He's got a 917 area code and a ProtonMail address, and he's running pedicabs in the middle of the Texas Hill Country.
Alexander Strenger didn't take the conventional road to entrepreneurship. No website. No marketing playbook. No public footprint. Just a real, ground-level operation built on routes, permits, festival weekends, and the kind of work ethic that doesn't need an Instagram feed to back it up.
Judge and JD sit down with the man behind one of Fredericksburg's most unique small businesses and get into the full story, how a transplant from the East Coast ended up in one of the fastest-growing tourist markets in Texas, what it actually costs to run a hyperlocal mobility business (permits, insurance, dead seasons, and all), and what one big festival weekend like TRF really does for the bottom line.
Oh , and he's got a pedicab story that you won't forget.
This is what real entrepreneurship looks like. No pitch deck. Just the ride.
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