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• Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)
• Unstoppable Branding Agency Website (https://www.unstoppablebrandingagency.com/)

Is your brand’s online presence in need of some work?

With so many social media platforms and the online world packed with a ton of companies marketing themselves, how do you stand out from the crowd?

Branding strategist Rhonda Swan comes in for today’s episode. This Unstoppable Momma and sexy branding queen shares her secrets for getting her clients to become world-known experts in their industry. 

Listen here to find out how you can grow your business all the way to the top.

What we discussed in this episode:

1. What Rhonda does as the sexy branding queen [01:15]
2. Her formula for creating an attention-grabbing intro line [02:35]
3. When should brands get started on doing PR [05:30]
4. Google-ability is a need to have now [10:00]
5. The importance of layering in to build long-term credibility [15:12]
• Social media verification adds an extra layer of credibility [19:20]
6. Brands should always maintain consistency with how they’re perceived [22:10]
7. How to get featured in top-tier publications [25:03]

About Rhonda Swan

Rhonda Swan is the CEO and Founder of the Unstoppable Branding Agency. Also known as the ‘Unstoppable Momma’, she’s been traveling for over 12 years while running a 7-figure business. With nearly a decade of experience running PR and marketing for Fortune 100 companies, multi-million dollar brands, and startups, Rhonda now helps her clients grow their personal and professional brands, human-to-human. Rhonda has been featured in the Huffington Post, Home Business Magazine, and Success Magazine,

Reach out to Rhonda through her Instagram or check out the content on their YouTube.

Thank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

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• Silver Lining & Co Website (https://silverliningandco.com/)
• What To Expect When You're Injecting Podcast (https://open.spotify.com/show/4CL7M6yrecFCXyUtyQJJX1?si=mXwiBaS5QMe7w05RADptkQ&nd=1)

Have you been struggling to come up with world-class, awesome content?

Silver Lining & Co’s Cassie Silver is here with us to talk about the things you should do and the things you shouldn’t do when it comes to creating a great story. Whether you’re doing copywriting or making videos, you’ll pick up very valuable tips in this episode.

Get started making the content that leaves your audience wanting more. Tune in now.

What we discussed in this episode:

1. Cassie’s go-to answer for what she does [01:06]
2. Why do you need to make long-form stories? [02:09]
3. The elements of a good story [03:01]
4. Do you need to spend a lot or have expensive equipment to make epic content? [05:08]
5. Sharing her own story through her podcast [09:17]
6. Can you use curse words? [11:50]
7. Things you shouldn’t do when creating content [13:46]
8. How Cassie helps people nervous on the camera [15:33]
9. Getting started with making videos [17:01]
10. Keep every content or video you’ve recorded [20:06]
11. What sets Silver Lining & Co apart from other agencies [22:44]

About Cassie Silver

A television journalist and presenter, Cassie Silver has worked in many areas in the media industry, from scriptwriting to production management. Cassie started Silver Lining & Co as a creative outlet for her passion for public speaking and creative writing. On top of working as the boss lady at her boutique creative agency, Cassie is also a mental health advocate and is a Happiness Co Ambassador.

You can connect with Cassie through her Instagram or LinkedIn. 

Thank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

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• 10x Growth Con (https://10xgrowthcon.com/)

We’re doing a throwback to one of our most esteemed guests in today’s episode.

The #1 sales trainer in the world, Grant Cardone, gave us a ton of insights in the first episode, and we’re releasing it again because there’s so much value to unpack here.

Grant talks about using control for growth. Being in control means you can set how you shift your thought process to decide what’s next for your business. 

If you find taking control intimidating, then head on over to this episode and grab these tactics and strategies from the man himself. 

Be aware though that events talked about in this episode have passed already.

