The Kim Doyal Show

I kept trying to think up something witty with Foo Plugins that I could tie into the song "Kung Foo Fighting"... to start this post, but fortunately for you I was stumped! So we'll just jump into the good stuff... my interview with Adam.

I knew when I started the podcast that Adam W. Warner of Foo Plugins was someone I definitely wanted to interview. Adam and I connected a few years ago when he was running WP ProBusiness and still working full time at his job (he's now working from home under contract with his former employer and is going all in with Foo Plugins). We've stayed in touch on & off over the last couple of  years so I was really excited when I saw the first plugin he launched, FooBox, last summer.

One of my favorite aspects to the interviews I'm doing is hearing the individual stories of how people arrived at where they are today. Adam has had an interesting and not-so-direct path to his current position as one of the founders of Foo Plugins. From studying advertising in college (then becoming disenchanted with being told to manipulate people) to a blue collar job... Adam's journey to Foo Plugins will encourage and inspire anyone interested in building a business about or with WordPress.

Oh.

And he talks about his stint with a little company named "Amazon".

What was SO cool about his time with Amazon is that he really took advantage of the opportunity to learn as much as he could, and not just about programming. He payed attention to how they made decisions (they measure everything) and how they managed the business (the departments he worked in).

Throughout his journey he also got married, moved back to Florida and had his first son (of course I have to share a little bit of the personal stuff ).

Enter Foo Plugins

As Adam mentions in the podcast he's been working with WordPress for a LONG time. One of the best things in sticking with something as long as Adam has is that he knows what his strengths are and what he should delegate. Because of this he made a conscious choice to look for a programmer who could do the programmer side of the plugins and he could do the marketing and community building that he's been doing since getting involved with WordPress (smart guy, right?).

Adam shares how he connected with his programming partner, Brad Vincent of Themergency, how they formed a company while he's in the U.S. and Brad is living in South Africa and why they decided to grow the business in phases.

Which brings me to the exciting phase that is Phase 2!

Phase 2 of course is the recently launched WordPress Plugin Marketplace Vendor Program. (I did the interview a couple weeks before the publish date, so at the time of the interview the Plugin Marketplace was still hush hush). I'm not going to try to do this justice by explaining it here, you're much better off reading the post directly over at Foo Plugins.

I really enjoyed getting this opportunity to talk to Adam, hear his story and get the inside scoop on Foo Plugins. Make sure you head on over to the site, subscribe for updates and tell them I sent you! ;-) I'm sure we're going to continue seeing some amazing things coming out of Foo Plugins (and you know I love me some plugins!).

Special offer for YOU!

Adam and Brad have very generously offered a discount to my listeners and readers... WOO HOO! You can get 20% off of FooBox or Social Wiggle Pro by using the code WPCHICK20 at checkout!

Thanks guys! ;-)

Links from this episode (the plugins are all on Foo Plugins)

Foo Plugins

Adam W. Warner

Brad Vincent

I kept trying to think up something witty with Foo Plugins that I could tie into the song "Kung Foo Fighting"... to start this post, but fortunately for you I was stumped! So we'll just jump into the good stuff... my interview with Adam.

I knew when I started the podcast that Adam W. Warner of Foo Plugins was someone I definitely wanted to interview. Adam and I connected a few years ago when he was running WP ProBusiness and still working full time at his job (he's now working from home under contract with his former employer and is going all in with Foo Plugins). We've stayed in touch on & off over the last couple of  years so I was really excited when I saw the first plugin he launched, FooBox, last summer.

One of my favorite aspects to the interviews I'm doing is hearing the individual stories of how people arrived at where they are today. Adam has had an interesting and not-so-direct path to his current position as one of the founders of Foo Plugins. From studying advertising in college (then becoming disenchanted with being told to manipulate people) to a blue collar job... Adam's journey to Foo Plugins will encourage and inspire anyone interested in building a business about or with WordPress.

Oh.

And he talks about his stint with a little company named "Amazon".

What was SO cool about his time with Amazon is that he really took advantage of the opportunity to learn as much as he could, and not just about programming. He payed attention to how they made decisions (they measure everything) and how they managed the business (the departments he worked in).

Throughout his journey he also got married, moved back to Florida and had his first son (of course I have to share a little bit of the personal stuff ).

