This week on The Layover Live Jason Swick, VP of Digital Marketing, is joined once again by CRO Analyst Michele Barnes. Michele and Jason talk about what assisted conversions are and why DMOs should be aware of them when looking at their conversion tracking. Michele also brings up the importance of

The Layover Live Episode 29 | Assisting With Your Conversions

The Layover Live is your go-to stop for real conversations with the people who make the travel and tourism industry thrive. Tune in to explore the connection between strategy, content, sales, tech, and community — and celebrate the people behind the places we love. The Layover Live is a place to discover real-life examples, learn something new you can share with your team, and hear from the voices shaping our industry.

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The Layover Live Episode 29 | Assisting With Your Conversions

The Layover Live Episode 29 | Assisting With Your Conversions

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