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It’s Christy with the rest of the AOC gang and today we are chatting about all things digital media advertising. Why should you care about media advertising? Well, digital marketing experts have estimated that most Americans in 2020 were exposed to around 4,000 to 10,000 ads each day (Forbes). With more companies stepping up their digital advertising game and becoming more strategic in their delivery, some Americans aren’t sure how to actually detect when they’re encountering media ads or know what factors determine the ads they see. Join the convo with AOC today as we respond to some of the most commonly Googled questions about digital media advertising.
Just a few Lagniappe reads & resources:
Superbowl ads changing due to pandemic ~2min
Apple vs. Facebook: The Ad Privacy Battle ~6min
Advertorials and Native Advertising ~5min
Brand boycott: What’s the future of ads on social media? ~9min
7 Predictions About the Future of Advertising - Adobe
Warning! This episode does contain bleeped profanity! Tune out if the suggestion of questionable language is offensive to you!
By AOC Community MediaIt’s Christy with the rest of the AOC gang and today we are chatting about all things digital media advertising. Why should you care about media advertising? Well, digital marketing experts have estimated that most Americans in 2020 were exposed to around 4,000 to 10,000 ads each day (Forbes). With more companies stepping up their digital advertising game and becoming more strategic in their delivery, some Americans aren’t sure how to actually detect when they’re encountering media ads or know what factors determine the ads they see. Join the convo with AOC today as we respond to some of the most commonly Googled questions about digital media advertising.
Just a few Lagniappe reads & resources:
Superbowl ads changing due to pandemic ~2min
Apple vs. Facebook: The Ad Privacy Battle ~6min
Advertorials and Native Advertising ~5min
Brand boycott: What’s the future of ads on social media? ~9min
7 Predictions About the Future of Advertising - Adobe
Warning! This episode does contain bleeped profanity! Tune out if the suggestion of questionable language is offensive to you!