Luis Borjaa is the kind of creator people think is “just lucky..."
traveling, filming campaigns, meeting big creators, experiencing it all...
In this episode, he breaks down the unsexy truth: emails, DMs, follow-ups, reps, discipline, and the reality of what this life looks like...
We talk about how he got brands to help fund trips (including Hawaii), why “closed mouths don’t get fed,” how to build leverage with a portfolio, and how to stop waiting for permission when you’re young, new, or dealing with impostor syndrome.
In this episode:
– How Luis approaches brands to fund travel + shoots
– The difference between “annoying” and professionally annoying (follow-ups that work)
– Why your early work should be bad (reps > perfection)
– Sacrifice, late nights, and the real cost behind the highlight reel
– How to stay aligned with who you are while building momentum
Find Luis:
IG: @luis.borjaa
YouTube: @projectsploosh
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Luis Borja is living the creator life people talk about, but he didn’t get it by waiting, wishing, or “manifesting.” He got it by asking, following up, building proof, and doing the reps until his work spoke for itself.
This episode is a blueprint for creators who want more opportunities, more freedom, and more alignment who are willing to put the work in.
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Brands don’t “discover” you. They respond to proof, persistence, and a clean pitch. Luis breaks down how he turns content into travel, campaigns, and real momentum.
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Luis Borja shares how he turns content into real opportunities, brand-funded travel, campaigns, and creator momentum, through reps, outreach, and “professionally annoying” follow-ups.
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Chapters:
00:00 Luis Borja intro — living aligned
03:00 Hawaii: getting the trip funded
08:30 “Closed mouths don’t get fed” + follow-ups
15:00 The real sacrifices behind the dream
17:10 Posting daily: reps, burnout, momentum
20:00 DMs, emails, and getting brands to say yes
24:50 Being the connector: value > ego
29:00 Cameras, origin story, first reps
33:00 Viral moment + early proof
39:00 “Kid” identity + confidence
43:00 Doing what you don’t want to do (the right kind)
50:20 “Just do it” + asking for help
57:40 Worldview, travel, perspective
1:02:00 Final message + where to find Luis