Enter Foo Plugins

As Adam mentions in the podcast he's been working with WordPress for a LONG time. One of the best things in sticking with something as long as Adam has is that he knows what his strengths are and what he should delegate. Because of this he made a conscious choice to look for a programmer who could do the programmer side of the plugins and he could do the marketing and community building that he's been doing since getting involved with WordPress (smart guy, right?).

Adam shares how he connected with his programming partner, Brad Vincent of Themergency, how they formed a company while he's in the U.S. and Brad is living in South Africa and why they decided to grow the business in phases.

Which brings me to the exciting phase that is Phase 2!

Phase 2 of course is the recently launched WordPress Plugin Marketplace Vendor Program. (I did the interview a couple weeks before the publish date, so at the time of the interview the Plugin Marketplace was still hush hush). I'm not going to try to do this justice by explaining it here, you're much better off reading the post directly over at Foo Plugins.

I really enjoyed getting this opportunity to talk to Adam, hear his story and get the inside scoop on Foo Plugins. Make sure you head on over to the site, subscribe for updates and tell them I sent you! ;-) I'm sure we're going to continue seeing some amazing things coming out of Foo Plugins (and you know I love me some plugins!).

Special offer for YOU!

Adam and Brad have very generously offered a discount to my listeners and readers... WOO HOO! You can get 20% off of FooBox or Social Wiggle Pro by using the code WPCHICK20 at checkout!

Thanks guys! ;-)

Links from this episode (the plugins are all on Foo Plugins)

Foo Plugins

Adam W. Warner

Brad Vincent

I decided that since I was getting close to episode 10 of the podcast (HOLY MOLY!) it might be a good time to give you an update on how things are going with the podcast and business in general. I've changed quite a few things since the beginning of the year (New Theme) and have seen a huge difference in many areas of my life (you know how it goes... when you start making changes  and consistently take action it's easier to have that roll over into other areas of your life).  I know I keep saying this, but it's really true that some of these things are SO obvious and they're actually simple. It's just a matter of trusting yourself enough to take action.

The first thing I wanted to share is the New Theme.

Ever since the new Minimum theme came out I knew I wanted to make the change, I just wasn't sure exactly what I wanted to do since I had just done the site makeover about a year and a half ago. I knew I was going to keep the colors and basic layout, just not sure what else I wanted to change. Then like most things when I relax about it and don't force it the answer comes to me pretty effortlessly.

I wanted to incorporate my name into the logo (remember my post a while back about considering leaving The WP Chick behind?), knew I needed to change my opt-in offer and I wanted the podcast featured more predominantly on the homepage. SO... here you go! I still have to add in the video on the homepage (nice graphic of a fake video, huh?) and will be doing that this weekend. It will actually be a video of me in front of the camera... something I really don't do but think I'll probably start testing and playing with.

I'm going to add in another graphic to the 'What I Do' section on the homepage and will probably change things up a bit with the footer widgets (kind of fillers... not terribly exciting). Of course I'd love to know what you think about the new layout!

Oh... and let's not forget typekit.

(which would have been sort of an epic fail considering I included it in the post and show name).

First let me say that I do love Google Fonts. They're great. However, I was finding that depending on the browser I was using the fonts were hard to read and it was making me crazy! I felt like I should be investing in bifocals instead of plugins (see what I did there? Purchasing plugins are an INVESTMENT... haha). Then of course I happened to cruise over to Brian Gardner's site (his previous theme, because he recently changed it again, which isn't a dig. If I had his skills I'd probably do the same thing) and LOVED how crystal clear the text on his site was- regardless of what browser I'm using.

And since I have the Adobe Creative Cloud monthly plan I can use typekit for no additional charge! Nice, huh? (I may be doing a post and video on how easy this was to integrate, so let me know if that's something you'd be interested in).

The second thing is the new Opt-in Offer.

I've been working on this for a while (jeeze, that seems to be a theme with me today! Remember how I said in episode 4 that you should focus on YOUR business first?). One of the things I've mentioned that I was focusing on this year was growing my list. I know there are TONS of different ways to do this and I intend to test different options (split testing, Facebook Ads, etc.), but the first thing I needed to do was change my opt-in offer.

Why I decided to make the change.

So here's the deal with the opt-in offer I had.

