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Welcome to Podcast Gurus!

Jason Falls is a speaker and author best known for his groundbreaking work in strategic influence marketing. Today, Jason shares the journey behind his book and podcast, "Winfluence" and the subsequent growth of his influence marketing consultancy practice, Falls and Partners.

Expect to learn:

1. The difference between influencers who just amplify brand messages and those who drive genuine conversions and sales

2. How to build trust through consistent content

3. How to structure your campaigns to impact change in your target audience

4. Discover Marketing Podcast Network, an initiative aimed at creating a supportive community for podcasters

You can find Jason Falls on LinkedIn here: https://www.linkedin.com/in/jasonfalls/

Checkout his podcast here:

Winfluence Influence Marketing Podcast: https://jasonfalls.com/influence-mark...

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