What we discussed in this episode:

1. Why is it important for people to have control? [02:48]
2. You need a reason to move forward [12:54]
3. How do I promote my event? [19:08]
4. Getting support where it matters [21:37]
5. What’s next? Stretching your reality of what’s possible for the next level [27:03]

About Grant Cardone

Grant Cardone is the #1 sales and marketing trainer in the world. He is also the bestselling author of The 10X Rule and If You’re Not First, You’re Last. He has worked in both the real estate and auto industry, and has built a $1.9 billion portfolio of multifamily properties. In 2017, Forbes Magazine named him the #1 marketer to watch.

Thank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

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• Become the Mogul of your industry (https://www.mogulcall.com)
• Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)
• Mike Koenigs (https://www.mikekoenigs.com/)
• The Capability Amplifier Podcast (https://capabilityamplifier.com/) 
• Get Your Copy of The Lifestyle Investor

Business is all about superpower—the ability to play to your BIGGEST strengths. 

But how do you capitalize on something you’re still trying to figure out?

Superpower Accelerator founder Mike Koenigs answers this question as we dive into recognizing your skills and using them to multiply your opportunities while maintaining a high-quality lifestyle. Mike also talks about providing platforms for people who can deliver transformation through a compelling story and building an ecosystem of winners in the process.

Ready to amplify your superpower? Tune in now!

What we discussed in this episode:

1. Mike’s journey towards unlocking his own superpower [02:07]
2. What to look for when weighing someone’s superpower potential [05:03]
3. How Mike helped someone amplify his wealth in 8 months [07:23]
4. Creating ecosystems with clients [10:53]
5. Trauma prevents people from stepping out [12:33]
6. Your client is the hero and you’re the guide [14:53]
7. Market, Model, Message, and Media [15:55]
8. Helping someone create their category of 1 [17:49]
9. People resonate with you when you have a platform plus great stories [20:56]
10. Great leaders are multipliers of opportunity [22:17]
11. People pay money for experiences that changes their state [24:50]
12. Voice and a skill for great storytelling increases your value [28:49]
13. Knowing yourself and addressing you weaknesses makes a lot of difference [32:18]

About Mike Koenigs

A published author and marketer extraordinaire, Mike has been helping over 55,000 clients get attention by securing their platforms, multiplying their revenue in the process, amplifying and creating awareness, as well as becoming media leaders and bestselling authors themselves.

Connect with Mike on LinkedIn!

Thank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

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• CapSource Website (https://capsource.io/)

Acting as the bridge connecting different stakeholders is a difficult role.

You must find a way to balance and still answer the needs of each one.

CapSource’s Jordan Levy faced that challenge and had risen above it. He talks with me about his work in expanding experiential learning into the higher education ecosystem. We discuss the value his work provides, his process in managing their stakeholders, and how he was able to build an ecosystem around his idea.

Keen to find out more about Jordan and CapSource? Then tune in now.

What we discussed in this episode:

1. Jordan’s work in education [01:07]
2. What pushed Jordan down this path [01:47]
3. The process of becoming their stakeholders [05:02]
4. CapSource’s way of providing experiential learning [06:43]
5. The value of experiences for getting a job later [10:10]
6. How Jordan marketed to companies to become stakeholders [12:26]
7. The first schools that got onboard [15:15]
8. What’s next for CapSource [19:28]
9. Thinking about how the Australian system fits into CapSource [21:32]

About Jordan Levy

A serial EdTech entrepreneur, Jordan is the Founder of CapSource. CapSource provided the flexibility and customisability for faculty and administrators to integrate companies into their curriculum. Through experiential learning, Jordan hopes to narrow the skills gaps faced by graduates looking to start in entry-level positions.

You can reach out to Jordan through his LinkedIn.

Thank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

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• Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)
• Claim Your YouTube Ads Gift (https://www.adoutreach.com/gift)

Have you considered doing YouTube ads for your business?

If you’ve been pulling your hair or getting frustrated doing Facebook ads, YouTube may offer an alternative you may wish to consider. 

To get an idea of how to do YouTube ads, I got an expert on my show. Aleric Heck from AdOutreach is here to share all the great things about doing YouTube ads. Get tips on layering your targetting, the best ad to convert people, an easy hack to create 5 videos easily, and more.

