In this episode of Build & Thrive Thunder Bay, we delve into the concept of "The Invisible Funnel," a transformative approach for local businesses seeking to nurture customer relationships without the burden of advertisements or high-pressure sales tactics. Join us as we explore innovative and practical marketing strategies tailored for small to medium-sized businesses in Thunder Bay. Discover how to build genuine connections with your customer base by engaging through value-driven content, personalized interactions, and community involvement. We share actionable insights that enable you to create a seamless journey for your customers, turning casual browsers into loyal advocates. Tune in to learn how to cultivate a thriving business environment while fostering lasting relationships that drive growth and success—all without relying on traditional advertising.