It was really an easy out, for lack of a better explanation. The opt-in offer I had before the last one (Custom Social Profiles Plugin) was WordPress Video Marketing and it converted pretty well, but it needed to be updated and I was in the middle of a zillion other things and just wanted to change the homepage so the opt-in was more significant. I know, kind of lame. Don't get me wrong, I'm not saying that offering a free plugin is lame, it's just not that 'helpful', y'know? (And not exactly what someone who is looking for W...

I decided that since I was getting close to episode 10 of the podcast (HOLY MOLY!) it might be a good time to give you an update on how things are going with the podcast and business in general. I've changed quite a few things since the beginning of the year (New Theme) and have seen a huge difference in many areas of my life (you know how it goes... when you start making changes  and consistently take action it's easier to have that roll over into other areas of your life).  I know I keep saying this, but it's really true that some of these things are SO obvious and they're actually simple. It's just a matter of trusting yourself enough to take action.

The first thing I wanted to share is the New Theme.

Ever since the new Minimum theme came out I knew I wanted to make the change, I just wasn't sure exactly what I wanted to do since I had just done the site makeover about a year and a half ago. I knew I was going to keep the colors and basic layout, just not sure what else I wanted to change. Then like most things when I relax about it and don't force it the answer comes to me pretty effortlessly.

I wanted to incorporate my name into the logo (remember my post a while back about considering leaving The WP Chick behind?), knew I needed to change my opt-in offer and I wanted the podcast featured more predominantly on the homepage. SO... here you go! I still have to add in the video on the homepage (nice graphic of a fake video, huh?) and will be doing that this weekend. It will actually be a video of me in front of the camera... something I really don't do but think I'll probably start testing and playing with.

I'm going to add in another graphic to the 'What I Do' section on the homepage and will probably change things up a bit with the footer widgets (kind of fillers... not terribly exciting). Of course I'd love to know what you think about the new layout!

Oh... and let's not forget typekit.

(which would have been sort of an epic fail considering I included it in the post and show name).

First let me say that I do love Google Fonts. They're great. However, I was finding that depending on the browser I was using the fonts were hard to read and it was making me crazy! I felt like I should be investing in bifocals instead of plugins (see what I did there? Purchasing plugins are an INVESTMENT... haha). Then of course I happened to cruise over to Brian Gardner's site (his previous theme, because he recently changed it again, which isn't a dig. If I had his skills I'd probably do the same thing) and LOVED how crystal clear the text on his site was- regardless of what browser I'm using.

And since I have the Adobe Creative Cloud monthly plan I can use typekit for no additional charge! Nice, huh? (I may be doing a post and video on how easy this was to integrate, so let me know if that's something you'd be interested in).

The second thing is the new Opt-in Offer.

I've been working on this for a while (jeeze, that seems to be a theme with me today! Remember how I said in episode 4 that you should focus on YOUR business first?). One of the things I've mentioned that I was focusing on this year was growing my list. I know there are TONS of different ways to do this and I intend to test different options (split testing, Facebook Ads, etc.), but the first thing I needed to do was change my opt-in offer.

Why I decided to make the change.

So here's the deal with the opt-in offer I had.

It was really an easy out, for lack of a better explanation. The opt-in offer I had before the last one (Custom Social Profiles Plugin) was WordPress Video Marketing and it converted pretty well, but it needed to be updated and I was in the middle of a zillion other things and just wanted to change the homepage so the opt-in was more significant. I know, kind of lame. Don't get me wrong, I'm not saying that offering a free plugin is lame, it's just not that 'helpful', y'know? (And not exactly what someone who is looking

This is the first "official" WordPress interview for the podcast (in terms of interviewing someone who uses WordPress for their business) and it was a TON of fun!

I connected with Carrie sometime last year online (I'm thinking maybe it was twitter?) and knew instantly she was someone I wanted to get to know better. Not only was she sharing valuable Genesis tips but you could also tell that she was a down to earth person (I gauge this by how someone writes, what they share and how they share... I'm wise like that! ;-) ). Then we exchanged a few emails discussing possible ways we could collaborate (which I'll share more of at the end of this post) and once I had the podcast up and running I thought she would be a perfect guest to interview.

Yep... I was right.

She was great.

I'm not kidding when I say I was laughing out loud when listening back to our conversation for editing, it really was that fun.

