What happens when you achieve everything you thought you wanted… and realize it still isn’t enough?

In this episode of the JOYinc. Experience Podcast, Clif Peterson sits down with entrepreneur Blake Crossen for one of the most honest conversations yet. Blake shares the deeply personal story that forever changed his perspective on life, success, and leadership—from chasing financial milestones and experiencing unimaginable hardship to discovering a purpose far greater than achievement alone.

Together, Clif and Blake explore what it means to build a business that doesn’t revolve around the founder, why intentional culture is often misunderstood, and how great leaders create systems that empower people instead of creating dependence. They discuss practical leadership principles, decision-making frameworks that keep ego in check, and why lasting success is measured by far more than money.

This conversation is both deeply personal and incredibly practical, offering encouragement for anyone who wants to lead with purpose, build healthy organizations, and create a life that reflects what matters most.

In this episode, you’ll learn:

* Why financial success alone can never provide lasting fulfillment
* The life-changing story that reshaped Blake’s purpose and perspective
* Five questions to ask before making major life and business decisions
* How to build a business that can thrive without the founder
* Why proactive leadership consistently outperforms reactive management
* How small operational habits create massive organizational results
* Why intentional company culture is worth protecting—even when it’s misunderstood
* How purpose, people, and long-term vision create sustainable success

Whether you’re an entrepreneur, business owner, leader, or someone navigating your own season of rebuilding, this episode will challenge you to think differently about success, leadership, and the legacy you’re creating.

If this conversation encouraged you, be sure to subscribe, leave a review, and share it with someone who needs to hear it.

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What happens when faith moves beyond Sunday morning and begins shaping the way we live, lead, and do business?

In this episode of the JOYinc. Experience Podcast, Clif Peterson sits down with Jerrod Sessler for a thoughtful conversation about faith, personal responsibility, leadership, and the pursuit of true joy. Together, they explore why the Gospel isn’t just the starting point of the Christian life, it’s the foundation for every decision we make, every relationship we build, and every challenge we face.

Jerrod shares why Jesus is the only lasting solution for the brokenness we see in ourselves, our families, our businesses, and our culture. The conversation unpacks the importance of stewarding our time well, faithfully using the gifts God has given us, and learning to trust Him with the results instead of trying to control every outcome.

Clif and Jerrod also discuss what it looks like to invite God into the workplace, why business is ultimately about relationships rather than transactions, and how true leadership is rooted in humility, stewardship, and submission to Christ’s authority.

Whether you’re an entrepreneur, leader, business owner, or someone seeking to integrate your faith into every area of life, this episode offers practical wisdom and biblical perspective that will challenge and encourage you.

In this episode, you’ll learn:

* Why Jesus is the only lasting source of hope and transformation
* How the Gospel becomes the foundation for lasting joy
* Why faithfulness matters more than chasing outcomes
* The difference between spending your time and investing it
* How JOY Inc. was born from a pursuit of purpose over profit
* What it looks like to invite God into your business and leadership
* Why healthy businesses are built on strong relationships
* How true authority begins with humility and submission to Christ

If this conversation encouraged you, we’d love for you to subscribe, leave a review, and share this episode with someone who could benefit from it.

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What happens when positivity becomes an excuse to ignore reality?

In this episode of the JOYInc. Experience Podcast, Clif Peterson sits down with Scott DePaolo for an honest conversation about leadership, language, personal responsibility, and the kind of joy that isn’t built on pretending life is easy.

Together, they explore the difference between healthy optimism and toxic positivity, discussing why real growth begins with truth, empathy, and the courage to acknowledge pain instead of avoiding it. Scott shares how the words we repeatedly speak shape our mindset, relationships, and future, while Clif reflects on the responsibility leaders have to embrace their influence instead of shrinking from it.

The conversation also dives into intentional focus, learning to look for the good without denying reality, along with practical leadership lessons on hiring, coaching, developing people, and creating environments where others can grow. Whether you’re leading a business, raising a family, or simply trying to become a better version of yourself, this episode is filled with practical wisdom you can apply immediately.

In this episode, you’ll learn:

* Why toxic positivity can do more harm than good
* How your words shape your mindset, relationships, and future
* The difference between choosing hope and denying reality
* Why leaders should embrace responsibility instead of minimizing their influence
* How coaching creates better hiring conversations than traditional interviews
* Why growth requires choosing to step up instead of stepping away
* How to move forward before you feel completely ready
* Practical leadership principles rooted in honesty, intentionality, and personal growth

If this episode encouraged or challenged you, we’d love for you to subscribe, leave a review, and share it with someone who could benefit from the conversation.

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What does it really mean to lead with joy?

In this episode of the JOYinc. Experience Podcast, Clif Peterson sits down with Pastor Doug Hepting for a conversation about faith, leadership, and the relationships that shape our lives. Doug shares his remarkable journey from graduating high school with a D average and serving in the Navy to spending more than 50 years in ministry, a path that began with one simple invitation into an authentic community of believers.

Together, they explore why the best leaders actively seek accountability, how struggle produces growth, and why great leadership is about developing people rather than simply managing performance. They also unpack the difference between temporary happiness and lasting joy, and discuss how a perspective rooted in faith can transform the way we navigate both business and life.

Whether you're a business owner, leader, parent, or someone searching for deeper purpose, this episode offers practical wisdom and timeless principles for leading well, investing in others, and pursuing joy that endures through every season.

In this episode, you'll learn:

Why every leader needs outside accountability
How allowing people to struggle helps them grow
The life-changing impact of authentic community
The difference between happiness and lasting joy
Why great leadership is about developing people, not using them
How faith can reshape the way you lead, work, and live

If this conversation encouraged you, be sure to subscribe, leave a review, and share it with someone who could benefit from these insights.