InNOLEvation® Mindset, powered by the Jim Moran College of Entrepreneurship, Host Mark McNees interviews Isabella “Izzy” Levine, founder and CEO of Modern Mat Method, a nationwide college-centered Pilates experience focused on accessible large-scale events rooted in classical Pilates. Izzy shares her background, how Pilates began for her during recovery from breast reduction surgery, and how a TikTok post at FSU sparked demand that led to free classes, paid sorority and campus events, and rapid expansion. Active at four colleges and expanding to six, the company trains student instructors, partners with Classical Pilates Education on a Zoom-based certification, and is launching a streaming platform with multiple class formats. Izzy explains the event-based revenue split (45% company/55% instructor), growth goals, operational challenges of managing college teams, and unexpected brand collaborations, while Mark discusses mindset, movement, and entrepreneurship.

00:00 Welcome and Guest Intro

00:53 What Modern Mat Method Is

01:26 Izzy’s Background and Influences

02:54 Finding Pilates and Getting Certified

04:29 TikTok Spark and First Events

06:30 Switching Majors to Entrepreneurship

07:33 Host’s Pilates Stories and Benefits

13:23 Scaling the Business Nationwide

16:57 Rapid Growth Challenges and Support

18:50 Instructor Onboarding and Training

20:39 Live Event Examples and Pricing

21:31 Men in Pilates and Social Trends

23:13 Humility in Pilates

23:54 Future Vision and Role

24:21 Revenue Model Breakdown

25:06 Scaling to Campuses

26:23 Streaming Class Formats

27:25 KPIs and Retention

29:09 Unexpected Brand Partnerships

32:04 Founder Connections and Community

39:12 Mindset and Using Claude

41:56 Feedback Loop AI Story

45:22 Advice and Closing