Carrie shares her journey of how she ended up creating her business CarrieDils.com, (the question of "how did you get here" is absolutely one of my favorite pieces of the interviews I'm doing). There's something powerful in hearing other peoples stories. The decisions they made that took them down a completely different path than the one they had intended, the lessons they've learned along the way and what that means for their business today.

You'll love the story of the indoor s'mores cafe' that turned into a 9 year detour with a huge company, which also became an invaluable resource for learning about business (and why she knew she did NOT want to open the brick & mortar business that inspired this detour).

She awarded me 1000 internet points.

You'll just have to listen to the interview to find out what that's all about, but my vocabulary surprised even me (she still hasn't told me where I can redeem my points... maybe it's like Chuck E. Cheese and I can turn them in for a Whoopee Cushion or giant Pixie Stick?).

I think one of my favorite questions for Carrie was when I asked her how she markets her business. Her answer is such a testament to everything I've been talking about these past few months (and one of those lessons that we all hear and when we finally implement just "get it"). Her big secret to marketing? She doesn't have one. She gives the best service possible, connects with her clients, creates great work and is simply herself.

Aah...

Music to my ears. ;-)

I think a common fear among a LOT of people with online businesses is that you don't want to come across smarmy or sales pitchy (pretty sure pitchy isn't a word). There's a learning curve when it comes to putting yourself out there, sharing what you do and promoting your products and/or services. What Carrie is doing is the ideal way to step into that space. At some point you have to 'feel the fear and do it anyways' and ask for the sale or make the offer. My biggest recommendation is that you do it sooner rather than later (asking for the sale or making the offer).  Often times the longer you wait the harder it is and you don't want to set a precedent that what you're doing is just a hobby (unless in fact it is just a hobby).

Collaboration Time!

Off the record I asked Carrie if she would be interested in doing a live Genesis class with me that helps those of you who are past the 'beginner' stage and she said absolutely! ;-) So you can keep your eyes peeled for a "Beyond Beginners" Genesis class! And I'm sure after you listen to the podcast with her you'll be that much more interested in taking the class because not only is she wicked smart but I'm sure the class will be a lot of fun too.

Make sure to check out her site and connect with her via social media.

*Note* The product I mentioned (but couldn't remember the name) where you can get digital signatures on invoices (the free account gets you 5 a month) is EchoSign by Adobe. The link is in the 'Links from this episode' below.

Links from this episode

This is the first "official" WordPress interview for the podcast (in terms of interviewing someone who uses WordPress for their business) and it was a TON of fun!

I connected with Carrie sometime last year online (I'm thinking maybe it was twitter?) and knew instantly she was someone I wanted to get to know better. Not only was she sharing valuable Genesis tips but you could also tell that she was a down to earth person (I gauge this by how someone writes, what they share and how they share... I'm wise like that! ;-) ). Then we exchanged a few emails discussing possible ways we could collaborate (which I'll share more of at the end of this post) and once I had the podcast up and running I thought she would be a perfect guest to interview.

Yep... I was right.

She was great.

I'm not kidding when I say I was laughing out loud when listening back to our conversation for editing, it really was that fun.

Carrie shares her journey of how she ended up creating her business CarrieDils.com, (the question of "how did you get here" is absolutely one of my favorite pieces of the interviews I'm doing). There's something powerful in hearing other peoples stories. The decisions they made that took them down a completely different path than the one they had intended, the lessons they've learned along the way and what that means for their business today.

You'll love the story of the indoor s'mores cafe' that turned into a 9 year detour with a huge company, which also became an invaluable resource for learning about business (and why she knew she did NOT want to open the brick & mortar business that inspired this detour).

She awarded me 1000 internet points.

You'll just have to listen to the interview to find out what that's all about, but my vocabulary surprised even me (she still hasn't told me where I can redeem my points... maybe it's like Chuck E. Cheese and I can turn them in for a Whoopee Cushion or giant Pixie Stick?).

I think one of my favorite questions for Carrie was when I asked her how she markets her business. Her answer is such a testament to everything I've been talking about these past few months (and one of those lessons that we all hear and when we finally implement just "get it"). Her big secret to marketing? She doesn't have one. She gives the best service possible, connects with her clients, creates great work and is simply herself.

Aah...

