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This show is for professionals managing teams, clients, and operations across time zones and cultures, with a strong focus on Asia. Leonardo Marra interviews experts from multiple industries to uncove... more
FAQs about The International Business Podcast:How many episodes does The International Business Podcast have?The podcast currently has 148 episodes available.
July 19, 2020#28: Digital marketing and brand management With Robert FranklinOn this episode Leo interviews Robert Franklin. Aside from international marketing strategies, they'll be discussing about how business could be one of the antidotes to rising nationalism. Robert has more than 10 years of digital and international marketing experience based in the US, China, and Japan. Robert (Bobby) has an international MBA, Six-Sigma Green Belt certification, and Mandarin Chinese background. With a special focus on brand marketing and digitalization, he uses various platfor......more23minPlay
July 12, 2020#27 International Education isn’t going away With Carl RobertonOn this episode Leo interviews Carl Roberton. He has over 20 years of international education experience, dealing with English Language Teaching, secondary and tertiary education in a variety of countries including the UK, USA and Canada. They’ll be talking about how the virus has affected the education industry and aside from COVID19, why do millions of students move across the globe to further their studies. Carl has been working predominantly in the ELT (English Language Teaching) sec......more25minPlay
July 08, 2020#26: How to formulate an effective international marketing strategy?On this episode, Leo asks the same question to three professionals. How to formulate an international marketing strategy?Riccardo Bonati has been working for Infodent & Infomedix International since 2010. He has been a Sales Manager since 2014 with an additional role as marketing manager since 2018 for the implementation of new projects and the creation of our marketing campaigns. He travels extensively, Riccardo attends nearly twenty medical and dental tradeshows all over the world every......more13minPlay
July 05, 2020#25: Global people skills aren’t optional anymore With Gabor HolchOn this episode Leo interviews Gabor Holch, intercultural leadership coach, consultant, speaker and author specialised in East-West leadership. He supports corporate executives and public-sector leaders in succeeding across national and cultural boundaries instead of getting lost in translation. They’ll talk about the importance of possessing global people skills to succeed in the globalized world. An expat since age 4, Gabor moved to China and transitioned from diplomacy to consulting in 200......more31minPlay
June 28, 2020#24: In process we trust With Julien SicardOn this episode Leo interviews Julien Sicard, entrepreneur based in Shanghai and the CEO of the digital agency Genius Encel. He helps Fortune 500 companies in Asia to generate leads through LinkedIn. Julien is also Co-President of LinkedIn Local Asia. He has created a network of communities made up of LinkedIn lovers, embracing the original idea of LinkedIn Local: getting to know ‘’the person behind the profile’’. His Shanghai community has more than 3000 members, making it one of the most pr......more22minPlay
June 24, 2020#23: How to sell during a crisis?How to sell during a crisis? Businesses sustain our economies, it is in time of crisis that keeping the activities going is even more crucial. But how to do so when everyone had to face such chaos? On this episode, Leo asks the same question to four professionals to uncover what they did in order to survive. Daniel Coole is the Managing Director of Surgical Holdings, an innovative manufacturer, repairer and distributor of Surgical Instruments and orthopaedic implants. Distribution portfo......more12minPlay
June 21, 2020#22: From attorney to financial planner With Michelle Le RouxOn this episode Leo interviews Michelle Le Roux. She is a financial planner in China, helping expats maximize their savings and investment opportunities while working away from their home country. Before doing so, Michelle worked as an attorney in South Africa for almost 3 years specializing in commercial and tax law. She was then approached by Austen Morris Associates to work as a Consultant in South Africa, then subsequently selected to move to Shanghai to continue the training. Leo and Mic......more18minPlay
June 17, 2020#21: One memorable episode from your international career (Part 1)Welcome to a special compilation episode. On standard episodes which are coming out every Monday, Leo interviews international professionals from all over the world, across different industries. There are some questions that are asked to everyone who comes on the show. This special episode explores some of their answers and you can compare how they respond. For further information about each guest, you can check out their full episodes. Here they are going to share one memorable episode ......more13minPlay
June 14, 2020#20: The importance of mindset in sales With Crystal GuoOn this episode Leo interviews Crystal Guo. Crystal carries the vision to help companies to sell more with integrity as a Sales Coach, trainer and consultant. The experience of being a VP of Sales in the Far East in an Austrian high-tech company, together with over 15 years of diverse and extensive corporate and startups experience, gave her solid knowledge and experience to grow people with the right mindset, methodology and focused goals. Leo and Crystal will discuss the importan......more17minPlay
June 10, 2020#19: Hiring and managing internationallyOn this short solo episode Leo dives into how a company acquires and manages its most important resource: its employees. Topics explored cover international staffing policies, recruitment, training and compensation. Which managers should be at the helm of foreign subsidiaries? What special training should firms provide when sending employees abroad? What is culture shock? Self-learning is of paramount importance in the business world, listen to your international peers and step up your ......more5minPlay
FAQs about The International Business Podcast:How many episodes does The International Business Podcast have?The podcast currently has 148 episodes available.