Designer and creative leader Lucy Holmes traces a life shaped by letters and by people. From hand drawing alphabets at RISD to orchestrating typographic rhythm through major museums, she reveals how the most resonant design often disappears so visitors can be fully with the work. Holmes describes turning words upside down to see relationships rather than read them, printing and pinning, tracing and testing, until a single word on a wall feels inevitable. Designing permanent galleries means thinking in decades, choosing people and stories over brittle technology. The result is quiet clarity, composed for the present and built to meet the future.