and Betsson Group, where he mastered the art of high-end hospitality events.
Drawing on his rich industry experience, Pierre co-founded Ambassadör Events in 2013, which has since orchestrated over 600 successful events and created some of Europe's most celebrated festival brands. But he didn't stop there. In 2019, Pierre embarked on his most ambitious venture yet, co-founding NEXT.io, which has quickly become the beating heart of the iGaming community. Under his guidance, NEXT.io has evolved into a powerhouse, hosting major conferences across Europe and North America, while running the industry's leading trade media news portal and podcast covering online gambling and sports betting.
Key Topics Discussed
00:00 – Welcome and Introduction: Pierre shares his roots in poker and his entry into the iGaming industry.
02:00 – The story of founding a poker club at 17 and the lessons learned from navigating challenges with law enforcement and media attention.
07:00 – How Pierre’s intense focus has shaped his ventures, from poker to building Next.io.
13:00 – The Birth of Next.io: The journey from organizing events for others to founding a platform focused on creating meaningful iGaming experiences.
15:00 – Adapting During COVID-19: How Next.io reinvented itself during the pandemic by offering free thought leadership content, reshaping the way iGaming professionals connect.
19:00 – Insights into navigating financial challenges during the pandemic and fostering loyalty and trust within the team.
24:00 – Public Speaking and Overcoming Fears: Pierre’s personal journey to overcome his fear of public speaking, culminating in hosting Next.io’s inaugural event.
35:00 – Building Genuine Connections: Why relationships are at the heart of success in iGaming and the importance of creating authentic communities.
42:00 – Vision for the Future: Pierre’s mission to build the world’s most connected iGaming community and foster collaboration across the industry.
Important Links
Connect with Pierre Lindh: https://www.linkedin.com/in/pierrelindh/
Learn more about Next.io: https://next.io/
Follow Leo Judkins on LinkedIn: https://www.linkedin.com/in/leo-judkins/
Subscribe to the iGaming Leader newsletter: https://www.igamingleader.com/signup
Join the iGaming Leader Mastermind: https://www.igamingleader.com/
The Real Cost of Success as a Founder with Pini Yakuel
In this episode of the iGaming Leader podcast, Leo sits down with Pini Yakuel, Founder & CEO of Optimove, to explore the emotional and operational challenges of being a founder.
Pini shares some powerful insights into balancing obsession with sustainability, overcoming leadership hurdles, and managing the evolving relationship between a founder and their growing team.
From managing offsite tensions to parenting lessons applied to leadership, this episode is filled with reflections and brilliant advice for leaders at any stage of their journey.
Whether you're an entrepreneur, executive, or aspiring leader, this conversation offers a rare behind-the-scenes look at the real costs—and rewards—of building a successful company.
Key Topics Discussed
3 Main Takeaways
1. Obsession Fuels Success but Needs Balance
While it is essential in the early days of building a company, sustainable success requires evolving into a more balanced leader who knows when to step back and trust the team.
2. Transparency Builds Stronger Teams
Open and emotionally intelligent communication, especially during critical team discussions, prevents misunderstandings and fosters a culture of trust and collaboration.
3. Leadership Lessons from Parenting
Empowering team members with autonomy—similar to giving children responsibility—leads to greater accountability, smarter decision-making, and reduced friction.
About the Guest
Our guest today is Pini Yakuel, a visionary entrepreneur who's revolutionising how brands connect with their customers. As the Co-founder and CEO of Optimove, Pini has transformed a two-person startup in 2009 into a global powerhouse in retention marketing. Under his leadership, Optimove pioneered the concept of Customer-led Marketing, flipping the traditional marketing playbook on its head by putting customers - not campaigns or products - at the centre of every decision. This innovative approach has proven remarkably successful, helping hundreds of leading consumer brands boost their customer lifetime value by an average of 33%. Pini brings a unique analytical perspective to marketing, backed by his Master's degree in Industrial Engineering and Management from Tel Aviv University.
Important Links
Episode Summary
In this episode of iGaming Leader, Leo Judkins sits down with Lex Scott, a seasoned leader with a passion for authenticity and openness. Lex shares his personal journey of navigating mental health challenges, embracing vulnerability, and transitioning into fatherhood—all while redefining his leadership style. This candid conversation covers the importance of self-awareness, building meaningful connections, and creating a culture that values empathy and resilience.
