The InNOLEvation® Mindset

The InNOLEvation® Mindset (S4e1) A Journey with Morgan Rodgers: Launching a Luxury Pajama Brand


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In this episode, we welcome back listeners to The InNOLEvation® Mindset podcast. Today's special guest is Morgan Rodgers, a successful entrepreneur who owns a luxury pajama brand called 'Morgan Madonna.' Morgan shares her business journey from starting as a women's apparel and custom gowns maker to transitioning into a pajama line because of the pandemic. She discusses her brand's inspiration, pivots through the pandemic, and marketing strategies. She also discusses her undergraduate and graduate experiences at Florida State University's Jim Moran College of Entrepreneurship. Tune in to learn from Morgan's insights and experiences in the entrepreneurship world. 

Instagram: @MorganMadonnaTheBrand 

Facebook: @MorganMadonnaTheBrand 
Website: morganmadonnathebrand.com 

00:01 Introduction and Welcome Back 

00:16 Guest Introduction: Morgan Rogers 
00:53 Origins of Morgan Madonna 
01:20 Pivoting During the Pandemic 
04:20 Launch and Marketing Strategy 
07:17 The Process and Inspiration Behind the Designs 
10:06 Morgan's Educational Journey 
14:02 Challenges and Triumphs of Entrepreneurship 
16:28 Future Plans for Morgan Madonna 
18:55 Conclusion and Contact Information

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The InNOLEvation® MindsetBy Jim Moran College of Entrepreneurship

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