Music to my ears. ;-)

I think a common fear among a LOT of people with online businesses is that you don't want to come across smarmy or sales pitchy (pretty sure pitchy isn't a word). There's a learning curve when it comes to putting yourself out there, sharing what you do and promoting your products and/or services. What Carrie is doing is the ideal way to step into that space. At some point you have to 'feel the fear and do it anyways' and ask for the sale or make the offer. My biggest recommendation is that you do it sooner rather than later (asking for the sale or making the offer).  Often times the longer you wait the harder it is and you don't want to set a precedent that what you're doing is just a hobby (unless in fact it is just a hobby).

Collaboration Time!

Off the record I asked Carrie if she would be interested in doing a live Genesis class with me that helps those of you who are past the 'beginner' stage and she said absolutely! ;-) So you can keep your eyes peeled for a "Beyond Beginners" Genesis class! And I'm sure after you listen to the podcast with her you'll be that much more interested in taking the class because not only is she wicked smart but I'm sure the class will be a lot of fun too.

Make sure to check out her site and connect with her via social media.

*Note* The product I mentioned (but couldn't remember the name) where you can get digital signatures on invoices (the free account gets you 5 a month) is EchoSign by Adobe. The link is in the 'Links from this episode' below.

Links from this episode

When I first started working with WordPress 5 years ago the opportunities to monetize a business around WordPress seemed to be limited to a few areas. You could customize themes, create/code themes and create/code plugins. There were a few people out there teaching how to use WordPress, but many of those tutorials were limited to the installation process (the famous 1-Click install with Fantastico) and getting started. Anything beyond that was kind of up to you.

Fast forward 5 years and the possibilities for monetizing WordPress and creating a lasting sustainable business with WordPress have grown exponentially. In a way it feels like the possibilities are limitless (yea, yea, I know. I can be a bit of a Pollyanna..).

It really comes down to making a choice to step up your game, know what you're good at and connecting with people who need what you have to offer.

I know this sounds super simple- and it is. But it's not easy.

There is a HUGE difference between simple and easy. The crazy thing is that many things in life are simple, but we just don't want to admit it. Example: If you want to lose weight you just need to eat right and exercise. Simple. Not easy. Or let's take quitting smoking. To quit smoking all you have to do is stop smoking right? It takes more effort to keep smoking than not (you have to buy cigarettes, keep a lighter or matches on you, find somewhere to smoke since most places are smoke free now, deal with everything smelling like smoke, carry gum, etc.). One step to quit smoking, multiple steps to continue smoking. Quitting is simple. Not easy.

It took me a few years to figure out how I wanted to monetize my business and I can honestly say that going into year 5 I'm more clear than I have ever been. I chose to pay attention to what I enjoyed doing the most, where I got the best return (on both my time and investment) and where I felt most fulfilled.

For me, it's the teaching and training.

I'll get more into how I'm monetizing WordPress in a bit, but let's jump into some of the opportunities that are out there for all you WordPress entrepreneurs (or soon to be).

7 Ways you Can Create a Business Around WordPress (that actually make money)

1. Themes

- Theme Development (premium themes, free themes)

- Theme shop

- Theme reviews

2. Plugins

- Plugin Development

- Plugin shop

- Plugin reviews

3. Website Design

- Customizing WordPress themes for Clients

- Creating custom themes for WordPress Clients

- Maintaining and supporting client sites

4. Writing

- Paid writing for tutorials /posts

- Kindle books

5. Teaching and Training (my favorite)

- Create courses

- Documentation

- FREE guides (yes, these can lead to paid work)

- Offline workshops and training

- Niche Training (topic)

- Audience specific training (ex: WordPress for VA's)

6. SEO

- Optimizing Websites

- Teaching / training SEO

- Creating SEO Products

- Done for you SEO

7. Affiliate Marketing / Advertising

- Create a 'news' site that you use as an aggregate for WP News and monetize with Affiliate products

- Sell ad space on this site

- Do both of these on ANY WordPress site (not just a WP News site)

[sws_divider_basic]

How I'm Monetizing WordPress

I wish I could say I did this sooner than I did, but it is what it is. Within the first 6 months of deciding to focus on WordPress I started taking client projects (new WordPress sites). It wasn't too much later that I discovered StudioPress (pre-Genesis themes) and decided to only use those themes for client work. I've always taken client work (and will continue to), but it was when I taught my first Diving Into Genesis class that I knew I'd found my 'sweet spot'. Not only did I enjoy the teaching (it really never feels like work), but I was able to connect with people on a different level.

