Ethics Question: Something terrible has happened in the world that has shaken the entire planet. You must choose one and only one answer.

Do you:
a. post about it on Instagram and do nothing else
b. anonymously donate to a charity that will help the cause and stay off social media until it passes

In tough times, people not only act crazy, but they react to how other people are acting as well. This can spiral into back-handed, manipulative accusations directed at you because you did or didn't do something that they thought you should do.

(And you thought everyone graduated kindergarten at age 7.)

When times get tough and you just aren't sure what to post (if anything at all) on Instagram, this podcast comes to the rescue. 

Want to dive deeper into Instagram with me by your side? You're in the right place with My Content Calendar - an online course and a 16 month planner - that builds your brand on Instagram 1 day at a time.

With 3 video series called Plan, Post, and Party totalling over 30 video modules you’ll turn your Instagram into a networking powerhouse. CLICK HERE to learn more.

In gratitude, 

Jonathan 

You've got the gumption to create content (yes!) but when you look around your house is an absolute back alley dumpster fire (no!). Crap everywhere. Disarray to the ceilings. And you consider joining the Witness Protection Program, getting a new identity, and  moving to another country out of the sheer shame of the state your house is in.

Yeah, no don't do that.

Rather, reconsider the format. Instagram feed content is shot in square. So you could clear off a small part of your desk so that that tiny square surface looks clean. You don't have to clean your entire house before you create content. You just have to be strategic with where you do it. And in today's podcast you'll get my secrets to creating content even if your house and life is a mess. 

Want to dive deeper into Instagram with me by your side? You're in the right place with My Content Calendar - an online course and a 16 month planner - that builds your brand on Instagram 1 day at a time.

With 3 video series called Plan, Post, and Party totalling over 30 video modules you’ll turn your Instagram into a networking powerhouse. CLICK HERE to learn more.

In gratitude, 

Jonathan 

Think of a knife.

Now think of what your intention is with that knife.

Is your intention to A. slice a tomato? Or B. kill someone?

The same idea applies to your Instagram. What is your intention on Instagram?
Is it to go viral? Book work? Destroy your competition? Or just share pics of your kids and your dog?

Choosing your Instagram Intention is more powerful than most think. When done correctly you can easily create an aligned content strategy for your creative business that attracts dream clients like a moth to a flame. But if done incorrectly, it can destroy all of your efforts and make you look like a spambot. 

After listening to this podcast join this free workshop on how to choose your Instagram Intention and never worry if you are doing something wrong on the ‘gram again. 

If you want to gain instant access to: 

🎬 the Instagram Intention workshop video

 ⭐️ free graphics to post on your Stories to keep you accountable

🙋‍♀️ and a Q&A session to get my A to your Q that’s all about setting the right intention on Instagram

... then CLICK HERE to set your Instagram Intention before November 10th, 2021 when this video gets locked back up in the My Content Calendar online course. 

Did you know that Beyoncé has hundreds of millions of followers, but doesn't follow anyone? Did you know that half of Instagram users secretly dream of having those numbers as well? They saying things like, "So and so has so many followers...WOW! I want to be like them".  And they honestly believe that hundreds of millions of followers will make them happy.  

WAKE UP CALL: You may have a lot of followers but that doesn't mean that they pay your rent!

This is called vanity metrics and it's toxic. So let's talk about it. Listen in on today's podcast all about comparing your self-worth with how many followers you dream of having. And then get over yourself and start creating real connections with the followers that you already have.

Need a step by step guide to help you create content that engages with your already existing followers? I'd love to help.

Want to dive deeper into Instagram with me by your side? You're in the right place with My Content Calendar - an online course and a 16 month planner - that builds your brand on Instagram 1 day at a time.

With 3 video series called Plan, Post, and Party totalling over 30 video modules you’ll turn your Instagram into a networking powerhouse. CLICK HERE to learn more.

In gratitude, 

Jonathan 

Using your creative talent in multiple fields feels good to your Inner Artist. So why do you feel punished when trying to showcase it all on Instagram? You may think, "I should show 60% of A but I want to show 80% of B."  And then you give up because there's no rule book on how to do it correctly.

Until now.

Calling all multi-passionate creatives! Today's podcast gives you the rule book on how to do it right on Insta. Create 2 accounts or stick with 1? What's the right ratio? And how much is too much? All these questions and more are answered in the podcast.

But how do you create all that content?

Want to dive deeper into Instagram with me by your side? You're in the right place with My Content Calendar - an online course and a 16 month planner - that builds your brand on Instagram 1 day at a time.

With 3 video series called Plan, Post, and Party totalling over 30 video modules you’ll turn your Instagram into a networking powerhouse. CLICK HERE to learn more.

In gratitude, 

Jonathan 

Pretend you work in a factory and you produce cardboard squares. And you do it pretty well. Then your boss says you have to keep producing the cardboard squares at the same rate but also have to produce metal rectangles just as fast. Huh?!

