What do you do when you hit a growth plateau?

How do you keep levelling up?

In this episode, I’m chatting with Jess Osborn, an amazing business coach specialising in marketing. We’re discussing the importance of niching in small businesses to keep growing and build a stand-out reputation in your field.

Many small businesses fear niching down because they envision their potential client base becoming very limited. But the abundance of opportunities in the market is enormous. Take a moment and critically reflect on exactly how many clients you actually want to take on board and how many people are potentially within your niche - there’s always a huge surplus.

Jess is here today to address all your concerns and help you to feel confident in getting very specific about your ideal client and services.

Niching down creates space for you to focus on the offers that light you up and generate the most revenue. If you haven’t niched down or think you haven’t niched enough - this is the episode for you!

LINKS:

Where to find Jess: 

Website: https://www.jessicaosborn.com/
Instagram: @jessica.osborn
Facebook: @jessicaosborn.BXcoach
Free download: The 12 brilliant ways to reach your ideal client!
Identify your ideal client masterclass: https://www.jessicaosborn.com/a/2147491118/FwStVKAF                               
Business Jam: https://www.jessicaosborn.com/a/2147492421/FwStVKAF 

Check out my course Getting Paid Made Easy here

Get your copy of my Annual Legal Checklist here

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