Cut the $hIT

The Importance of Keeping Tech Sales "Human" in the Era of AI


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Technology and service sales are evolving—so what’s working, what’s not, and where are we headed? This week Bryan sits down with Christopher Shubert, VP of Channel Sales at AppDirect, to break it all down. With nearly six years under his belt at AppDirect and extensive experience in sales, Christopher shares his take on the current state of the industry, the biggest challenges facing sellers today, and how research and training platforms will shape the future of buying and selling. No matter what you're selling the bottom line is, in this current "information era" fueled by the internet and artificial intelligence we are in, consumers' buying habits are changing. And that is what Bryan and Christopher are here to talk about. We hope you glean a few thoughtful insights from this week's episode, enjoy. 

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Cut the $hITBy Plow Networks

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