Find out how you can utilise YouTube ads for your business effectively by tuning in now.

What we discussed in this episode:

1. Alex’s work in doing YouTube ads [01:10]
2. YouTube ads aren’t Hollywood-style productions [02:53]
3. What’s great about YouTube ads? [06:06]
4. The best converting funnel for YouTube [09:52]
5. How 3-Dimensional targeting with YouTube works [13:49]
6. The lifespan of video ads [20:01]
7. Pro-tip: Here’s how to record 5 different videos easily [22:12]
8. Big mistakes when making YouTube ads [24:54]
9. Congruency improves conversion rates [27:58]

About Aleric Heck

A YouTube ads expert, Aleric Heck is the Founder of AdOutreach. Aleric helps businesses leverage YouTube video Ads to get consistent leads and skyrocket their growth. His clients have been able to generate 8 figures and thus empowering them to diversify away from more expensive advertising platforms.

Aleric also provides in-depth training and resources to enable teams to continue leveraging YouTube advertising for the growth of their business.

Thank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

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• Become the Mogul of your industry (https://www.mogulcall.com)
• Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)
• Scale Up Your Business Podcast (https://suyb.global/scale-up-your-business-podcast/)
• Scale Up Your Business Community Facebook Group (https://m.facebook.com/groups/215809382886033/?ref=pages_profile_groups_tab)
• SUYB Website (https://suyb.global/)

Every business owner wants one thing: to grow their business.

Some stay small though and never manage to scale up.

If you’re someone thinking about how you can make your business grow, then you need to listen to today’s podcast. My guest, Nick Bradley, has done $7 billion in growth and exits. That’s right, and we’re about to find out how he did it.

So grab a pen and paper because this episode could give you the answers you’re looking for.

What we discussed in this episode:

1. What exactly is a business growth expert? [01:25]
2. Mistakes hindering businesses from scaling up [06:00]
3. Don’t be shy to ask for help [08:22]
4. Know where your business is today [09:42]
5. The clients that Nick won’t work with [11:19]
6. The six peaks of value creation [14:01]
7. The two panes people don’t get right in their business [16:41]
8. The key to the success of the Scale Up Your Business podcast [19:27]
9. Nick’s biggest failure [25:22]

About Nick Bradley

As a business growth expert, Nick Bradley has done $7B in growth and exits. Nick works to empower business leaders and entrepreneurs to build valuable businesses that create a global impact. He is also the host of the Scale Up Your Business podcast, which ranked #1 on iTunes’ and Spotify’s business charts and is the #1 UK business podcast.

Feel free to reach out to Nick through his LinkedIn.

Thank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

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• Become the Mogul of your industry (https://www.mogulcall.com)
• Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)
• Curve Sculpting Website (https://www.curvesculpting.com/)
• Billionaire Beauties Website (https://www.billionairebeauties.com/)

Imagine launching a product in the middle of a pandemic and actually doing really well.

That’s exactly what happened with our guest today who is an absolute gun when it comes to growing product-based businesses.

Self-made entrepreneur Yen Japney joins the show as we chat about how she was able to successfully sell-out her new product in her first month. She shares with us how she used influencers to create buzz for her product and gives tips to finding the right influencer for your product. 

If these all sound awesome to you, then head over to the episode now.

What we discussed in this episode:

1. Yen’s introduction for what she does [01:14]
2. Her reason for launching Curve Sculpting [02:21]
3. The work she put in to sell out in her first month [07:19]
4. How to use influencers effectively without overspending [10:04]
5. It’s not about the no. of followers, but the engagement [12:12]
6. How much influencers charge [13:29]
7. Red flags to watch out for when choosing an influencer [14:34]
8. Not every influencer post will work for you [16:35]
9. How Yen finds the influencer she uses [19:02]
10. Test the idea first before stocking up on inventory [21:11]
11. What’s next for Yen [22:18]

About Yen Japney

Growing up raised by a single mom, Yen Japney knew the value of hard work. Her passion for beauty led her to start Billionaire Beauties, her e-commerce company selling colored contact lenses. During the COVID-19 pandemic, Yen decided to launch another product, a waist trainer under her brand Curve Sculpting. Within her first month, she was able to sell out through navigating and utilising ‘Influencers’.