Whether you’re a leader striving for authenticity or someone looking to balance personal and professional growth, this episode is packed with insights and actionable advice.
Guest Bio
Lex Scott is a distinguished commercial leader in the gambling and casual gaming sectors, with extensive expertise in signing, managing, and launching globally successful IP licensing partnerships.
As Vice-President of Gaming & Gambling at ITV Studios, Lex oversees the strategic development of interactive entertainment initiatives in these verticals, managing iconic brands such as Hell’s Kitchen, Love Island, The Voice, The Chase, and Schitt’s Creek.
His career includes leadership roles with globally recognised media groups like Endemol Shine, Banijay, and Peanuts, where he has represented beloved franchises such as Peaky Blinders, Deal or No Deal, MasterChef, Black Mirror, and Mr. Bean.
A proud father and stepfather, Lex draws many parallels between the challenges of parenting and business leadership. A passionate advocate for mental health, he is an active fundraiser for causes like Movember, often taking on physical challenges to raise awareness and support men's health initiatives.
Key Topics Discussed
3 Main Takeaways
Important Links
From A Stroke to Sustainable High Performance - Mike de Graaff's Wake Up Call at 33
Episode Summary
In this powerful episode of The IGaming Leader , Leo Judkins sits down with Mike de Graaff, Chief Compliance Officer at BetComply, who shares his deeply personal journey of transformation.
At just 33, Mike suffered a mini-stroke that served as a wake-up call to re-evaluate his lifestyle, leadership approach, and boundaries. Mike discusses his fast rise in iGaming, the challenges of balancing family life with a high-pressure career, and the importance of empowering teams to excel.
This conversation offers invaluable lessons on the dangers of burnout, the power of delegation, and the necessity of protecting boundaries for sustainable leadership. Whether you’re a leader seeking balance or an aspiring professional aiming to build a high-performing team, Mike’s story will leave you inspired and equipped with actionable insights.
Guest Bio
Born in the Netherlands, Mike de Graaff is a seasoned compliance consultant with a deep commitment to shaping regulatory landscapes. A devoted father of three, Mike brings a unique blend of Dutch precision and an exceptional work ethic to the realm of licensing and compliance.
With a formidable track record, Mike has earned a stellar reputation in the Netherlands for his expertise in compliance consulting. His significant contributions include establishing a substantial share of granted licences within the country and successfully guiding numerous operators into new markets. As a compliance consultant, Mike is not only well-versed in the intricacies of regulatory frameworks but also possesses the strategic foresight to navigate the complexities of licensing with finesse.
Known for his trustworthiness and honesty, Mike approaches each project as if it were his own, ensuring meticulous attention to detail and a steadfast commitment to achieving optimal results. His journey in compliance consulting is a testament to his unwavering dedication to excellence, making him a respected figure in the field and a go-to expert for businesses navigating the intricate landscape of regulatory compliance.
Key Topics Discussed
00:00 - Mike’s rapid progression in the iGaming Industry
02:15 - Mike’s rapid rise in iGaming: Lessons from starting in customer service to becoming a compliance leader
10:45 - The turning point: Suffering a stroke and reassessing priorities
15:00 - Building boundaries: How strict schedules and delegation transformed Mike’s work and health
19:20 - Avoiding burnout: Warning signs, reflections, and lifestyle changes
22:45 - Leadership lessons: Why duplicating yourself is the wrong approach
28:15 - Leveraging neurodiversity: How Mike uses ADHD as a strength in compliance and leadership
33:50 - Advice for leaders: Building high-performing teams and managing sustainable success
Key Takeaways
Important Links
"Every single person has value to add. Even if you are at the very beginning of your career, even if you haven't started your career and you're still studying, you have value to add because you are a couple of steps ahead of someone else."
Episode Summary
In this episode of iGaming Leader, Leo interviews Marija Hammon, a dynamic marketing leader with a fascinating journey across industries. Marija shares her evolution from FMCG to iGaming, where she has reshaped corporate branding and led high-performing teams with empathy and vision. The conversation delves into the importance of adaptability, the art of leading with heart, and how building strong teams and brands go hand in hand.
Marija also provides practical insights on overcoming imposter syndrome, embracing personal and professional growth, and using platforms like LinkedIn to amplify one’s voice and influence in the industry. Whether you’re an aspiring leader or a seasoned professional, this episode is packed with lessons on leadership, balance, and creating a lasting impact.
