Listen in to a Q and A with Tourpreneur's Peter Syme recorded at our Edinburgh MeetUp hosted by Shane Whaley. Travel Industry veteran Peter Syme shares his no holds barred insights on how AI is disrupting the customer experience and he shares a traffic light system for each. sector of the tours and activity industry. Is yours red, amber or green? Peter also shares his views on how best to work with OTAs! Shane also asks Peter who from history he would most like to take on a tour and where! We hope you enjoy this one and hopefully we will see you at an upcoming FareHarbor MeetUp. For more details visit FareHarbor