Most nonprofits are stuck asking for cash. Ron Krit shows why that’s the wrong question. In this episode of the JumpifyLabs Podcast, we sit down with fundraising and planned-giving expert Ron Krit to break down a smarter way for nonprofits (and mission-driven leaders) to build long-term wealth, not just short-term donations.
Ron has helped organizations secure over $62 million in endowment commitments, and in this conversation, he reveals:
- Why nonprofits should ask for assets, not just cash
- How donor-advised funds unlock massive untapped capital
- The real purpose of endowments (and when you shouldn’t start one)
- Common misconceptions that stop nonprofits from raising more money
- How to shift from reactive fundraising to a multi-decade vision
- Simple stewardship systems to keep donors engaged year-round
- How AI can help nonprofits personalize donor communication without overthinking it
Whether you run a nonprofit, advise one, or care about sustainable impact, this episode reframes fundraising in a way most organizations never consider.
📌 Connect with Ron Krit
Website: https://ronkritconsulting.com
Email: [email protected]
LinkedIn: Ron Krit
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