Guest Bio
Marija Hammon is one of the most influential marketeers in betting and gaming and has helped bring innovative B2C thinking and creativity to the world of B2B. Her vision and originality are an inspiration not only to her colleagues but to others within the industry.
Marija joined Relax Gaming from Catena Media in 2019, having pivoted from the world of hair care and beauty. She has dual master’s degrees in Business Administration and Integrated Marketing from the University of Malta and San Diego State University.
Her career at Relax saw her start as Brand and Communications Manager. It was in this role that she quickly made her mark, helping re-build the brand and revamping Relax Gaming’s website. She later moved into the role of Product Marketing Manager before being promoted to Head of Marketing and then Marketing Director in January 2024.
Her marketing and PR campaigns have proven to be incredibly successful, and she has overseen the studio’s brand awareness push around its expansion into several newly regulated markets, helping grow its distribution reach in key areas such as North America.
Key Topics Discussed
00:00 - Marija’s career journey: Transitioning from FMCG to iGaming and reshaping Relax Gaming’s brand.
06:20 - Overcoming challenges: Adapting to new environments, imposter syndrome, and learning from failure.
07:40 - Leading with heart: The value of empathy, mentorship, and empowering team members.
12:30 - The importance of personal branding: How LinkedIn can amplify influence and connect with industry leaders.
18:50 - Public speaking insights: Preparing for panels, managing nerves, and creating engaging dialogues.
26:18 - Balancing work and family: Time-blocking, desk time, and thriving as an expat parent with a demanding career.
31:00 - Advice for aspiring leaders: Staying consistent, embracing challenges, and inspiring others through action.
Key Takeaways
Important Links
"If you can find someone who does the thing at least 80% as good as you, you should give it away." - Dmitry Belianin shares his philosophy on empowering the next generation of iGaming leaders.
Episode Summary
After 17 years in iGaming, Dmitry Belianin has had his most successful year yet, launching multiple ventures simultaneously. In this revealing conversation, he discusses his journey from competitive poker player to industry innovator, sharing insights on leadership evolution, delegation strategies, and the importance of long-term vision in iGaming. Dmitry also opens up about his personal transformation through health and wellness practices that have fuelled his professional success.
Guest Bio
Dmitry Belianin is an experienced industry operator with 17+ years working in various industry verticals. Most recently, he has become a serial entrepreneur and owns a private investment company, Belianin. Belianin is building an ecosystem of high-potential gaming companies, including Blask, the AI-data analytics platform. Dmitry is also passionate about personal development, always seeking new ways to grow mentally and physically. He is on a mission to inspire others to do the same by sharing publically what is working for him in business and life within his online content.
Key Topics
Notable Quotes
Important Links:
"Instead of running away from challenges every day, I actually run towards them because within that challenge is actually very, very likely I'm going to find a lot of engagement and happiness and fulfillment." - Rob Duthie
Episode Summary
In this insightful episode, we sit down with Rob Duthie, a veteran of the iGaming industry with over 20 years of experience. Currently serving as Managing Director at Entain, Rob shares his journey from Victor Chandler (now BV Group) through various roles at Stan James (now Kindred) to his current position. He offers a unique perspective on leadership, discussing how Entain has navigated recent challenges and transformed its business performance. Rob provides valuable insights into managing teams during periods of significant change and the importance of authentic leadership.
Guest Bio
Rob Duthie is the Managing Director at Entain, one of the world's largest sports betting and gaming groups. With over two decades in the iGaming industry, Rob started his career at Victor Chandler in 2003, initially joining for a maternity cover role in payroll. His journey has taken him through various leadership positions at prominent companies including Stan James and William Hill, where he played key roles in implementing regulatory changes and driving business transformation. Rob is known for his thoughtful approach to leadership and his ability to navigate complex organisational changes while maintaining team engagement.
Key Topics Discussed
00:00:00 - Introduction
00:01:30 - Rob's journey into iGaming and the industry's evolution
00:06:34 - Embracing change and finding fulfillment in challenges
00:12:40 - The balance between performance targets and team behavior
00:24:20 - Deep thinking and leadership style
00:26:40 - Managing work-life balance and morning routines
00:30:40 - Leadership values and team management
00:34:20 - Career progression and knowing when to move on
Key Takeaways
Important Links:
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