It's not every day you meet a literal household name. If you aren't familiar with Tomas DeLuna, look around your house, you might have one of the wildly popular GE Artistry Series appliances in your house, condo or apartment right now. And he's not done yet, he gives us an idea of his secret project at Harman. Go to www.justinkbrady.com/podcast for more info.

Rachel Cooke is the founder of Lead Above Noise and is laser focused on making work, work better. She shared her 5 step process her clients go through. It's called Super Candor. Super Candor is a way to crush fear in the workplace, encourage better more creative ideas. Go to www.justinkbrady.com/podcast for more info.

Lou Prosperi is author of The Imagineering Pyramid, which was recommended to me by the likes of Dan Pink and David Burkus. The book goes into detail on the thought process that made Disney come to life! Go to www.justinkbrady.com/podcast for more info.

Danielle discusses how they are tapping into our love of craft and artisan process. We all have that love of craft beer, gin, vinyl records and real film, but Kodak has figured out a clever way to add the convenience of digital at the same time. (Side Note: Did you know Kodak invented the digital camera?) Go to www.justinkbrady.com/podcast for more info.

For those that just discovered the podcast, this is Part 2 with Dan Ariely. Part 1 is here. Dan is the James B Duke Professor of behavioral Economics at Duke University and has made the NYT Best seller list multiple times. This week we discuss how to celebrate failure without celebrating stupidity, how to remove the correct restraints for exploration and we also discuss how to tell someone they're wrong, without destroying their autonomy, motivation, and creativity. Go to www.justinkbrady.com/podcast for more info.

Dan Ariely? I was totally star struck. Dan discussed his work on why we are so irrational, his new TED book called "Payoff" and discusses, with data and research just how important trust is to spur superstar creativity. He discusses how the crushing regulations on physicians, and how they are killing their life-saving potential, turning them into cogs with no critical thinking potential AND how legal contracts might actually hurt your creativity and productivity. Why are we so irrational? How does it kill our good will and how can we fix it? Go to www.justinkbrady.com/podcast for more info.

What a privilege it was to sit down with my good friend, Jason Kiesau, author of Focused: Your Future Starts Now. Currently, he is speaking all across the country unpacking how focus harnesses the effectiveness of creativity. He is also the leadership and talent development manager at Aureon located in the midwest. Go to www.creativitycultivator.com for the show notes.

Courtney Klein is Co-Founder and CEO of Seed Spot a startup incubator/accelerator focused on positive social change. Companies that apply to be in SeedSpot must focus on a product, service or technology that improves lives. She founded SeedSpot in Phoenix and is now expanding nationally to Washington DC and other major cities. Particularly interesting, is that Seed Spot doesn't allow sharking and doesn't take equity in any of the startups or ideas. Go to www.creativitycultivator.com for the show notes.

Tom Gray is CEO of Make48, where teams compete to develop products and companies in only 2 days. A diverse audience from all over North America participates and the competition is proof that anyone can be a creative mastermind. Make48 is sponsored by companies like QVC, will be nationally broadcast on PBS and has Shark Tank winners helping out. He is also the founder of Handy Camel, which has made numerous products you likely have in your own home, like the Handy Camel clip, and Garden Thorn. Go to www.justinkbrady.com/podcast for more info.

Neetan Chopra is the VP of Innovation and Technology at Emirates Group, the company behind Emirates Airlines! In this episode we discuss what he calls cracking the egg from the inside. When the egg is cracked from the inside you have new life, when it is cracked from the inside, you have destruction. Go to justinkbrady.com/podcast for updates.