The Leaderful Inc | Authentic Leadership for Ambitious Women in an AI-Driven World

Not everyone is going to like you, your business, or what you offer... and you should know that this means you're on the right track! As a small business owner, 'niching down' is advice touted by marketing experts everywhere... but the resistance to going DEEP on a specific solution and target audience can bring up those old fears of rejection, worry, and perhaps a deeper symptom of wanting to be liked by EVERYONE.  In this episode, we get real on the opportunities and insecurities that come along with niching down your small business. 

Is your relationship with your business feeling a bit stale? Do you find yourself dreading aspects of it, when you were once so excited? Feeling like your business is not 'The One'? In this Valentine's Week episode, I take inspiration from romantic relationship advice and share my tips for 'spicing up' your relationship with your business and finding new perspective when times get tough.

Do you struggle with pitching yourself or your business? Are you looking to add more clients to your roster? Want to 'sell' new ideas to your boss or colleagues at work?  

Have you ever felt that there were parts of you that were too 'ugly' to share or reveal? Ever felt that your dreams were out of the question for you because of your background, your story, where you've come from, or just who you are?  

Are you spending more time making excuses and lists of reasons why you aren't further ahead? Feeling like you can't get started on your business idea because "someone else is already doing that" or they "stole your niche"? Do you see others in your industry as competitors to beat vs. potential collaborators to grow with?  These are signs of a scarcity a mindset - and it may be holding you back in a MAJOR way.  

In this episode, we discuss how to move from a scarcity mindset to an abundance mindset and restore the belief that your goals in your business, career, and life are possible for you.

My guests in today's episode are Lerri and Fiona, two Toronto-based Doulas and the Co-founders of Nurturing Village Co. This pair of accomplished women know more than a thing or two about raising babies and building a successful, purposeful business that has community impact. This episode is not only jam-packed with lessons for new mothers navigating their "new normal" of motherhood while pursuing their ambitions, but also for those considering building a business or pursuing a dream alongside a partner or collaborator. 

Having a challenge deciding what to do next? Which business idea to explore first, which job opportunity makes the most sense, which new product you want to add to your line? As an ambitious and creative person, you may find yourself constantly weighing options and outcomes before you make a choice... but making no decision may be the choice that holds you back the MOST.  

In this episode, we explore the reasons you might be straddling the line as well as some tools to help you act decisively and finally move forward. 

Have you put on a few extra pounds in quarantine? Is getting in shape and improving your health on the top of your 2021 Goals List?  In this episode, I discuss the reasons why people often struggle to hit their fitness goals and how you can set yourself up for success by making fitness a simple, easy part of your everyday lifestyle. 

My guest, Ali McKenzie, a 2x amateur physique bodybuilding champion and the Founder of Canadian Fitness and Supplements company, McKenzie Athletics, shares his tips on how you can get Fit At Home, even all you have is a pair of dumbbells.  

Connect with Ali on Instagram @MckenzieAthletics  

Are you already cranking out your list of New Year's Resolutions and doing some exciting goal-setting and visioning for 2021? LISTEN TO THIS EPISODE FIRST! 

What if the most difficult thing that has ever happened to you became the gift that connected you with your life's purpose? In this episode, Marsha Dixon, the founder of the organization 'Girls Can Dream Too' shares her journey from incredibly difficult life circumstances, to her evolution as a community leader and most recently, a semi-finalist in Canada's Total Mom Show Competition. Her message is an inspiring reminder that no matter how difficult your current circumstance, the opportunity to manifest our wildest dream is still possible for all of us. 

Connect with them on Instagram @GirlsCanDream2