I'm not teaching classes as often as I'd like to, but I'm working on that.  My goal is to teach one paid class a month and continue with free tutorials...

When I first started working with WordPress 5 years ago the opportunities to monetize a business around WordPress seemed to be limited to a few areas. You could customize themes, create/code themes and create/code plugins. There were a few people out there teaching how to use WordPress, but many of those tutorials were limited to the installation process (the famous 1-Click install with Fantastico) and getting started. Anything beyond that was kind of up to you.

Fast forward 5 years and the possibilities for monetizing WordPress and creating a lasting sustainable business with WordPress have grown exponentially. In a way it feels like the possibilities are limitless (yea, yea, I know. I can be a bit of a Pollyanna..).

It really comes down to making a choice to step up your game, know what you're good at and connecting with people who need what you have to offer.

I know this sounds super simple- and it is. But it's not easy.

There is a HUGE difference between simple and easy. The crazy thing is that many things in life are simple, but we just don't want to admit it. Example: If you want to lose weight you just need to eat right and exercise. Simple. Not easy. Or let's take quitting smoking. To quit smoking all you have to do is stop smoking right? It takes more effort to keep smoking than not (you have to buy cigarettes, keep a lighter or matches on you, find somewhere to smoke since most places are smoke free now, deal with everything smelling like smoke, carry gum, etc.). One step to quit smoking, multiple steps to continue smoking. Quitting is simple. Not easy.

It took me a few years to figure out how I wanted to monetize my business and I can honestly say that going into year 5 I'm more clear than I have ever been. I chose to pay attention to what I enjoyed doing the most, where I got the best return (on both my time and investment) and where I felt most fulfilled.

For me, it's the teaching and training.

I'll get more into how I'm monetizing WordPress in a bit, but let's jump into some of the opportunities that are out there for all you WordPress entrepreneurs (or soon to be).

7 Ways you Can Create a Business Around WordPress (that actually make money)

1. Themes

- Theme Development (premium themes, free themes)

- Theme shop

- Theme reviews

2. Plugins

- Plugin Development

- Plugin shop

- Plugin reviews

3. Website Design

- Customizing WordPress themes for Clients

- Creating custom themes for WordPress Clients

- Maintaining and supporting client sites

4. Writing

- Paid writing for tutorials /posts

- Kindle books

5. Teaching and Training (my favorite)

- Create courses

- Documentation

- FREE guides (yes, these can lead to paid work)

- Offline workshops and training

- Niche Training (topic)

- Audience specific training (ex: WordPress for VA's)

6. SEO

- Optimizing Websites

- Teaching / training SEO

- Creating SEO Products

- Done for you SEO

7. Affiliate Marketing / Advertising

- Create a 'news' site that you use as an aggregate for WP News and monetize with Affiliate products

- Sell ad space on this site

- Do both of these on ANY WordPress site (not just a WP News site)

[sws_divider_basic]

How I'm Monetizing WordPress

I wish I could say I did this sooner than I did, but it is what it is. Within the first 6 months of deciding to focus on WordPress I started taking client projects (new WordPress sites). It wasn't too much later that I discovered StudioPress (pre-Genesis themes) and decided to only use those themes for client work. I've always taken client work (and will continue to), but it was when I taught my first Diving Into Genesis class that I knew I'd found my 'sweet spot'. Not only did I enjoy the teaching (it really never feels like work), but I was able to connect with people on a different level.

I'm not teaching classes as often as I'd like to, but I'm working on that.  My goal is to teach one paid class a month and continue with free tutorials...

The Numbers Whisperer

This was a REALLY fun interview... even the third time around!

Talk about challenges. Oy Vey.

This is the third time I interviewed Nicole Fende, The Numbers Whisperer, for my podcast! Talk about patient, huh? Fortunately for me Nicole is SUPER patient and was willing to go for "third times a charm" so I could get this published!

The reason I had asked Nicole if I could interview her for the podcast is because she has such a unique way of helping people with money. I don't know about you, but I've definitely had my fair share of money challenges (and blessings). Starting a couple of years ago I make a commitment to myself to really look at the way I felt about money, how I handled it, what baggage I had around money and what old beliefs I was carrying that didn't serve me (or my business).