Exactly.

That's the same feeling most people get when trying to understand the difference between Instagram Feed vs Instagram Stories. Confusion takes over and you are pulled in 2 opposite directions and can't seem to get anything done.

Today's podcast answers all your questions about the difference between Feed and Stories and will set you on a path to clarity so you can continue creating great content on the 'Gram.

But what if you want more?

Want to dive deeper into Instagram with me by your side? You're in the right place with My Content Calendar - an online course and a 16 month planner - that builds your brand on Instagram 1 day at a time.

With 3 video series called Plan, Post, and Party totalling over 30 video modules you’ll turn your Instagram into a networking powerhouse. CLICK HERE to learn more.

In gratitude, 

Jonathan 

Your pet happens to walk straight in front of the camera right when you are creating killer content for Instagram. "GREAT! Now I have to do it all over again!" you yell as your pet scampers across the room looking for shelter.

But in reality, you just missed an awesome opportunity to create follower-friendly content that a. builds trust and b. melts hearts. All because you were obsessed with the "perfect shot".

So what is the right amount of content to create with your pet? Should you have them in every post or none at all?

These questions and more are answered in today's podcast all about studio pets. And by the way, no matter how much I create "learn from me" content, still when my dog Dexter gets on camera and farts in my face - my Instagram explodes. No rhyme or reason. Just is. So get your pet in on the Instagram fun.

Want to dive deeper into Instagram with me by your side? You're in the right place with My Content Calendar - an online course and a 16 month planner - that builds your brand on Instagram 1 day at a time.

With 3 video series called Plan, Post, and Party totalling over 30 video modules you’ll turn your Instagram into a networking powerhouse. CLICK HERE to learn more.

In gratitude, 

Jonathan 

Support the show (http://www.jonathantilley.com/innercircle)

How would you feel if George Clooney emailed you right now complimenting you?

(Is there a dumb-stuck, mind-blown, about to pass out emoji? I would so use it right now because it would probably feel exactly like that.)

But instead of an email, what if it was a Direct Message (DM) on Instagram? After all, DMs are Instagram emails. How would you feel?

Yup. I thought so.

And what if you could get that George Clooney DM on Instagram just by commenting on a few of his Stories, would you do it?

Right again.

Today's podcast goes into how important  commenting on Instagram Stories is and how it can make a tremendous impact on the clients you reach out to. Ok ok, so your dream clients may not be George Clooney but you get my drift. After all, you are one comment away from building your know, like, and trust factor on Instagram. You just need to know how.

Want to dive deeper into Instagram with me by your side? You're in the right place with My Content Calendar - an online course and a 16 month planner - that builds your brand on Instagram 1 day at a time.

With 3 video series called Plan, Post, and Party totalling over 30 video modules you’ll turn your Instagram into a networking powerhouse. CLICK HERE to learn more.

In gratitude, 

Jonathan 

Support the show (http://www.jonathantilley.com/innercircle)

Picture it: 2018. Instagram premieres a new part of the app called Stories to rave reviews. And ever since then you've been wondering what the heck is this thing and why do you even need it?!

Instagram Stories lives off of not thinking at all and just creating 15 second clips of random things... so when your overthinking goes into overdrive it's definitely not a match made in heaven.

But how would it feel if you understood what Stories were and why you should've been integrating it into your social media presence way back in 2018? How would it feel if you knew how easy it was to start creating content and in turn connection on Stories? It would feel much better wouldn't it.

Today's podcast gives you the sigh of relief when it comes to understanding Stories. So listen in and learn how Stories can revolutionise your social media presence forever. 

Want to dive deeper into Instagram with me by your side? You're in the right place with My Content Calendar - an online course and a 16 month planner - that builds your brand on Instagram 1 day at a time.

With 3 video series called Plan, Post, and Party totalling over 30 video modules you’ll turn your Instagram into a networking powerhouse. CLICK HERE to learn more.

In gratitude, 

Jonathan 

Support the show (http://www.jonathantilley.com/innercircle)

So you've finally decided to no longer create "look at me" content and start creating "learn from me" content but you have zero clue where to start. The question, "what's relevant video content for my brand?" plays on repeat in your mind until a cartoon speech bubble full of bubbly fuchsia question marks appears above your head.

Hold on there tiger.

The idea of branded video content just makes sense. But the implementation of it is another thing entirely. Today's podcast breaks down how to create "learn from me" video content that is aligned with your brand and business. So take a deep breath and listen in. You've got this.

To get my practical step by step guide on how to create video content on Instagram just for your brand, I've got something for you.

Want to dive deeper into Instagram with me by your side? You're in the right place with My Content Calendar - an online course and a 16 month planner - that builds your brand on Instagram 1 day at a time.

With 3 video series called Plan, Post, and Party totalling over 30 video modules you’ll turn your Instagram into a networking powerhouse. CLICK HERE to learn more.

In gratitude, 

Jonathan