Accepted Founder Linda Abraham Provides an Inside Look at the World of Admissions [Show Summary]
For 299 episodes, Linda Abraham, founder of Accepted, has interviewed school deans, admissions directors, students, and more. Today we learn about her!
The Interviewer Becomes the Interviewee [Show Notes]
Linda Abraham: This is our 300th episode and since those round numbers seem to beg for special treatment, I decided to do something that members of my staff for several years have asked me to do: Be the interviewee.
Jen Weld, Accepted admissions consultant and former assistant/associate director of admissions at Cornell Johnson’s EMBA program is going to be the interviewer. I’m going to turn the mic over to her and climb into the hot seat.
Jen Weld: Our “guest” today, Linda Abraham, attended UCLA for both her bachelors in Political Science and her MBA. She started Accepted in 1994 as Linda Abraham & Associates. After putting up Accepted’s first web site in 1996, the company was incorporated as Accepted.com in 1997. Linda is also the co-founder of the Association of International Graduate Admissions Consultants and the co-author of MBA Admissions for Smarties. She has been sought by the media, including CBS News, The Wall Street Journal, Poets & Quants, Bloomberg Businessweek, and others for her admissions expertise.
Linda, welcome to AST!
Can you tell us a bit about your background and why you decided to start Accepted? [2:48]
When I was a senior in college there was a lot of concern about declining writing abilities based on the “nefarious influence” of television in the 1960s. UCLA, where I was a student, was increasing writing requirements for Poli Sci 1, and I was asked to be a tutor for that course. I was a Poli Sci major but also had taken a lot of English courses for a non-English major. I loved the tutoring and editing work - helping individuals clarify their ideas and get them down on paper was really rewarding to me - but I didn’t think I could make a living at it.
I am a child of immigrants, which meant that I needed a defined profession – a doctor, lawyer, or engineer, for example. My parents weren’t very happy when I graduated and I didn’t know what direction I wanted to go in, so they were relieved when I decided to go for an MBA. About halfway through the program I got married, and shortly after graduation in 1979 my husband and I started our family. In the early 90s my husband and I needed some more money to make ends meet. I had gotten my real estate license but was no longer enjoying the work, and I wanted to work from home to be more available for our six children, who at the time ranged in age from 3-12. I decided to go back to editing which I loved, and advertised in UCLA’s paper, the Daily Bruin, and got work. I was frequently asked to edit personal statements and application essays, and I’ve always loved biographies, personal stories, and historical fiction - a lot more fun than research papers! I also experimented with writing experience pieces and studied journalistic techniques. I realized that if applicants applied journalistic techniques to their personal statements and application essays, those pieces would be much more effective.
The other major development coming on to the commercial scene at the time was the internet, which removed all geographic boundaries. Initially I was able to work with people maybe 30 minutes away, and suddenly I could work with people in Hong Kong, India, anywhere! Initially we would be faxing applications back and forth.