You can reach out to Yen either through her Instagram or Curve Sculpting.

Thank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

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• Become the Mogul of your industry (https://www.mogulcall.com)
• Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)
• The Mojo Master Website (https://www.themojomaster.com.au/)

Being able to work at your peak performance is the goal of every entrepreneur. 

Sometimes though there could be things holding you back. Or you may not be aware of it, but how you think, your mindset matters a lot too. 

We get to unpack a ton in today’s episode with The Mojo Master, Michael Johnson. Michael takes us through his own story, what led him to break through and find his own purpose, the steps needed to map out your own life, why too much positivity isn’t a good thing, and more.

Have you been wanting to be better than before? Then tune in now.

What we discussed in this episode:

1. Michael’s backstory that led to him helping people perform [01:02]
2. Most people aim for short-term, immediate gratification [02:08]
3. Constantly running on adrenaline is an addiction [04:58]
4. Business growth is all able human behaviour growth [12:05]
5. Reaching a breakthrough: Map out your life [13:41]
• The majority of people don’t know who they are [18:12]
• Get clear on your values hierarchy [22:24]
• Create a clearly defined purpose and mission in your life [23:37]
6. Balance your emotions and mental state [25:15]
7. Don’t focus on the problem, but find out your greater meaning in life [29:30]

About Michael Johnson

Dealing with undiagnosed Attention Deficit Disorder, learning difficulties, and mild dyslexia as a child meant that Michael Johnson faced a lot of difficulties in school. Things didn’t immediately get better when as a diesel mechanic, he saw people making money but still living miserable lives. So Michael strove to find out his own life purpose, which was helping high achievers improve their success, happiness, and fulfillment. 

In time, he became known as The Mojo Master, the go-to mindset and mental performance coach for some of Australia’s top rich listers, athletes, and business teams.

You can reach out to Michael through his Facebook and Instagram.

Thank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

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• Become the Mogul of your industry (https://www.mogulcall.com)
• Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)
• Grab the free ebook to boost your productivity by 30% in 7 days (https://theresultsengine.clickfunnels.com/optin28389268)

What if by doing some little tweaks here and there, you can improve your sales and perform at your best?

A lot of people aren’t aware of it, but there are some common things holding them back from bringing their A-game. What are those and how do we level up?

Let’s dive deep into the psychology of sales as Mike Szczesniak reveals what’s been hindering us from reaching high levels of productivity. We cover the differences between salespeople, how he got into his niche, what sets apart high-performing teams, and tips for improving your productivity now.

Jump into this episode to learn more about unleashing the best version of yourself. Tune in now.

What we discussed in this episode:

1. Mike’s elevator pitch [01:19]
2. What makes commission-based salespeople different? [02:42]
3. Why are we not performing at our top level? [04:10]
4. Common things hindering people back [06:51]
5. An average team vs. a high-performing team [11:04]
6. Find his niche in helping salespeople [16:14]
7. One thing anyone can immediately do to improve performance [20:04]
8. It’s okay to enjoy your own vices [24:19]

About Mike Szczesniak

After struggling with anxiety and panic attacks, Mike Szczesniak resolved to get on the path to personal growth and understand what it really means to be productive. He is now the world’s leading high-performance coach for Millennial Executives and Entrepreneurs. As a speaker and coach, he has been helping sales pros make more money by showing up more powerfully and getting to the next level.

Mike is also the host of the top 50 entrepreneurship podcast, The Results Engine.

You can reach out to Mike through his Instagram.

Thank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

Connect with The Kim Barrett Show: 

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Resource Links:
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⏩ Join our Free Facebook Community (http://www.joinmygroup.com.au/)

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