George Brooks, Founder and CEO of Crema, credits his success as an entrepreneur to grit and resilience. From starting a business out of necessity in his spare bedroom to now running a 50+ person organization, learn how Brooks and his business partner have evolved Crema over the years and the keys to their success.

“A lot of people build something because they have a vision, or they see an opportunity, and they're gonna go chase it. Other people are shoved off a cliff, and they have to figure out how to build a parachute on the way down.”

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