In episode 70 of The Kitchen Table, Ken Baden interviews Zach Williams as they discuss the challenges and strategies of generating leads in the home service industry, particularly focusing on the roofing sector. They delve into the impact of market volatility, insurance company practices, and the evolving landscape of lead generation.

Tune in to this engaging conversation to explore the complexities of lead generation in the roofing industry and the broader implications for businesses in the home service sector. 

TIMESTAMPS

[00:02:03] The Importance of Generating Leads.

[00:03:57] Vegan Bodybuilder Secrets Revealed.

[00:08:23] Building a Brand with Networking.

[00:12:16] Exclusive Pricing Strategies.

[00:15:14] Lead Generation Challenges.

[00:19:17] Buying and Scaling Businesses.

[00:21:21] The Power of Trust.

[00:24:46] Diversifying into Different Industries.

[00:29:07] Insurance Fraud in Roofing Industry.

[00:32:17] Insurance Challenges in Real Estate.

[00:34:54] Insurance and Government Intervention.

[00:43:40] Homeowner Insurance Coverage Concerns.

[00:53:48] Future of Storm Markets.

[00:57:23] Storms and Marketing Strategies.

[01:01:08] The Future of Trades.

[01:03:46] Working through College Challenges.

[01:08:44] Embracing Business Challenges.

[01:10:53] Trusted Lead Sources for Businesses.

[01:13:40] Sales and Lead Source Diversification.

QUOTES

• “What we're doing is we are providing confidence because with opportunity comes confidence.” - Zach Williams
• "A really good salesman has the ability to create his own leads. But that is very, very few and far between. And even too, if you have like, I'm going to go on a tangent, but it never hurts to have a diversifier lead sources." - Ken Baden
• “You got to have lots of different inflow into your business to increase that opportunity in order to increase that confidence for growth.”  - Zach Williams

SOCIAL MEDIA LINKS

Ken Baden

Instagram: https://www.instagram.com/officialkenbaden/

Facebook: https://www.facebook.com/officialkenbaden

Zach Williams

Instagram: https://www.instagram.com/the.zachwilliams/

LinkedIn: https://www.linkedin.com/in/zwilliams/

WEBSITES:

The Kitchen Table Podcast: https://thekitchentablepodcast.net/

Blue Collar Ballers Union: https://bluecollarballersunion.com/