In the interview I mention Nicole's book "How to Be A Finance Rock Star" and the ONE equation that shifted everything for me.

And I mean everything.

4 simple numbers that produce the "amount you must earn, net of all expenses, for every hour you spend on revenue generating activities". Pretty powerful stuff (btw, I've bought a LOT of finance books and this is without a doubt my favorite!). The interview isn't solely about Nicole's book though, it's so much more.

One of my favorite questions I ask when I talk to fellow entrepreneurs is "how did you get to where you are?" I'm fascinated by the journey, what was the catalyst for change that made them decide to leave a job or simply start their business. So of course we cover this too.

Nicole has a VERY cool new project she's launching with a friend called "Magpies & Money". This is without a doubt one of the most creative and interesting projects I've ever heard of when it comes to dealing with finances. She's partnered with a jewelry artisan and they're teaching finance and jewelry making! Now, I know you might be wondering what the bucket this has to do with business and finances (or WordPress for that matter), but what I want to point out is that she's created a very unique way of connecting with a different audience. You'll hear Nicole mention a couple other things that are on the horizon for The Numbers Whisperer as well and I think you'll see that you don't need to create training and products that feel like they've "been there, done that". 

Succeeding in business, whether it's online or offline (or both), is ALL about relationships. Relationships with your customers, clients, peers, team, support network, personal relationships... you get the point. My challenge to you would be to see if you can take a relationship you have and develop something that might be a little outside of the box, but feels right. And don't worry if nothing comes to you, just be open to what shows up and I think you'll be surprised.

Links from this episode

Nicole Fende, The Numbers Whisperer

Magpies and Money

How to Be A Finance Rockstar

Pat Flynn of Smart Passive Income - Income Report (we discussed income reports at the end of the show)

The Numbers Whisperer

This was a REALLY fun interview... even the third time around!

Talk about challenges. Oy Vey.

This is the third time I interviewed Nicole Fende, The Numbers Whisperer, for my podcast! Talk about patient, huh? Fortunately for me Nicole is SUPER patient and was willing to go for "third times a charm" so I could get this published!

The reason I had asked Nicole if I could interview her for the podcast is because she has such a unique way of helping people with money. I don't know about you, but I've definitely had my fair share of money challenges (and blessings). Starting a couple of years ago I make a commitment to myself to really look at the way I felt about money, how I handled it, what baggage I had around money and what old beliefs I was carrying that didn't serve me (or my business).

In the interview I mention Nicole's book "How to Be A Finance Rock Star" and the ONE equation that shifted everything for me.

And I mean everything.

4 simple numbers that produce the "amount you must earn, net of all expenses, for every hour you spend on revenue generating activities". Pretty powerful stuff (btw, I've bought a LOT of finance books and this is without a doubt my favorite!). The interview isn't solely about Nicole's book though, it's so much more.

One of my favorite questions I ask when I talk to fellow entrepreneurs is "how did you get to where you are?" I'm fascinated by the journey, what was the catalyst for change that made them decide to leave a job or simply start their business. So of course we cover this too.

Nicole has a VERY cool new project she's launching with a friend called "Magpies & Money". This is without a doubt one of the most creative and interesting projects I've ever heard of when it comes to dealing with finances. She's partnered with a jewelry artisan and they're teaching finance and jewelry making! Now, I know you might be wondering what the bucket this has to do with business and finances (or WordPress for that matter), but what I want to point out is that she's created a very unique way of connecting with a different audience. You'll hear Nicole mention a couple other things that are on the horizon for The Numbers Whisperer as well and I think you'll see that you don't need to create training and products that feel like they've "been there, done that". 

Succeeding in business, whether it's online or offline (or both), is ALL about relationships. Relationships with your customers, clients, peers, team, support network, personal relationships... you get the point. My challenge to you would be to see if you can take a relationship you have and develop something that might be a little outside of the box, but feels right. And don't worry if nothing comes to you, just be open to what shows up and I think you'll be surprised.

Links from this episode

Nicole Fende, The Numbers Whisperer

Magpies and Money

How to Be A Finance Rockstar

Pat Flynn of Smart Passive Income - Income Report (we discussed income reports at the end of the show)